Adobe Campaign Reviews

This Adobe solution offers the most responsive and easy multiple marketing campaigns management and monitoring ability is also excellent.

The content integration and how easy to create effective sales reports on this Adobe platform is perfect. Lead distribution and Email list management using the system is perfect.

Easy to get familia with the features, and the support offered is helpful and easy features configuration and navigation across the entire interface.

It has a very friendly interface. By tailoring campaigns throughout the whole network, we can improve every customer's web, email, and mobile phone experience. Customization on various channels for various clients is simple, and workflow and modification are both extremely possible. It also provides us with the option of creating a personalized dashboard that allows us to configure it to our liking and puts all of the capabilities at our fingers.

The only issue is that you might need to be a little techie to understand the platform and make the best use of it for great results

it's easy to use, the interface is instinctive and provide the solutions for my company clients improving costumer experience.

for some of my collaborators was difficult at the beginning but it's worth it

With this software we can create attractive and easy to do campaigns, very creative and promising, I consider Adobe Campaign one of the best solutions for marketing, outreach and email. Another great advantage is the templates that are ready to use, and if you are familiar with more Adobe products, you can get the most out of this tool.
-It combines conveniently with other Adobe products, such as Adobe Target or Adobe Experience Manager, improving the quality of work, communication and getting better results.
-Email campaigns are very effective and easy to update to keep customers up to date on products and services.
-We can plan effectively with the right customer data, provided through the infrastructure offered by Adobe Campaign.
-Streamline sales channels.

The support is not the best, communicating mainly by email is not the most accurate for a tool like this, solutions and answers are slower this way. Another unattractive aspect is the price, if the customer support was better or at least existing, the balance would be fairer.

It is very easy to use with a great user interface for the platform. Emails and landing pages can be built easily with the drag and drop tool, easy to create workflows for marketing automation, segmenting your audiences is another level of adobe campaign and the reporting feature is simply great. SMS and email marketing are also provided as another level from Adobe campaigns with great personalization features and capabilities.

The only thing which I dislike the most about any adobe platform is its customer support. They are useless. The only reason that we switched was the lack of support from them. In the beginning, they have been good but soon after that, the customer support is just useless.

Adobe recently introduced a new user interface, which has is obviously an upgrade from the former user interface : which was unappealing to marketers.
I love this tools email delivery and tracking capabilities : which ensures we have a fair idea of the percentage of our emails which end up in our customers inbox.

Everytime we have encountered a bug while using this software, it becomes very difficult to get support from customer service.
Takes them hours to respond to our emails, and days to resolve bugs.

Used to work, edit and follow ads on channels. You can use it to send private messages with your preferences and needs. It helps you create operational reports to track campaign impact and find solutions.

However, every time I've had trouble using this software, I've had trouble getting customer service support.
Emails a lot of time to respond to and resolve emails.

Using Adobe Campaign you can create omni channel campaign that are very effective in terms of user engagement and retention. Adobe Campaign allow us to analyze your data in an impressive and best way to segment the user data. With Adobe campaign we can automate the entire campaign life cycle.

We need proper training executing marketing campaign for the first time users. There are only limited numbers of pre built templates available in their library.

I like that it allows me to visualize the client in all the channels in a single screen, allowing to automate the campaigns and mailings in a systematized way. It allows data connectors in the audience. In addition, its system is very simple and friendly to handle.

Even though it seems very complete, I could add the synchronization with social networks in order to reach a larger audience, providing the benefits of the product to a wider audience.

nothing at all. It turned out to be an extremely expensive batch-and-bash email platform.

Dreadful implementation; links between different modules didn't work; sophisticated segmentation never worked in 2 years. An extremely expensive white elephant.

We love that Adobe Campaign and how we are able to tracking multiple CRM activities, like real-time campaigns, targeted campaigns, and handle our email marketing. Being able to track campaign behavior in a snap shot helps us understand our users and we are able to segment them by persona for future targeted campaigns. Automating our campaigns has increased our sales and has given us a better understanding of our clientele.

To be able to use it's features to the fullest it requires experienced developers and can be difficult for new users to learn.

It's a great application for sending agreement documents online. The PDF and Esignature help me accomplish my admin tasks easily and effectively. It simplifies the process which allows me to serve more clients. I often use Adobe Marketing Cloud for my Marketing campaign because the features allow you to create marketing brochures and newsletters that fit your target thus more customer engagement. In one tool, you can easily manage your email, ads, and campaign brochures. Its templates and content have designs suitable for businesses and professionals.

The pricing can be costly but it is a good investment because of quality of its digital content. There are tools for marketing that can be at no cost but what you if you would compare, this software would attract more clients for your business.

What I like about the software is it design and tools. It gives my project a beautiful structure for public use.

Well,I don't like the fact that the software is working low on my computer,maybe is my server. But Need to upgrad please.

- has the intuitive UX that you come to expect from Adobe products. Very slick, attractive interface that is easy to use and fun to learn
- vast array of essential marketing tools, from analytics to campaign management. Also includes some very nice to have features, such as a mobile app, customisation and personalisation options
- integrations with other products is invaluable

- the price is steep, but considering the brand name and the fantastic functionality, it is not a surprise. Definitely not a solution for small marketing depts
- the sheer amount of functions in this product may be intimidating to some and put them off

Adobe Marketing Cloud offers excellent analytics and reports. It offers strong email and social media marketing. It is very useful in search engine optimization, website development and optimizing the landing page of website . It is one of the best marketing tool.

Adobe Marketing Cloud is not a free tool, it require payment. It is a complicated tool to work on. I find Google Analytics little user friendly

Easy to access apps and tools. The different help screes along the way are great when you are trying to figure out what option to use. The layout os the apps and menus are very user friendly. There seems like there is too many tools but I am sure I do not use as many as others.

Besides the subscription structure no cons. It would be great if you can flat out purchase the product and pay for upgarde when you need them.

I really like how there is so much possibility with this project. Whether for work or for personal use, there are a variety of features for every need. The program is also quite easy to use, and there are so many resources out there to help research something if I don't know how to do it.

The program is quite complicated and it can be hard to figure out simple tasks without looking up how to do it.

Easy of use and training. Also really enjoy the analytics features.

The Customer Support can be somewhat suspect at times, but their implementation team was helpful. Also, everything will cost money (although this should go without saying for any mainstay company of Adobe's size)

Its main feature is automating marketing public services. I can attach several files at a time and still send heavy sized documents in fraction of seconds. I am having great experience with it because it keeps everything well organized.

The price is high, but in view of the brand name and the fantastic functionality, it’s not a big deal but not good for small marketing departments.

This software was extremely easy to learn. There are multiple free templates available in the App Store as well. There are also numerous tutorials on YouTube and from Adobe. But easy to load and go.

The price can be a hindrance for small businesses so depends on what you really need. If you’re not going to learn how to use all the features than might be better off with a cheaper option.

I use adobe e-sign to send new hire documents to all new employees and this software is very convenient and easy to use. You can attach multiple documents at the same time and still send heavy sized files in fraction of seconds. You can store multiple templates to the library and can send documents to multiple people at the same time thru mega sign feature.

A little complicated dashboard since they highlight all the features of the product on a single page.

Usually one says this in a negative light, but this is definitely worth the price. It is one of the most well encompassing platforms out there and can target extremely fine markets.

Much like all other Adobe products, the price can be a hindrance for some companies. It also lags on older or less powerful machines.

Easier to navigate, workflow interface is cool.
Seamless integration with third party tools like SFDC, Dynamics CRM
Web tracking and automated workflows are some of the features that I really love about this product.

At times it is Slow while starting up. Apart from that, I don't see any issues with this tool.

That the security cription and the lease of use .all the others in had problem with under standing how to use it and know I did it right

None really it will run my crimped messages in my office very well set up .no hidden clauses

- Best Content creation / editing tools to give your business a professional look.
- Pricing is fair. you always have the latest versions when subscribing for the monthly fee.
- Brand creation, across all platforms. Social, Corporate etc.
- Integration with other systems

- You will have to maintain payments in order to use the platform.
- expensive hardware requirements to run the apps smoothly.