Here's our list of apps for Marketing Analytics Software. Filters help you narrow down the results to find exactly what you’re looking for.

155 apps
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Multichannel marketing attribution for B2B & B2C
LeadsRx provides online & offline marketing attribution in B2B and B2C enterprises that tracks campaign performance across all marketing touchpoints Read more about LeadsRx
Marketing attribution & spend recommendation for advertisers
Odyssey Attribution is a cloud-based marketing attribution solution that integrates with Google Analytics, which assists advertisers with ad spend recommendations and channel management. Key features include traffic analytics, campaign management, ad spend recommendations, and custom dashboards. Read more about Odyssey Attribution
Cloud-based solution for tracking campaign performance
SEISO is a cloud-based marketing analytics solution that helps enterprises monitor the performance of advertisements and marketing campaigns across the Google Ads platform. It enables users to perform monthly audits and receive reports on campaign activity via emails. Read more about SEISO
Affordable Email Marketing Software
SendX is an Affordable, Intuitive & Feature-rich Email Marketing Software for marketers & business owners. SendX provides unlimited email sends, powerful automation tools, 24x7 live support, great email deliverability. Starts with 14 days free trial. Pricing starts at $9.99/month. Read more about SendX
Qualitative analytics for websites and mobile apps
Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions. Read more about Smartlook
The 1st AI-backed All-in-one Marketing Platform
Madgicx is a secret weapon used by thousands of data-driven advertisers, who rather not waste their time on optimizing their ads manually. Imagine hiring an elite advertising agency in the price of software - that's Madgicx. Read more about Madgicx
Multi-touch, account-based attribution and revenue analytics
Dreamdata.io is a marketing attribution and revenue analytics tool for multi-tech stack businesses that provides actionable analysis and insights on metrics including benchmark growth, revenue predictions, content ROI, loan-to-value of ads, ABM, pipeline velocity, lifetime value of ads, and more. Read more about Dreamdata.io
Data insights solution for nonprofits and fundraisers
Causemo is a cloud-based marketing analytics platform that provides nonprofit organizations with data insights for donor segments and fundraising campaigns. Key features include sector benchmarking, performance tracking, segment exporting, donor acquisition, data visualization, and reporting. Read more about Causemo
All in one inbound marketing platform
HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place Read more about HubSpot Marketing Hub
Project Management Made Easy
monday.com is a cloud-based Work OS, where teams create workflow apps in minutes to run their processes, projects, and everyday work. Read more about monday.com
Business intelligence & analytics
Tableau helps people and organizations become more data-driven as the trusted leader in analytics. Read more about Tableau
Modular platform for computing, hosting, storage & more
Google Cloud Platform is a modular-based platform providing multiple build and scale services to businesses of any size within any industry. It offers tools for document storage, data warehousing, security key enforcement, app creation, API management, AI and machine learning, live chat, and more. Read more about Google Cloud Platform
Online visibility management and content marketing SaaS platform
SEMrush is a marketing toolkit designed for digital marketing professionals, with tools for optimizing strategies across SEO, PPC, social media, content and PR Read more about SEMrush
Marketing automation for digital marketers
Marketo Engage provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nurturing Read more about Marketo Engage
Salesforce B2B marketing automation for marketing & sales
Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams, Read more about Pardot
Social Media Management Software for Business
Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Read more about Sprout Social
Elegantly simple email marketing
Campaign Monitor is the leading provider of professional-grade email marketing and automation software for growing businesses Read more about Campaign Monitor
Behavior Analytics for any business selling online.
Hotjar makes it easy to go beyond traditional web analytics & understand what people are really doing on your site. Read more about Hotjar
Online reputation management
BirdEye is a reputation management software which helps businesses collect, monitor & market customer reviews with social listening, real-time analytics, & more Read more about BirdEye
Turn advertising clicks into more conversions.
Instapage lets you create, optimize, personalize, and analyze post-click pages for to turn more of your advertising clicks into successful conversions without increasing your ad budget. Read more about Instapage
Stand out in Your Customer's Inbox
Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer. Read more about Salesforce Marketing Cloud
Dashboards & automated reports for data driven teams
Klipfolio helps businesses of all sizes to discover the metrics that matter most to their business or function, and then automates the process of monitoring and acting upon these metrics. Klipfolio integrates with hundreds of data sources, online and on premise Read more about Klipfolio
Analytics Evolved
Looker, a data platform, makes it simple for anyone to find, navigate and understand their data. Looker platform has an analytics interface for exploring data, a reusable development paradigm for curating data experiences, and an extensible API set so the data can exist in other systems. Looker enables anyone to search and explore data, build... Read more about Looker
BI dashboard software
ClicData offers a business intelligence dashboard with intuitive, dynamic reports & an extensive array of visualization widgets to give users the control to make better decisions faster Read more about ClicData
SEO optimized local pages, locators & mobile screens
Yext helps businesses create and manage SEO-optimized local pages, locators, and mobile screens, increasing search engine visibility on the web Read more about Yext
Marketing dashboard, analytics, & reporting platform
TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises Read more about TapClicks
SEO reporting software and marketing tools for agencies
AgencyAnalytics is an all-in-one SEO, PPC and social analytics dashboard and reporting solution for marketing agencies Read more about AgencyAnalytics
PPC & SEO reporting platform for agencies
NinjaCat is an all-in-one reporting, call tracking, and call monitoring solution for tracking pay-per-click campaigns, SEO, AdWords, and more for digital marketing agencies. The platform provides tools for PPC reporting, budget monitoring, call tracking, campaign monitoring, SEO reporting, and more. Read more about NinjaCat
Social media management & monitoring for business users
Sendible enables business-level, centralized management of social media activity, providing multi-channel account access and analytics within a single dashboard Read more about Sendible
Most advanced analytics & engagement platform
At Mixpanel, our mission is to increase the rate of innovation. Through our powerful analytics platform, companies can analyze how and why their users engage, convert, and retain across web, mobile, and smart devices. And then use that data to improve their business and products. Read more about Mixpanel
End-to-end digital marketing
Adobe Marketing Cloud is an online marketing and website optimization software that integrates all your online marketing platforms into the one dashboard Read more about Adobe Marketing Cloud
An integrated marketing solution for marketers & agencies
ActiveDEMAND is an online integrated marketing platform used by marketers and agencies to promote their products and services Read more about ActiveDEMAND
All-in-one business dashboard
Monitor and visualize your business on one easy to use, real-time dashboard. Social media, analytics, marketing, sales, support – all of your data together. Read more about Cyfe
Make the Most of Every Website Visitor.
Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes. Read more about Crazy Egg
Sales, marketing, and communication management software
Ontraport helps businesses streamline sales, marketing, customer communication, and other operations on a unified portal. The marketing automation tools let organizations create, run, and manage marketing campaigns using customizable templates and send targeted emails or text messages to customers. Read more about Ontraport
Website & app traffic data analysis
SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share SimilarWeb Pro provides a global view of endless website and mobile app data based on the largest user panel in the industry. The app aggregates all competitor intelligence... Read more about SimilarWeb PRO
All-in-one conversion optimization suite for website owners
Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls Read more about Lucky Orange
Easily manage and measure all of your B2B social media
Oktopost is the only social media management platform that is designed and built for B2B marketers. Manage and measure from social post to lead conversion. Read more about Oktopost
A free suite of tools for growing traffic on any website
Easy to install on any website or CMS, Sumo is a suite of free app-like tools for growing website traffic, email subscriber lists and monitoring engagement Read more about Sumo
Modern business intelligence and analytics platform
Infor Birst is a modern BI and analytics platform, offering automation and optimization for the entire BI process - ETL/data preparation, operational reporting, visual data discovery, interactive dashboards, and advanced analytics. Deploy to fully managed cloud or client managed cloud/on-premises. Read more about Infor Birst
Sales Performance Analytics for High Growth Companies
InsightSquared’s sales intelligence solution is the “operating system” for high-growth sales teams. It empowers sales operations leaders to help their executives produce reliable forecasts, understand pipeline trends, and maximize rep impact. Read more about InsightSquared
Account-based marketing software
Account-Based Marketing, Analytics, Website Personalization, B2B Marketing , Account-Based Advertising, Buying Signals, Sales Enablement, Account Sensing, ABM. Read more about Jabmo
An intelligent Customer Engagement Platform
An intelligent Customer Engagement Platform for the customer obsessed marketer, that brings customer analytics, AI-powered optimization and personalization options to one place. Read more about MoEngage
All-in-one marketing reporting tool for digital agencies.
Whatagraph is a cross-channel reporting tool that helps businesses to track, measure, and analyze marketing performance with clients and teams. Users can automatically pull data from all of their marketing channels, create visual, engaging reports, and share them easily. Read more about Whatagraph
The analytics app by Salesforce
Salesforce Analytics Cloud is the cloud analytics platform provided by Salesforce. Designed for businesses of all sizes, this app makes all business data accessible for all business users, from any device. Users can access answers quickly with a search-based, self service interface and build dashboards that meet your needs by combining multiple... Read more about Salesforce Analytics Cloud
Xperience is a CMS, eCommerce and online marketing platform
Xperience by Kentico is an out-of-the-box CMS used by large businesses and enterprises for web content management, eCommerce, and online marketing Read more about Xperience
Actionable insights and reports on social media campaigns
Vaizle is a cloud-based performance insights tool for brands, influencers, and agencies that provides actionable insight into social media campaigns. The platform generates reports on metrics such as clicks, opens, shares, and more to help users understand engagement and optimize their content. Read more about Vaizle
Call, lead and conversion tracking with real-time reporting
WhatConverts is an agency-level call and lead tracking solution offering dynamic number insertion, conversion tracking, call recording and real-time reporting Read more about WhatConverts
The Leader in Sales Intelligence and Social Selling
InsideView, the leading provider of sales intelligence, increases productivity and revenue by delivering relevant business and social insights at the point of need. Our award-winning technology gathers and analyses information from the most relevant social media, user-contributed and proprietary editorial sources to provide compelling insights... Read more about InsideView
Leading Marketing Orchestration Platform for the Enterprise
Percolate is purpose-built to help marketers deliver coordinated, efficient, and intelligent campaigns and content at scale. Read more about Percolate
Visual Sales CRM system & Powerful Data Management software.
Sales CRM system and Customer Data Management software: Visual Sales Funnels, Sales Forecasting, CRM Custom Fields, Permissions and Team Hierarchy for data access control, Workflow and Marketing Automation, CRM Integrations (Intercom, Slack, Xero, DocuSign, Zendesk, Zapier, Calendly, Gmail plugin) Read more about SalesSeek
Growth marketing and user engagement platform
Iterable is a growth marketing and user engagement platform. B2C marketers use Iterable to send the right messages to the right devices, at the right time. Read more about Iterable
We Made SQL Visual
Chartio helps companies blend data together from multiple data sources, and build analyses, reports, and dashboards with our easy-to-use interface. Read more about Chartio
Customer Analytics for Everyone
Indicative is a cloud-based behavioral analytics platform for marketers, product managers and analysts that connects data sources in order to synthesize them into a complete view of the customer journey and provide actionable insights for optimizing customer acquisition, engagement, and retention. Read more about Indicative
Embedded BI & analytics for ISV's
Izenda is an embedded business intelligence platform for web applications that delivers real-time, self-service reports, dashboards and visualizations. Read more about Izenda
Web and mobile analytics
Heap is a web and mobile analytics solution which automatically records all actions taken in web & iOS apps, and allows users to define new events without code Read more about Heap
All-in-one reporting solution for digital marketing agencies
Reportz is an automated reporting tool for digital marketing agencies that allows users to import, present & compare metrics from various data sources. Create a dashboard from our templates, connect your data sources and create your report in less than 5 minutes! Read more about Reportz
Native Advertising Platform
Outbrain is the worlds leading native advertising platform. Connecting readers, publishers and marketers. Read more about Outbrain
Smart with data
Adverity is a data management platform specialized in enabling data-driven marketers to demonstrate value faster and easier, by transforming siloed data into actionable insights. Read more about Adverity
Actionable customer intelligence for brands & enterprises
Pyze is an actionable customer intelligence suite which helps brands and enterprises to maximize user retention through AI-based engagement and personalization Read more about Pyze
User Retention Platform for High-Growth Mobile Apps
CleverTap helps you retain your mobile users. It brings together user data with an omnichannel approach on a centralized platform. It is a comprehensive and user-friendly solution to all your behavioural app analytics, user engagement and retention needs. Read more about CleverTap
Mobile attribution and marketing analytics for app marketers
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking. Read more about AppsFlyer
Performance Marketing Software
CAKE provides performance marketing software with solutions for affiliate marketing, lead generation and multichannel marketing. Read more about Cake
Transform data silos into revenue growth
QuanticMind is the industry’s first unified system of record that ties together all of a brand's marketing data. Our breakthrough machine learning technology, including campaign optimization, predictive analytics, and full-funnel reporting, allows brands to engage through the entire customer journey Read more about QuanticMind
Say Goodbye To Old Marketing Analytics!
Data is not the goal, more conversions is! With Oribi, you know what visitors are doing on your site and easily optimize their journeys. An extremely easy interface, a smart algorithm, and the right set of features make Oribi your tool to monitor, analyze, optimize, and share your marketing efforts. Read more about Oribi
Marketing data aggregation tool
Improvado is a marketing data aggregation tool which allows users to connect a range of marketing platforms and business intelligence tools without developers Read more about Improvado
B2B marketing operating system
Kapost’s software helps make content marketing easy by managing every step of the process in a single platform with key features including a marketing calendar, workflows, and analytics, with all content types in one place. Kapost helps companies use content to drive more web visitors, nurtured leads and new sales. Read more about Kapost
The Professional's Social Media Analytics Solution
Locowise provides social media analytics and reporting for brands and agencies, providing the most in-depth, comprehensive insights across all social media channels. The Locowise platform give you with ability to measure and analyse campaigns, optimise posts for engagement and produce reports on all aspects of your social media performance.... Read more about Locowise
Advanced Product and Marketing Analytics
Kissmetrics is a behavioral analytics solution for product and marketing teams. We give companies actionable data and help them uncover insights on acquisition, engagement, retention, and revenue to grow their businesses. Read more about Kissmetrics
AI-powered business analytics and visualization solution
AnswerRocket is the AI-powered business analytics solution that enables businesses to ask natural language questions about their enterprise data in order to make proactive decisions and keep every team member and stakeholder in the know. Read more about AnswerRocket
Content Marketing Software & Services
The Skyword Platform is designed to make it easy to create, optimize, and promote content at any scale. The platform serves as the technical infrastructure for the content marketing process, providing a space for ideation, editorial and review, publishing, amplification, and measurement. Skyword allow marketers to create a sustainable process for... Read more about Skyword
Closed-loop reporting and automation software for paid media
AdStage provides a single platform for cross-network PPC campaign creation, management, analytics, and reporting Read more about AdStage
Comprehensive solutions for data consolidation and analytics
OWOX BI enables users to calculate the value of their advertising campaigns using funnel-based attribution to evaluate the efficiency of all user sessions Read more about OWOX BI
Advertising lifecycle management for marketers & media firms
comScore is a web analytics and digital marketing software that assesses your website and online platforms performances based on visitor trends and search engine results. comScore lets you identify your digital audiences in depth and enables you to drill down on vital traffic data and in turn segment your audiences for retargeting content... Read more about comScore
Advertising Analytics Platform for Online Marketers
Funnel takes messy, siloed data from 500+ platforms and automatically make it Business-Ready. Fully harmonized, always accessible, and can be sent to any destination. Read more about Funnel
B2B revenue attribution & planning
Bizible is a B2B marketing attribution solution that enables hundreds of companies to optimize for what really matters: revenue. It's called pipeline marketing. Read more about Bizible
Predictive Sales & Marketing Analytics
Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies Read more about Funnel Science
Build reports and dashboards with multiple data sources
BIME is a customer analytics platform that helps businesses measure and understand the entire customer experience. Read more about BIME
B2B marketing software for account-based marketing
Demandbase ABM Platform is a B2B marketing automation, advertising, website personalization and analytics solution with a specific focus on account-based marketing. Read more about Demandbase ABM Platform
Business analytics app for teams
Slemma is a powerful, easy-to-use, and cost-efficient data visualization solution for businesses of all sizes. Share dashboards internally or with clients. Read more about Slemma
Analytics and marketing platform for marketers
Localytics is a Web-based analytics and marketing platform for web and mobile applications utilized by marketers to drive user engagement Read more about Localytics
Mobile App Analytics
Appsee's mobile app analytics helps mobile teams improve their app's UX by providing them with qualitative, visual insights on their app's user behavior Read more about Appsee
Survey management solution for customer experience
Jebbit is a digital experience management solution that helps enterprises create, launch & manage interactive survey campaigns for data collection and customer engagement. The white-label platform lets users create a personalized interface using custom colors & themes to establish brand identity. Read more about Jebbit
Marketing Automation, Lead Management, Sales Forecasting
BAZO is a cloud-based marketing and lead capture tool for businesses across all industries. It uses tracking tools to identify website visitors and monitor their behavior on business websites. Users can also create personalized messages and prompts to collect visitor contact details. Read more about BAZO
Analytics software & competitor intelligence for mobile apps
App Annie provides the world's leading brands and publishers across all B2C verticals with the most comprehensive mobile market data and analytics to drive their mobile strategy, products, marketing and monetization. Read more about App Annie
AdWords and PPC monitoring, analytics, and reporting tool
Swydo is a web-based monitoring, reporting, and workflow solution for online marketers using Google Analytics, AdWords, Facebook Ads, Bing Ads, and more Read more about Swydo
Marketing automation platform with push notifications
Notifyvisitors is the simplest tool to create and show notifications on site based on visitor behaviour. One can select from multiple targeting rules including visit duration or frequency, device or browser type, url source, time of the day and many more. Detailed analytics provides actionable insig Read more about NotifyVisitors
Revenue Intelligence Platform around Sales Activity
SalesDirector.ai is a Revenue Intelligence Platform that links People, Activity, and Engagement across the Buying Journey. It captures all Sales, Marketing & Customer Success activity to drive actionable Revenue Insights needed to make the right Decisions. Read more about SalesDirector.ai
On-Demand digital marketing and campaign management solution
Address products to the right audience by creating and analyzing targeted marketing campaigns with Maropost, an interactive marketing & campaign management tool Read more about Maropost
Marketing automation for e-commerce
Sailthru is a marketing automation software and multi-channel personalization tool that serves growing e-commerce and media brands. The software allows you to personalize customer experiences on every channel, including email, website, mobile, social and offline. Sailthru uses unique consumer interest data, behavioral data and purchase data to... Read more about Sailthru
Consumer Insights - Cross-Channel Analytics - Attribution
Channel Optimization - Consumer Research - Content Marketing Insights - Analytics Read more about DemandJump
Management Software for Google Shopping
Sales & Orders is a Google Shopping management software. Small business owners, AdWords agencies and marketers can create and manage e-commerce campaigns and import existing campaigns. They can attract more shoppers to the online store and manage campaigns across Google, Bing, Facebook & Instagram. Read more about Sales & Orders
Digital Marketing Optimization Software
Marketing optimization software for marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer empowers digital marketers with the tools and reporting to continually improve their lead generation campaigns. Marketing Optimizer integrates with all popular website testing, web... Read more about Marketing Optimizer
Project management for online marketing
Ignitur is an advanced project management solution which equips online marketing professionals with the tools to plan, organize and analyze their projects Read more about Ignitur
A platform to create data products that get used, finally.
Juicebox is an online platform for building data stories, allowing users to share and discuss their most important findings, turning data insights into actions. Read more about Juicebox
Attribution Powered by Incrementality - Voted #1 Measurement
Voted #1 Measurement/Analytics tech by AdExchanged, Measured provides accurate & timely marketing attribution & cross-channel reporting. Measured runs incrementality testing for online (Google, Facebook, YouTube, OTT) & offline channels like TV, radio, direct mail, catalog, and more! Read more about Measured
Content analytics platform for professional marketers
SqueezeCMM is a cloud-based platform designed to professional marketers analyze and manage the performance of content and generate leads. Key features include link management, ad click fraud detection, customer database creation, campaign planning, and customizable reporting. Read more about SqueezeCMM
Data analytics tool to convert business data into insights
Reeport is a French cloud-based data analytics platform designed to help teams automatically centralize, reconcile, and convert disparate data into actionable insights. Users can automatically collect data from multiple sources and generate data visualizations, dashboards, and granular reports. Read more about Reeport
Competitive Digital Ad Intelligence, Desktop, Mobile + Video
AdClarity is one of the leading Competitive Intelligence SaaS Solutions for Digital Media. With AdClarity you can see which campaigns, creatives and traffic sources (i.e. websites that sell ad inventory) are working best for your competitors, and where they're not cost-effective. Read more about AdClarity by BI Science
Session Replay | Website Heatmaps | Conversion Funnels | SessionCam
Use SessionCam to record every customer journey made on your website. Replay individual sessions, generate heatmaps, understand and investigate funnel and form drop-off. Tackle abandonment, improve conversion and reduce support costs. SessionCam is a cloud-based solution that's easy to implement and generates super-fast ROI for our clients. Read more about SessionCam