Customer Journey Mapping Tools Software

WebEngage is a customer data platform & marketing automation suite that makes user engagement & retention simplified and highly effective for consumer tech enterprises and SMBs. Read more about WebEngage

Pipedrive is a CRM & pipeline management tool for small and medium sized sales teams that helps users focus on actions that matter Read more about Pipedrive

Whatfix is a data-driven digital adoption platform (DAP) that enables organizations and users to maximize the benefits of software. Whatfix acts as an interactive overlay on top of any application to guide users with real-time guidance, self-help support, and user feedback. Read more about Whatfix

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email templates, landing pages, and a mobile app Read more about Mailchimp

Miro is #1 collaborative whiteboard platform trusted by over 13M users worldwide. See your business from your customer’s point of view – and design the best experience for them. Try Miro pre-made template to start mapping in seconds! Read more about Miro

Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers in complex buying journeys. It facilitates alignment between marketing and sales team to efficiently drive revenue and growth. Read more about Marketo Engage

Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of the way, through interviews, behavioral insights, and feedback. Read more about Hotjar

Pendo is a product experience platform for teams to capture product usage data and behavior, gather feedback, and influence behavior with in-app messaging Read more about Pendo

Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls Read more about Lucky Orange

CardBoard is a cloud-based user story mapping tool that allows user teams to collaboratively visualize product ideas, user experiences and customer journeys etc, using drag and drop cards that can be arranged to describe workflows connected to third-party tracking tools like JIRA, Confluence and TFS Read more about CardBoard

Customer Journey Mapping Tools help your business drive individualized experiences at scale – with absolutely zero code. Read more about LeadSquared

LeadsRx is a cross-channel, full-funnel marketing attribution platform. Used by mid-to-large enterprises, LeadsRx helps maximize return on ad spend and finds insights to improve customer acquisition strategies. Read more about LeadsRx

Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions. Read more about Smartlook

Contentsquare is the #1 cloud-based digital experience analytics platform designed to help businesses visualize and evaluate the customer journey and behavior on their website, mobile experience or app. Discover features like Session Replays, Customer Journey Mapping, Heatmaps, AI Alerts & more. Read more about Contentsquare

UXPressia is designed to help companies create an exceptional customer experience through the use of customer journey mapping, personas, and impact mapping techniques. Try for free! Read more about UXPressia

Simple and affordable end-user experience monitoring, combining synthetic and real user monitoring (RUM) for ultimate visibility and enhanced troubleshooting of your web applications. Read more about Pingdom

Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices. Read more about Segment

FullStory tells you everything you need to know about your digital experience. Deliver exceptional experiences by letting our easy-to-use, intelligent software pinpoint when, where, and how user struggle is affecting your revenue and retention. Read more about FullStory

AiTrillion is a SaaS-based Artificial Intelligence enabled, all-in-one marketing platform for eCommerce sellers. Read more about AiTrillion

involve.me is a no-code content builder for standalone and embeddable online forms, surveys, quizzes, web calculators, product finders and payment pages. Easily embed on your website or share with a simple URL. Read more about Involve.me

Swiss online whiteboard software for creative and interactive collaboration to bring your online meetings, and workshops to the next level. The software is GDPR-compliant, and the data is hosted securely in NL and Switzerland. You can also self-host the data on-premises or in your cloud. Read more about Collaboard

Choose a powerful analytics solution that respects data privacy and ownership. Matomo is the trusted analytics solution for over 1.5 million websites globally. Read more about Matomo

GetFeedback is easy-to-use online survey software designed to improve response rates. Read more about GetFeedback

Dreamdata’s out-of-the-box technology gathers, joins, and cleans all revenue data, to present actionable analysis on what drives B2B revenue. This includes attribution across and between pipeline stages, tracking ROI and LTV, benchmarking growth, predicting revenue, and planning what to scale next. Read more about Dreamdata

Powerfront offers an array of products enabling businesses to flawlessly replicate in-person experiences online, helping both the company’s own clients and their end-users to drastically improve operational efficiency and effectiveness. Read more about INSIDE

Glassbox is a cloud-based web analytics solution, which helps businesses in finance, retail, insurance, hospitality, and other sectors track and manage customer journeys across applications. The solution offers various features such as session replays, funnel analysis, mobile app analytics, data capturing, digital record keeping, heatmaps, error... Read more about Glassbox

Heap is the only solution that shows you every action by every user on your product or site, then provides direction on the improvements that will most impact your business. With One-Click Session Replay & Autocapture, teams can quickly improve conversion, retention, and customer delight. Read more about Heap

Launch surveys in almost any channel you can imagine, let the feedback collect for you automatically, take action on your feedback instantly with the help of automation. Read more about Feedbackly

In-the-moment Experience Research platform for MR, UX and CX. We help you remotely research people's needs, behaviours, journeys and experiences, in context and in-the-moment. Read more about Indeemo

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Instant heatmaps: See at a glance which areas on your page drive the most engagement. Session recordings: Watch how people use your site. Insights: Learn what's working and what isn't. Read more about Microsoft Clarity

Want to convert more sales and/or leads from your existing website traffic? Leadoo is built for one purpose: results. Leadoo, the World's first and only Lead-Driven Marketing Platform, turns your passive website visitors into qualified leads, in interactive and friendly ways. Read more about Leadoo

LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience. Read more about LogRocket

Easily understand your website results. Get the actionable info you need. Try Oribi for Free. Read more about Oribi

Vizury Engage360 ia an AI-driven Omnichannel marketing platform that aims to bring efficiency in your marketing spends by integrating CRM channels like emails, notifications, messaging, chatbot apps together with paid programmatic advertising channels through social, native, display & video ads. Read more about Engage360

Netcore’s customer journey mapping tool empowers marketers to build campaigns based on customer behavior and stages. Complex customer journeys can be mapped easily with drag-and-drop, and automated, and optimized on the go. You can deliver contextual messages across your channels and increase ROI. Read more about Netcore Customer Engagement & Experience Platform

ActiveTrail is an email marketing and marketing automation platform with features for designing, sending and analyzing email marketing & SMS campaigns Read more about ActiveTrail

Smaply is a web-based journey mapping solution for businesses of all sizes that provides an insight into a customers experience while browsing the web that comes with features such as storyboard creations, data visualization, channel management, team collaboration, customer profiles, and more. Read more about Smaply

Factors.AI is Marketing Analytics and Attribution solution that helps marketing and revenue teams increase the impact of marketing on revenue Read more about Factors.ai

On-premises and private cloud storage options give you full control over your data. That allows you to safely analyze the digital user experience in more places, including post-login areas, banking and healthcare platforms, or SharePoint spaces. Read more about Piwik PRO

MikMak provides brands with end-to-end eCommerce analytics and consumers with multi retailer checkout experiences. Read more about MikMak

Store Locator Widgets is a fully featured store locator tool which can be configured, customized and embedded into any website for location tracking Read more about Store Locator Widgets

Zoho PageSense is a complete A/B testing & CRO platform used by brands around the world for increasing their website's conversion rates. Read more about Zoho PageSense

A web-based customer engagement solution that creates customer journey mapping tools to gather information on user experiences, customer data, and overall satisfaction with features such as drag and drop editing, customizable maps, data visualization, a media library, collaboration tools, and more. Read more about Custellence

The fastest way to fast user onboarding Userflow is the fastest and most user-friendly product tour and survey builder on the market. Read more about Userflow

The Intouch Insight CX Platform is designed to get you the most out of your mystery shopping and operational audit programs while driving actionable insights from all customer touchpoints. Read more about Intouch Insight CX Platform

CXMEngine is a customer journey solution that facilitates journey orchestration, task automation, and product catalog management. Read more about CXMEngine

Salesforce Retail CRM is a cloud-based retail management system that helps eCommerce businesses analyze shoppers’ needs and facilitate smart targeting to drive brand awareness. Marketers can utilize AI-powered bots to communicate with buyers in real-time and improve customer engagement levels. Read more about Salesforce Retail CRM

Avion is a story mapping tool used by product teams. Avion helps product teams turn ideas into working software, by allowing them to build a powerful user-focused backlog and by emphasizing outcome over output. Read more about Avion

Primary is a cloud-based product lifecycle management software that helps users define, ideate and document their design solutions. Read more about Primary

Traek is a top-of-the-line sales and marketing tool designed to help businesses of all sizes optimize their customer acquisition process. Its all-in-one tool offers a comprehensive set of features that can help businesses generate leads, enhance their conversion rates and improve customer engagement Read more about Traek