Apollo

4.6 (297)
Find ideal prospects and convert them into customers.

Overall rating

4.6 /5
(297)
Value for Money
4.5/5
Features
4.5/5
Ease of Use
4.5/5
Customer Support Software
4.4/5

93%
recommended this app
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297 Reviews

Jacco
Overall rating
  • Industry: Photography
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Apollo is the dark horse in the race for sales engagement

Reviewed on 03/12/2018

Apollo allows sales teams to find the ideal clients, reach out to them and engage them to connect and sign up. What else does a sales team need?

Pros

Apollo provides the full solution of features that SDRs can benefit from, ranging from leads to emailing to analytics. For the advanced users there are many ways to automate and customize processes, and the team is available to help as needed, including taking feedback and improve the product itself.

Cons

Because of the many functionalities Apollo offers, there are a lot of screens and options which can be overwhelming for an admin, but it's something the team is working on and already partly addressed.

Diana
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

My Favorite Sales Engagement Software

Reviewed on 20/12/2021

99% positive across two different companies. I actually was responsible for recommending Apollo to my new company (I actually told my manager about Apollo in our first interview and he told me on my first day that they purchased Apollo based on my recommendation)

Pros

I love that it has the ability to do prospecting, lead generation, email outreach and dialing out all in one place. I primarily use it for myself to do outbound email outreach and to generate lists of new leads for our SDR and she uses it for email outreach and some dialing too.

Cons

I do feel that it could be better about activity tracking when it comes to integrating with HubSpot, I used it with Salesforce at a previous company and it was easy to push activities to Salesforce, but it seems a little less intuitive with HubSpot.

Tom
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 0.0 /10

Questionable business practices, lost thousands of leads

Reviewed on 19/05/2021

After paying more than $5000 over a few years to build my lead lists I had to pause outbound marketing during COVID. During that time I lowered my subscription from paid to free. What I did not know is that when you do that, all of your contacts and prior purchased credits are deleted and unrecoverable.

Pros

The segmentation and filtering tools make it easy to zoom into critical leads and easily create outbound campaigns.

Cons

The company has no loyalty to their customer base, doesn't respect EU privacy laws and has poor customer service.

Nick
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Best Tool in Market for Prospecting and Lead Generation

Reviewed on 26/12/2022

The best marketing tool in the market for generating more revenue and prospecting.

Pros

Everything about Apollo when it comes to Lead Generation, it's prospecting feature and contact details scrapping feature is the best. It is on in all tool when it comes to marketing and running campaigns. Customer support is on the ball all the time.

Cons

The limitation to the campaigns, the number of emails sending capability per hour/day.

Lucio
Overall rating
  • Industry: Outsourcing/Offshoring
  • Company size: 1,001–5,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Best in class

Reviewed on 17/02/2022

Apollo helps my team get perfect data and automate our reach outs. It is incredibly good software.

Pros

Although the main use is to gather intel and data, Apollo has a sales enablement tool that is incredibly good.

Their support team is very fast and they are always open to suggestions.

Cons

I miss a status page, Apollo doesn't go down at all, but sometimes we experience slowness and miss being able to check if something is wrong without having to check in with their support team.

Alternatives Considered

ZoomInfo SalesOS, Lusha, Leadfeeder, and 6sense

Reasons for Switching to Apollo

Data quality first, once we covered that and found the top contenders, UX and then pricing determined the best option.
Gilang
Overall rating
  • Industry: Information Technology & Services
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Great product for those who are into Sales Prospecting and Cold Pitch

Reviewed on 20/08/2021

I have been getting lots of meetings, by using Apollo alone. Some of my customers even bought the product I offered to them. Before I use Apollo, I use the traditional way of prospecting (connecting with them, introduce myself,

Pros

Ease of use of the product itself, generally high validity of email (around 6-8 out of 10 is a valid business email), have a built-in CRM which helps a lot of managing and organizing all the leads that have been viewed

Cons

No preview of the profile which does not have an email on it. I wish there was a preview of the email if the profile has any email so we don't waste our credits.

Gary
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 501–1,000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Apollo Review

Reviewed on 26/06/2022

Pros

They have a huge lead database and among similar service, Apollo have the highest information accuracy. The search interface is also clean and well organized, very handy when looking for specific leads.

Cons

Their search engine is not intuitive, you need to have your search in perfect spelling otherwise you won't get any search result.

Jamie
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Easy to use lead gathering tool, contact tracker, and cadence tracking tool

Reviewed on 13/05/2022

Overall, it was a positive experience, and they do listen to customers.

Pros

The software checks multiple boxes for a sales tech stack, CRM, Email tool, lead gen., and the ability to make calls from the software too.

Cons

You aren't able to get many phone numbers, and the email validity started to slip.

Alternatives Considered

Seamless.AI

Reasons for Switching to Apollo

I liked the option of being able to pay monthly and cancel anytime.
Verified Reviewer
Overall rating
  • Industry: Computer Hardware
  • Company size: 11–50 Employees
  • Used Daily for Free Trial
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Apollo.io is very efficient and less expensive compared to other tools that I've used so far.

Reviewed on 08/12/2021

The thing that I absolutely like on this tool is the price. It is cheaper but has many features compared to other tools that I used.

Pros

The features that I like the most on this tool is the accuracy and efficiency. All the prospects that I've made using this tool is correct.

Cons

Sometimes the loading time from searching is taking longer than usual, other than that, I did not encounter any problems yet.

Kriti
Overall rating
  • Industry: Entertainment
  • Company size: Self Employed
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Great tool to manage and generate leads!

Reviewed on 03/08/2021

On some days, generating business leads is all I have to do. On those days, Apollo makes my work so easy and so much less irritating. I can find the contact details of the people I exactly intend to reach out to as it allows me the ability to search using their names, job titles, regions, and even job positions. The tool is extremely easy to use and has a database for even the smallest companies that you can find nowhere else. I'm sure I'll be using this tool a lot in the future! I have already recommended it to so many around me, and if you are someone who works in the sales or marketing team of your company, you should definitely give this a try.

Pros

Until a few days ago, I was using LinkedIn to search for leads and find their contact details. Ever since LinkedIn has come up with a search limit, it became so difficult for me to find new leads, especially when this is something I have to do on a daily basis on some days. Recently, my senior at work recommended me Apollo and I fell in love with it since day one! It is so easy to navigate through this tool and with so many filters at your disposal, even easier to find contacts. I'm apparently new to using this tool so I'm still learning my way around it but thanks to its ease of use, fast response, user-friendly interface, and so many exciting features, I have been able to speed up my work and get verified leads without any hassle. Moreover, the ability to save the leads, and send them emails directly from this software are amazing features that very few tools of its kind generally provide.

Cons

It has only been a few days since I started using this tool. Although it's super helpful 90% of the time, rarely, it takes too much time to load and in some cases, it even fails to show verified leads due to which I have to go back to the old method of using LinkedIn to find contact details of those specific leads. This is the only problem I have encountered so far but it does not change my liking towards the tool.

Shwetha
Overall rating
  • Industry: Information Services
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Great tool for Sales People

Reviewed on 08/12/2021

Apollo has helped me a great deal in my outreach activity by providing me accurate data

Pros

The accuracy of the contact details and the number of credits provided

Cons

need to keep applying filters after going back to the list

Kamal
Overall rating
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Best Lead Generation Tool for Less

Reviewed on 12/11/2020

Pros

I really like using this tool. It has helped me a lot with the generation of valid B2B and B2C leads which has helped a lot in prospecting contacts. The accuracy rate is about 95% and it allows you to Export leads, Create lists, and Advanced search.

Cons

I can't dislike this app. I'm enjoying every of its feature.

Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Best lead generation tool

Reviewed on 11/08/2022

It's been great and I am really not sure if I am ever going to rely on any other tool for lead generation.

Pros

I used it to find leads with work email and it did provide me authentic emails with 95% accuracy.

Cons

After a certain period of time it ran out of database.

Alternatives Considered

Snov.io

Switched From

Snov.io
Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 501–1,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Simple, yet powerful.

Reviewed on 12/04/2022

It's been a fulfilling experience, updates to the platform are constant, so it's always performing well. I'd recommend this personally for anyone who has many different systems and CRMs, as this is almost a perfect all-in-one.

Pros

Using Apollo Vs. using something like salesforce allows for a much more simplified experience, less headaches, and overall higher team productivity. It's ability to track team performance allows us to see what our colleagues are doing and improve using proven strategies.

It usually doesn't go down, when it does, Customer Support is ready to take action almost immediately.

The built-in dialer is one of the best i've used, I would even advised using Apollo for this feature alone as opposed to other VOIPs. It features local numbers as well as personalized numbers as well, and you can virtuallu call any country.

Cons

The main Con is Lead Sourcing. Apollo does have it's own pool that generally gets updated, but I wouldn't recommend this software to gather leads from, like with Zoominfo.

The times it does go down, though scarce, can be lenghty some times, slowing down workflow for several hours.

Winter
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Apollo for sales

Reviewed on 05/12/2019

I really enjoyed using Apollo. It was quite expansive so I never used all the features. The tools I did use were simple. I feel that Apollo is responsible for many of the deals I was able to add to my sales pipeline. Even when I was not physically working, Apollo would send out emails to prospects I had added to sequences. It was also an exceptional tool for finding prospects and target companies.

Pros

I love the flexibility of using sequences in Apollo. As a salesperson, it is important to set your touches and personalize emails that go out to your prospects. Apollo allows for this when setting up sequences. I was also really impressed with the prospecting tool for finding target companies and titles of prospects within those companies. The filtering options were thorough and the best I have seen in any prospecting software.

Cons

You have to watch your sequences and how many emails are going out daily. They add up quickly and it damaged our domain reputation which took months to get back to normal.

Evgeniya
Overall rating
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Apollo for leadgen team in software development

Reviewed on 18/02/2022

It was great and my team members still use the product. I used it to understand and then manage my team

Pros

Good established flow of sequences of every kind; works better for Russian target audience rather than international (for us)

Cons

Search option doesn’t work in Russian; too complex integration to corporate emails

Alternatives Considered

Lusha and RocketReach

Reasons for Switching to Apollo

Seemingly simple workflows
Nikhil
Overall rating
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Apollo: A must have tool for any salesperson

Reviewed on 06/09/2022

Using Apollo, I have been able to shorten my sales cycle with my prospects as most of the leads are qualified and validated. I am able to track my follow-ups regularly. I am also able to send out bulk emails to reach out to prospects who are spread across different geographies and one might not be able to get connected on a phone call. It's a great add-on to keep for one who is having a sales role in their organizations.

Pros

The accuracy with the emails for leads is just amazing. You can maintain lead and account lists to track your pipeline or help deep-dive into a particular account. The email-tracker functionality helps a lot. You can also bulk email people which is another great feature. All in all, it's a really great sales tool to have.

Cons

Although the email functionalities are great but contact numbers provided by Apollo are something that can be improved as it is relatively lesser accurate as compared to the email lead data.

Junaid
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

A must-have tool for your Sales

Reviewed on 13/01/2023

Pros

It's very easy to use. Simple and fast. The data is of good quality and meets requirements most of the time.

Cons

Pulls irrelevant companies that don't match with the keyword.

Alternatives Considered

Seamless.AI, Clearbit, and Lusha
Ermina
Overall rating
  • Industry: Information Technology & Services
  • Company size: 501–1,000 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 6.0 /10

Apollo.io

Reviewed on 15/12/2021

The customer service department is based in another country, which is typically good. During regular business hours, the chat function is pretty helpful in resolving most concerns. The team is friendly and responsive.

Overall, it's a fantastic deal, and it isn't easy to picture a business not signing up for a month to try it out.

Pros

The free plan is an excellent way to test Apollo. But it would be best if you use Gmail. It provides enough contacts to try out, but it is limited in taking your outreach to the next level.

I've been using Apollo.io for almost 2years now and what's nice about it is the contact database being integrated with the sales engagement platform.

Cons

It may take some time to become used to the user interface. It's not something you can get started with right away without experimenting with some features. Another concern is that your inbox's default setting for sending emails is relatively high, and you risk getting sent to spam. It's essential to warm up your email domain.

Shresth
Overall rating
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Apollo review

Reviewed on 26/04/2022

I thank the creators of Apollo for creating an easy to use yet effective software. Using a similar competitor has helped me further appreciate what Apollo brings to Sales teams.

Pros

I love the fact that Apollo.io integrates with Sales Navigator and allows you to import prospects into Apollo and your cadences with ease.

Apollo is an extremely easy to use platform.

Does a fairly good job of fetching mobile numbers (in the Australian market)

Cons

(Not sure if I'm right on this one) but the lack of an integration with a calling software meant our team had to use different systems for emails and calls.

Difficult to track how prospects integrate with your emails.

Cumbersome to move prospects between different cadences based on their engagement with emails

Santanu
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Excellent tool for Lead generation , prospecting and boost your sales efforts.

Reviewed on 11/10/2022

Overall experience with Apollo is phenomenal. Except for a very few reasons, the tool has very less areas to complain about. It is a very powerful tool for any sales /marketing team and can multiply their productivity instantly.

Pros

Apollo is quite a unique and powerful tool for sales and marketing teams equipped with all features for generating, qualifying, prospecting, and also outreach to your audience. The filters are quite good for segmentation. Easy to export and import as well. Also, email outreach makes it a total package.

Cons

The limitation of the number of contacts to be exported at one time shall be increased. Even with a basic plan number of contacts exported at once Is only 25. This could be improved to enhance time management.

Verified Reviewer
Overall rating
  • Industry: Outsourcing/Offshoring
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Apollo Review

Reviewed on 05/02/2019

I like apollo for it's easy navigation of the main page, although I do not like its filtration systems. Does not allow real-time hiring prospects to be updated.

Pros

I like the cockpit page the most of this software. I like how my tasks are instantly there. I think it kept me more accountable and allowed me to be more strategic with my accounts.

Cons

I do not like how I do not get instant notifications of my open rates. I would like they to be more timely. I also do not like some of the filtering systems. I found that it was difficult to find my engaged prospects and just the ones that are "running through the machine" per say. I thought the prospect searcher did not update as timely as I'd like with new/more prospects that are actually hiring.

Waqas
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Apollo - quickest lead generation tool

Reviewed on 18/01/2022

Pros

Emails are mostly valid and accurate. Easy to use and have good internal data.

Cons

They do not provide phone numbers in good quantity. Phone numbers finding should be inproved.

Ajit
Overall rating
  • Industry: Information Technology & Services
  • Company size: 201–500 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

One of the Appropriate Database Software

Reviewed on 17/12/2021

I using apollo for last 2 years and I find it very much convenient and accurate especially regaring email addresses. I always suggest my friends to use apollo in case of difficulties in getting email addresses of specific contacts or titles..I am loving it. Apollo. It gives us monthly 50 records free of cost which is best part of it. no other software, may be I can trust only apollo. I can say in in one single line - "If Apollo is there, Nothing is impossible".

Pros

Business Email Address is the most essential part to reach out the targeted audience/client. I easily get the email address from appollo. Its very simple and easy to copy email address and also the validity of the email address is shown there how accurate it is.

Cons

DIrect or mobile number of contacts should be there along with email address and should be accurate with simple plan (monthly 50 records which i am using). please do this needful.

Verified Reviewer
Overall rating
  • Industry: Civic & Social Organization
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Good CRM with intuitive interface

Reviewed on 13/10/2021

Overall very good and especially easy for our inbound sales team to use with sales communication.

Pros

Easy viewing of all functions in one screen. Able to start and customize workflows very easily.

Cons

Integration with some of our existing systems could be difficult. That might have been partially due to them being legacy systems