iContact Reviews

The new email templates are nice and easy to use once you get the hang of it. The analytics and insights are helpful in gauging how many people are seeing our messages. I also like the ease with which we can add and remove contacts.

The new templates are easier to use than the original email layout, but there are an awful lot of steps in the formatting. I feel like that process could be streamlined. Also, I understand that our account doesn't allow for tons of file storage, but it would be nice if the individual file/asset upload size was a bit bigger. I also think that there could be a more user-friendly way to re-verify contacts. We have over 8,000 contacts we email regularly but the process to re-verify contacts to keep our lists healthy is really confusing.

So, my client was trying to decide between iContact, Mailchimp and other SMB email tools and decided to start the project with iContact -iContact has a really user-friendly interface that's easy to navigate, even for people who aren't super tech-savvy.-They offer decent customer support, and we were able to get in touch with a real human whenever we needed help or had questions (we've put them to the test) -The reporting and analytics features are really robust, and it was easy to track our email campaigns and see how they were performing.The pricing was pretty parred with other SMB email tools so we felt like we were getting good value for our money.

1)While the interface is user-friendly, there are some limitations when it comes to design customization2) We weren't able to make our emails look quite as polished as we might have liked.3) It can take a little while to get used to the platform if you're used to more visual ones 4) if you're after a marketing automation syle hubspot , iContact won't offer that level of sophistication

iContact streamlines the entire process of email marketing by allowing me to create and send high volume personalized marketing emails.

iContact mobile application has deficiencies in features compared to it’s cloud based solution for mobile and PC.

Clean reports- easy to read and understand.
Salesforce sync both ways. It's easy to set up and works nicely.
Good customer support. They offer great strategic support as well as help on technical issues. They are also easily accessible. You're assigned a rep, which often works better than getting a random person at any time. You can really develop a good working relationship.

List management can be confusing. There are both lists and segments to be managed in the software, and it can get confusing to figure out what's a list, what's a segment. But once you get the hang of it, it can be handy. I can't say I use those features as often as I just resort back to Salesforce to generate a fresh list.

Lots of templates, easy to use, and very easy to train users on emails/lists/template management. I've used it in three organizations and highly recommend it for small businesses.

I'd like an add-on for basic marketing automation -- e.g. if an email is not opened after 5 days, set up a campaign to send a follow-up v if an email is opened and the transaction isn't completed, send a separate follow-up message.

The software is easy to use, even for the most novice of users and advanced pros. We can create beautiful emails for every project big or small. Our account houses over 22,000 emails in our data base and we've never been concerned about the safety of our account knowing iContact is a robust program that takes our clients confidentiality at the top of its priorities.
The software is easy to learn, so easy, we even train our interns on the program so they can help with all of our email marketing.
The analytics are easy to read and give full detail on all of the insights of each email we send.

You can have multiple people signed into the account at once, but you don't know when someone else is signed in.

iContact is very user friendly and doesn't require a designer or software engineer to use. Even the most basic WYSIWYG editor will allow you to customize emails your clients will want to read. Their design services are speedy and professional. Using their premium platform includes monthly customer support calls and services. The ROI is measurable and positive for our business.

I wish we were able to integrate iContact with our shopping cart (3dcart) but it's not a friendly API. Otherwise we've been very happy with iContact.

We LOVE the new Dashboard, updated templates, and the functionality/features during message composition. During the last several years, I-Contact updated the above features, but before doing so asked the CUSTOMER how they could improve their systems. This feedback was definitely taken into consideration as you could so them reflected in the updates. Since then, I-Contact continues to improve the platform with new templates/functions that add to the impact of each individual message.

They are a SOLID email marketing solution for companies big and small. There price is in some cases lower than their competitors while offering the majority of the same features.

Third, we have been extremely impressed with the level of customer service provided by their team. If you ever have an issue, they are quick to address and provide a solution!

Only 2 areas where we would like to see improvement. More connectivity options with other services/websites in order to be able to export/upload new contact information. Also, a more seamless mobile app that would allow for managing of content/messages.

Also, consistent, new email templates added to reflect more types of communications: SAVE THE DATE, EVENT ANNOUNCEMENTS, NEWS UPDATES, etc.

I can set up email blasts in advance. When I go on vacation, I set up 3 or 4 email blasts in advance that will go out as scheduled! The advance tier customer service is super helpful and easy to get in contact with. I give this company 5 stars on customer support.

With the latest revisions made, I have fewer critiques. Adding an image can be a little time consuming because jpgs need to be resized to no more than 200 kb. The spell check is a little time consuming. I typically cut and paste all my text into word to look for spelling errors. It's a bit quicker.

Ease of use and up time. Emails get delivered and social media integration is Great. The tracking tools give great feedback. Contact management is easy to use when adding and deleting contacts and creating groups.

Needs more created templates for quick editing and use. When it comes to contacts and subscriber counts, subscribers who have opted out is counted in total number of subscribers in the pricing of various plans. I understand that those subscribers have to be stored to block unwanted email but you shouldn't be penalized by counting them as part of the number of subscribers in your plan. Only active subscribers should be counted in that number.

I like how easy it is to use and teach to my colleagues. iContact is always looking to improve their products and roll out new features so it grows as our email marketing plans do. They're also open to feedback and value the input of their users.

I wish there was a summary at the end riiiiight before you send a message where you can see what lists you're sending to and what lists you've excluded. Would make the "Scheduled Messages" feature *that much more* functional for us.

The ability to schedule emails to go out over the weekend. When I am home relaxing, the software is reaching out to qualified candidates on my behalf.

When I send myself a test message from iContact or send a test message to a co-worker in the same office, probably 50% of the time, the test message is found in our junk mail.

This product is very easy to use. Upload an excel file or files and GO! It is easily organized by any criteria you decide and uploaded so you can start using immediately. I love being able to email a 1000 or a 100 clients in one email blast. It is making me money. :)

The DO NOT CONTACT feature. We should receive at least one email asking us to remove from a database before being placed on DNC.

I love the template builder functionality and that it's still an option to use the HTML Template builder. Our CRM is very particular about the types of email templates we can send out of it and iContact has helped us navigate this issue. It's very easy to train people in and to build eye-catching templates.

I would prefer to have larger subscriber limits and I would prefer to be able to do functional HTML file exports for certain templates. I also think the reporting data has a lot of blindspots. I would also like to be able to make template copies across user folders without having to enlist my strategic advisor's help.

iContact is super intuitive and easy to use, and with every update, more. I rarely have issues with the software, but when I do, my advisor is always available and is quick to help with solutions. He also has helped us increase our opens and clicks exponentially.

The only con I have is that there isn't a way to export Survey reports as a pdf. There's a workaround, but that would make my life just a little easier.

I like that you are easily able to create HTML emails and if you don't know HTML, they have ready-made templates that you can use where you can just plug and send. I also like the rate of deliver where emails are going to inboxes and not junk mail - makes for better metrics when you look at opens and clicks.

The ability to copy and paste a URL to create a new HTML message does not always work/format the way I'd like sometimes, but I do like that ability.

The platform is user friendly for people who aren't as versed in HTML. You're able to easily create tables/borders. The service is relatively fast. We pay for an account so we have an account manager that is able to assist us whenever we need.

Their new drag/drop platform isn't able to create any template you'd like so we have to continue using our old templates.

I'm very happy with all the great templates and designs! The navigation has also improved a great deal. It's easy to be creative and put out a great informational product to my guests. I also appreciate the information that I can see what worked best within the email I sent, by watching open, clicks, etc.

This software is a big improvement from the previous software, so it's difficult for me to say what I like least. I don't have any complaints.

iContact is more that and great platform, the technical assistance/guidance is the best advantage for our company. We have monthly meetings with our rep to help us get better at what we do; Take advantage of the customize-able products and measure our increased success in the industry. Our current open rate is about 30% more than 100,000 active emails.

icontact 2.0 is a little slow painting our HTML code and has some clunkiness to it, but this is common for any new roll-out. I have no desire to change to any other provider.