EmailOctopus Reviews

Used this software for 3 years for my business. Basic but did the job.

The Customer Service. After using Email Octopus for 3 years we left AWS and needed to use them via the standard service. We were told that we were not allowed to send emails through there standard service. You can imagine how upset we were.

EmailOctopus is incredibly easy to use, yet still full-featured enough to fill the needs of most business owners. I appreciate the intuitive backend, handsome emails, and exceptional deliverability EmailOctopus provides in a simple and pleasing package. I've used other industry-leading emailers, but this is the one I enjoy working with the most.

Can't think of a thing I don't like about EmailOctopus.

EmailOctopus is a simple platform which does email very well. The practical ease of use is unmatched by competitors in my experience - especially at the price.

In some areas it would be nice to have a few more features such as around media library management and historical reporting of email performance by date range or tags. Also reporting on subscriber engagement in more detail with flexible reporting would be nice along with a few additional capabilities around link tracking. These are all optional though, and what EmailOctopus does it does very well.

The price-benefit ratio and the possibilities within the free trial to explore its features

Perhaps what I like least is that it does not have the possibility of doing other types of campaigns (SMS, WhatsApp)

It does everything that the more well known chimp based brand does, but cheaper! Segmentation of lists and scheduled campaigns along with drip campaigns when someone joins a list.

Sometimes, they have deliverability issues when you look at a campaign report. usually short lived, but not the best when you have a crucial campaign.

Easy to Use. My Company and Church Have benefited from this platform. We've tried many other platforms through the years and this is so far the best and self-explanatory

Umm Nothing so far. But maybe having to get personally approved to get started.

Email creation is easy. The drag and drop interface for the emails makes putting one together quick.

I wish we could save a previous email campaign as a template.

Very easy to import large groups of users and send targeted emails

None - we have found it very easy to use

I have only been using an email newsletter for 6 months, so I’m new to email marketing. Email Octopus has a straightforward list management tool that I find easy to use. I like that my dashboard gives me my recent campaign stats. For someone like myself who is just starting to build a list, the price is great and the functionality is simple and easy to understand and execute.

Now that I’m 6 months in with Email Octopus, I wish they had some deeper engagement tracking per subscriber - i.e. location, time of open. Some deeper engagement tracking would help in understanding how, when, and where subscribers are interacting with the campaign.

Started out using the free version. It has all of the features of the paid version which you can't say that about their competitors. Can immediately have more than one list as well as use automations. Gave me a great idea. how the program works and now I'm paying and a huge fan.

I am able to integrate Email Octopus pretty much everywhere I want. But, occasionally I need to use a third party software to do so. Which isn't a huge deal, but I'm sure that will start seeing email octopus in more and more native integrations.

Email Octopus is extremely straight-forward. The way you use it and the pricing are easy to unserstand and make sense.

Nothing to add. I like it, and can't think of anything I dislike. Customer service was prompt at answering my inquiries.

I love the pricing, the ease of setting up newsletters, and that I can stay within a budget without losing the newsletter features that allow me to have high subscriber engagement. I also like how easy it is to add new subscribers and that it offers a user-friendly design platform.

I haven't had a chance to explore automation yet, but that's one thing I'd like to set up and figure out.

- Simple yet powerful
- Not overwhelming
- Incredible customer support
- Fantastic automation

- Segmentation features
- Advanced automation & workflows

I like how quickly I was able to set it up. I also frequently give their API documentation as an example of a perfectly written document. While composing a new campaign, the UI doesn't get in the way and I'm able to just get down to work.

I couldn't figure out a way to "merge" multiple user lists, or send a campaign to users from multiple different lists at once.

I've been able to set up automated email sequences to engage with my subscribers, and segment my lists based on their behavior, which has helped me to send more targeted messages.The integration with third-party apps and services has also been a considerable plus for me. I've also used the WordPress integration to add sign-up forms to my website and grow my subscriber list.

I've found the analytics to be somewhat basic, and I would like to have more advanced features such as A/B testing. Additionally, customer support can be slow to respond at times.

EmailOctopus looks easy at first, but I will highly encourage anyone to look into the API for more serious use cases. Depending on your mileage, it may take you longer to integrate, but if you have worked with competitors, it only should take you a few hours at most to build a fully integrated flow with the API.

The editor is a little finicky at times and the documentation for power users could be made more visible. I would also expect better support for managing multiple accounts at this price point.

Nutshell - AWESOME.

Ease of use. After failing to be able to achieve what we needed with a well known competitor we switched. We had spent four days trying to import our list with the competitor but were unable to due to limitations in the host software.

No landing page. Sure its fine for us, we have a website page specifically for capturing new signups but some will not have this ability. For example in the MLM world the 'rep' or 'agent' may not have or need an actual website but will absolutely need email marketing with a very simple way to capture new users. Something with a url that would allow for sharing on social networks.

Integration with Wordpress isn't very 'pretty'! We're having to use web hooks in a separate form to pass the data through automation to our audience list. The WP plugin isn't, and very probably never will be, as powerful as some of the built in tools within modern WP page builders. Unfortunately whilst the bigger guys tend to get their platforms integrated into WP plugins, it helps the plugin devs sell the product, EmailOctopus isn't current being supported. WP plugin devs, if you're reading this, make it happen!!

Cost containment while still receiving a professional product.

Integration with Amazon web services was a bit intimidating for a novice.