NinjaCat Reviews

The ease of use, the easy to read and appealing interface.

If we could integrate more KPIs it would be great.

Automation, integrated call tracking, and dashboards. The automation function in Ninja Cat is something we couldn't live without, it speeds up everything from our own analysis to client facing reporting.

I wish that some of the modules were a little more granular in their control and what our display options are. I'd also like to see tighter integration and data segregation with the AdWords call tracking function.

I felt like it had a lot of power behind it, to pull in data from different APIs and present it in a customizable way. Support was very responsive and helpful.

But the interface was a bit clunky, setting up new reports took a long time, it couldn't pull in data from all the sources we needed.

perfect solution for agency reporting. we're able to place, what i would refer to as, Fortune 500 Boardroom Reports in the hands of our clients on a weekly/monthly basis (or as often as needed) The system is fully customizable. We consider our Ninja Cat account as a critical element for Client engagement.
One more point, Ninja Cat support team is OUTSTANDING!

Template-based reports that we can quickly roll out for new clients. Going forward we're excited about the new user interface, more flexible template designer, templated dashboards, and additional data sources.

The report templating has been a bit difficult to manage and graphing choices have been limited but the new template designer looks like it's going to be great. Likewise the user management had some things I didn't like about it but those have been largely addressed.

NinjaCat offers various integration options plus the ability to customize, not only what data is pulled in, but how each page of the report looks and feels. Plus the ability to schedule out and email reports automatically is a time-saver.

Somewhat of a learning curve with some of the integrations, like changes and updates to Google Sheets data, can add some manual time to creating reports.

Once set up properly, with the help of their fantastic customer service, it's as easy as clicking a button for a very professional report to edit and export.
There is virtually no limit to the amount of detail and customization you can have in these reports.
Consolidating multiple different data sources, for one client, into a single report, couldn't be easier to set up and has saved our team many hours of valuable time.
The NinjaCat team is constantly pushing out new features and updating it's users along the way. Their support forum is regularly checked and if someone has a recommendation, their team updates that thread as soon as they can which is VERY helpful and appreciated.

The tedious part is getting the template exactly the way you need it before running. After running, you are able to edit the report's wording and add notes. But if you need to change a data statistic or edit a graph's timeline, you need to go back to the template, edit, and then run the report again.

very easy to use and setup, provide a lot of data with a simple integration process. Amazing customer support.

setting up custom comparison reports is a bit confusing, and not enough Facebook ad insights data.

Ninjacat has been a very easy reporting software to understand, their interface allows for a huge amount of data manipulation without having much knowledge of data engineering

There are some clunky portions of the dashboards, load times are difficult at times, And the reports function is a bit more intense to learn

I love the ability to add notes to the PDF reports, which allows us to be transparent with our clients about how we're working on their campaigns. It frees up time because we can supplement these reports for phone meetings.

I wish the accounts, monitoring, and reporting sections were accessible by clicking on a specific account instead of having to go to each section and then searching for the account. It'd be nice to have a dashboard for each property.

Software is great..reporting is easy to replicate and roll-out for new customers

Dashboard has less functionality that can be customized.

The customization is awesome. We use it to add an entirely new level of depth to our monthly and daily reports.

Lacking a bit in the graphic design functionality. Sometimes the graphs don't look as professional as we'd like, but they have come a long way since we purchased the software, and continue to improve their features.

Flexible, lots of options, good looking interface

sometimes it takes a while to figure out which widgets you need to use.

Look and feel of reports is great. Ability to customize is great. Love that we can isolate metrics that we need to report without taking a catch-all approach to data measurement.

No undo button. Is very very tedious to set up. The UI could have many more efficiencies built in (i.e. keyboard shortcuts, undo button) and there are occasional issues with bugs and changes not being captured right away. Improvements to UI, keyboard shortcuts, and the ability to group changes to create efficiencies would really improve abilities.

The platform is fairly customizable to any needs we or a client may have. Templates are easy to create and it's helpful to be able to use one template for multiple clients/reports just by toggling between them. The integrations work seamlessly and there are plenty of metrics and dimensions to choose from. If a particular dimension is not available, it's helpful to calculate custom dimensions. If you have a basic understanding in the platforms you're integrating, Ninjacat should be fairly easy to understand.

The process of scheduling reports is a little more complicated than I would like. Therefore we haven't used that feature much. It would also be helpful if the interactive dashboard had the ability to compare metrics to prior period/year. This feature is still in beta at the time of this review so hopefully that function will be available in the future.

I love the customization allowed with the reporting, dashboard and even swapping the logo in addition to the ease of use, my clients love it!

The report templates have a ton of flexibility and customizable options so no 2 reports look the same. Can be completely white labeled for your company or agency with logos and colors.

Account maintenance en mass (i.e. account manager changes / account group changes / account media channels) requires a custom solution/service vs. out of the box mass update functionality. No ability to view double click display ad images yet.

Saves huge amount of time to focus on actionable recommendations for clients rather than building reports.

Some restrictions with date ranges to achieve exactly what I'm after 100% of the time but all feature requests have been listened to and implemented extremely quickly so I'm sure this product will keep on getting better and better.

Customer support was very outstanding from the beginning we started using NinjaCat they have been there with us. If you have some minor problems we pick up a phone and their very helpful and patient.

They have a great trainings, you don't have to figure everything out on your own.

It allows me to integrate with Google for analytics when I run Google PPC advertising.

There's no freemium plans for NinjaCat but you can get a free trail.

So far everything thing is great with the software I haven't seen a bug.

If you are only using stock widgets to build reports it would be the easiest platform to use. Their support has also been generally helpful with the plethora of issues my team has had.

Features are slow to roll out. Constant issues with incorrect data being pulled in. Incredibly complicated to build out customized dashboards that combine data from multiple sources.

Multiple platform reporting - I like you can incorporate Bing and Other 3rd party Call Metrics. API development could be improved for UK/EU market

Limited Reports - need something along the lines of a Custom report similar to that available on Analytics - where you can specify specific dimensions and metrics

This product links with google drive and that makes my life so much easier! It is very functional and reporting is easy.

The extra fees can be cumbersome and tracking costs can be a laborious task, but it is worth it in the end.

The customization. Each client requires custom reporting and NinjaCat's capabilities allows this. We have multiple templates set up and each month we are able to choose which template to run for each particular client.

The ability to bulk edit or run bulk reports. Each month we need to request customer support to rerun 250+ reports that are set up to auto run at the beginning of the month. If we make any changes to reporting we need to request a NC member to rerun, otherwise we would have to rerun each one individually.

Connecting to multiple APIs. User friendly. Quality product for price. Stellar customer service. We also like that we can have multiple users and administrators for no extra cost.

That it isn't synced with Doubleclick Search. No way to match up Analytics with platform reporting. We'd like dashboards to look more like a webpage vs. PPT presentation

Ninjacat is one of the best solutions we have seen for digital marketing reports without having to use lots of custom scripts to transfer data between platforms.

Price can be an issue when starting out but is good value with scale