MailerLite Reviews

Mailerlite is my software of choice if you plan to step in the newsletter marketing arena. It has all the features you need (and some top-class feature) to get you up and running quickly with an easy learning curve. The Survey and Quizzes function is my favorite one, alongside it's simple automation workflow engine.

Mailerlite it's a pleasure to use, but it's not (yet?) capable as more structured tools like Active Campaign or Sendinblue as far as segmenting and tracking user for marketing purposes. If you need more "power" under the hood you'll have to switch. But you'll miss the ease of use and the marvelous template builder this tool has!

MailerLite has been the underdog and they're really listening to customer needs and developing things that people want and need without going overboard. The interface is clean and simple, landing pages, opt-ins, and automations do the job. The commerce connection has been flawless with Wordpress.

What I really like about MailerLite is their deliverability rate and vetting process. They really do check accounts being signed up, which keeps their rates high and avoiding the promotion tab.

It's not popular among automation connections - I have to go through Zapier, and also there's no real tagging. But that's also why I like it - it's simple and straightforward, no fluff no fuss, no excuses to not get the job done.

Seems to have all the functionality of other popular email service providers.

I'm unsure my emails are going to people's inboxes.

Mailerlite is very suitable for bloggers like me, who maybe don't have many subscribers yet, or a huge audience to sell to. On the paid plan, I've always found the staff at Mailerlite very supportive, and even on the free plan, they've got back to me quite quickly via email. Mailerlite is great for setting up automated emails, and I rarely have problems with it. It's definitely one of the best out there for email marketing.

I am obsessed with site speed, and I found that Mailerlite signup forms slowed down my site too much, so I found some alternative newsletter plugins that integrate with Mailerlite's email system. I only use Mailerlite's landing pages to grab emails.

Another problem I've found is that if I set up a new signup form and automation, my company details don't automatically populate, and I have to refresh the email subscriber form. It's just a minor thing but can still be a little frustrating.

I love MailerLite and I use it for years for my company's newsletters. They are easy to use and offer any feature that you might need at far better price than their competitors.

The pricing of MailerLite is probably the best in the field. It allows you to send unlimited emails to your list. You pay per subscriber, not per email, which is quite convinient for companies with 5000+ subscribers.

Another thing that I like is their current design layout, dozens of premade templates for the holidays and how easy it is to setup everything by yourself without having to read complex guides.

I really feel that their support can and SHOULD be improved. In their live chat often times I feel like I am speaking to the little sister of the support guy. They need like 20 minutes to even understand my question. When they finally get it, they inform me that smeone with the required qualification will email me in a few days with a solution to my problem. This has happened several times already and such a great product deserved better support squad.

MailerLite is one of the best and easy-to-use email autoresponder out there. What I like most about MailerLite is its novice-friendly features and easy-to-use interface. It allows even new users like me who don't have the required technical skills to send beautiful and elegant emails to my subscribers.

But for me, the best feature of MailerLite is it's totally free for the first 1,000 subscribers. So if you have a pretty small subscriber list, then you don't have to pay anything but still, you can use all the necessary functionalities.

The Customer Service is also helpful and responsive with their 'Chat Features'

Perhaps, one of the biggest disadvantages of MailerLite is that they do not allow Affiliate Links. This is crucial especially for users who are relying on other people's list when selling their products.

Mailerlite is what you would expect from an automation software. When you get your head round it it's fairly easy to use. As a new user of this kind of software I'm finding the training videos very useful and where I haven't been able to find the answer I needed, the customer service team has been brilliant. I got answers in very little time, with clear explanations and screenshots to help me resolve my issues. I would definitely recommend!

The software isn't always intuitive, in some forms you have to edit your content in the side bar, some others you edit in the body of the form. It gets a bit confusing but once you get your head round it it gets easier. In the free version, you also aren't able to save your brand colours which can make it a bit lengthy when creating something from scratch.

I like the simplicity of the user dashboard and the practicality of its flow. The reporting is awesome the A/B split testing is thorough and simple to include in any campaign and covering the subject line, email content, etc...
Automation and workflow features, although very advanced are practical and powerful.
The forms contain all you need, from pop-up forms, landing page forms, etc..all with settings that go from click to pop-up, exit intent, time-on-site, and many other event triggers.

There's nothing I don't like about MailerLite, if anything I would like to see full-featured landing page builder being added and remarketing/retargeting capability to the lists on the account, but that would probably mean a different use of the platform. MailerLite is great as is.

Fairly easy to set up campaigns and workflows.

I can't say it's always the software's problem since I don't have a lot of experience with other Mailing Apps. That said, I struggle sometimes when my workflows become somewhat more complex. I can't always find answers, but thankfully customer support manages to provide me with a clear answer most of the time.

Lots of features for a modest price. Unlimited emails are great for an ecom business like ours, and the automation is essential for us (it's the main reason we switched from HubSpot, which cost literally 10x more to include automation)

Still lacks some expected functionality and reports features. You can't capture a huge amount of data about subscribers and doing time-series analysis on your data is hard.

Ability to launch surveys and ease of campaigns

Not being able to view subscribers by all their allocated groups in one download

I have used MANY services and Mailerlite is hands down the best. That is the truth and I am in no way incentivized for this review. It is affordable, especially when your list gets pretty large. It is easy to use and you can create exactly the email you want very quickly. They let you customize your opt in/opt out pages and it's easy to do. Another super cool feature is they let you make pop ups/ embedded forms, and even landing pages! That is stuff others don't offer or even charge more for.

I really do not have any complaints. There are a couple times I thought of going to a self hosted mailing list, but mailerlite is so perfect for me I don't want to leave.

I like that the software is very user-friendly, so much so that sometimes you forget the smallest of things to help you.

I love that the software works with you at every stage of your business, giving you time to grow, while still allowing you to access the automation to help ease some of the many jobs of being a business owner.

The only thing that I do not like is my web host is not compatible with Mailerlite.

Super easy to use from the start. There is zero coding needed to create landing pages and beautiful email newsletters. Their free account offers automation and many of the same advantages as the paid accounts. Mailerlite is constantly improving and adding new features. Ive been using them for about 3 years now and absolutely love it and recommend it to anyone looking for an email solution.

Its not able to integrate with other plugins that are specific to the theme I use on my website. There are workarounds, but it would be nice if I could have that functionality.

They have a really nice price and features. Every month they roll out a new feature that puts them closer to the big player, aka mailchimp.
They keep improving and launching new feature and the price has been the same since forever. Completely honest and amazing support.
They cut my email marketing cost in half and kept most of the important features I was looking for.

I would like to see more payment options (paypal) and more personalization tools. Also, every upgrade requires an approval from the support team and it can take time.

Intuitive layout, intuitive graphics - you can easily figure out where you need to go to get your work done. The graphics are easy on the eye, and everything works from the get-go.

There's nothing I don't like. I love this product.

1-Automation supports so many conditions especially based on custom fields. For example, we can define a custom field for gender of our contact and send different emails based on the user’s gender.
2-Form builder and especially Popup builder is a very good facility for creating discount campaigns and promoting them in our website and measure our discount campaign success indexes.
3-Supporting the right to left languages including Arabic, Hebrew, …
4-Affordable price
5-Very good and easy to user reports of campaigns.

Customer support has been a real challenge for me. They replied to my email too late.
If they added some Arabic fonts, it would be better for supporting RTL.

I love that it is easy to use and packed with so many features even in the free version. The ability to copy campaigns and just make a few changes to send out another mailing in minutes is probably one of the best features.

I sometimes struggle with the web forms in getting them just right for my website, but typically after a few tries I can get it.

I use this product to send my readers a newsletter from me. The software allows me to have an automation set up, as well as landing pages which I find incredibly helpful.

The open rate on the newsletter is lower than it should be, a problem due to Mailerlite's servers getting blacklisted from time to time. It's rather frustrating when that happens.

The Reports are easy to access and understand.
Creating Multiple Campaigns at one time is a Snap!

The Automation is a bit confusing.
Could there be a feature to repeat a campaign on a monthly weekly etc basis?

It is one of THE most, easy autoresponders I have used, and I have used a few.
Also, it is free and paid.
The free option is great for using it for small sites and the setup as mentioned, is very easy, making it a breeze to use for anyone, both new, and advanced.

Hard to pinpoint what I don't like about it as it has great value on its own.
If I were to be picky, I would say functionality would be it, as I have it on one site, and I remember from setting it up there was something I did miss, but it was NOT crucial, so the value shaded that "downer" so to say.

I loved the ease of use of the software to create my newsletters without the tech headache.

Had problems with the font until I figured out how to change the default.

Mailerlite is one of the best softwares for email marketing. I currently use this Budget friendly software to send email weekly to my subscribers. It’s super easy to use and it’s also user-friendly when designing a newsletter.

The only con I have about the software would be that it doesn’t have a lot of landing page templates but overall it is a great software to use if you are on a budget.

MailerLite is easy to use but powerful. I recently tried another brand that is much more popular but more expensive but it was much harder to use. I really like how easy MailerLite is and if you do have any issues they have many videos available through their Help section and their Youtube to help you. If you still need help their customer service is wonderful and I docked it one star as I thought it was a little on the slower side, however it was almost a year ago I last needed their help.

I haven't found anything yet that I don't like about MailerLite. I have been using it a little over a year and no issues.

I really enjoy how I was given a set of templates to create an email campaign and it was simply dragging and drop software.

I hate how I'd have to get premium to use more intricate drag and drop models. I think it costs way too much.