Semrush Reviews

Semrush

4.7 (2,175)
SaaS solution for online content marketing

Overall rating

4.7 /5
(2,175)
Value for Money
4.3/5
Features
4.6/5
Ease of Use
4.3/5
Customer Support Software
4.4/5

97%
recommended this app
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2175 Reviews

Manuel Ángel
Overall rating
  • Industry: Education Management
  • Company size: 201–500 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Semrush is an amazing SEO tool that has helped me improve my website's ranking in search...

Reviewed on 31/10/2022

Overall, I am very pleased with Semrush. They offer a great suite of tools for SEO specialists, and...

Overall, I am very pleased with Semrush. They offer a great suite of tools for SEO specialists, and I have had success using their tools to improve my clients' search engine rankings. In particular, I have found their Keyword Research tool to be very helpful in identifying high-value keywords, and their Site Audit tool to be invaluable in identifying and fixing on-site SEO issues.If you need a reliable seo specialist who can help you make your website popular among search engines, then you can consider hiring Semrush as your seo specialist. The company has been providing its services to many companies and has been successful in increasing the traffic and ranking of these websites. The company is also capable of providing its clients with customized reports so that they can track the progress of their website.

Pros

It is easy to use and has a lot of features that help me track my progress and find new keywords to target. The best part is that it is affordable and has a great customer support team.I use semrush for my SEO projects and I think it is a great tool for research and recommendation. I particularly like the ability to do a side-by-side analysis of multiple domains to see what is working for them and what is not.

Cons

There is very little that I didn't like about Semrush. However, if I had to choose one thing, it would be that the software can be a little overwhelming at first. There is a lot of information and data available, which can make it difficult to know where to start.

Danielle
Overall rating
  • Industry: Sporting Goods
  • Company size: 5,001–10,000 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Excellent Resource for Complete Evaluation

Reviewed on 10/08/2023

Because it is crucial in the workplace. With Semrush, I can research new keywords, spy on the...

Because it is crucial in the workplace. With Semrush, I can research new keywords, spy on the competitors, and keep tabs on the indexing status of our own initiatives.

Pros

In the world of digital marketing, Semrush is indispensable. You may use it for keyword research, forethought, tracking your SEO and site optimization efforts, for scheduling social media postings, for keeping tabs on the competitors, and for learning more about the competition. It's crucial to my job, therefore I can't do without it. Its breadth of utility is astounding.

Cons

For me, the price of Semrush is the only negative aspect of the service. In my opinion, it is too pricey and not a viable option for most people.

Response from Semrush

We appreciate your detailed review! It's fantastic to know that our platform plays a crucial role in your range of digital marketing efforts. We understand that pricing is a concern; with over 55 tools and the most accurate data on the market, the value goes beyond the cost.
If there's anything specific you'd like to discuss or explore further, please don't hesitate to reach out.

Tom
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 0.0 /10

After 4 years being a customer this company rips me off

Reviewed on 11/11/2020

I feel ripped off by Semrush. We are customers already for 4 years. We always have enough with one...

I feel ripped off by Semrush. We are customers already for 4 years. We always have enough with one user. Now, we have been loggin in, by accident, from a few different locations. This is because of remote working due to corona and it was unclear in the team who was responsible for Semrush. Now is our account suspended, which I can understand. But the only 'solution' is that I have to buy a €540 extra user. But wo do not need that! I told them this was an accident and that one user is enough for us. Which it always has been for 4 years. But we can only get our account back with paying 540€. And a refund of the unused service is also not possible. This feels like bribery. [SENSITIVE CONTENT HIDDEN] was 'helping' me, but only offering me this upsell that I do not need. It is a shame to be treated like this after being a loyal customer for 4 years. I will recommend other potential customers SeRanking. It is much cheaper, has almost the same features and they will not rip you off with unwanted upsells. Shame!

Pros

It has a lot of features, in dept analysis.

Cons

It is expensive and there are quiet a few other, much cheaper alternatives where the customer service doesn't rip you off!

Response from Semrush

Hi Tom, thank you for your review. We have investigated the situation - it seems like multiple users logged in from different locations under your account for 3 times, which triggered our security system, and we sent several warnings before your account was blocked. We kindly remind you that by default, the account only includes 1 user, adding extra seats is a paid option. As far as we know, you account was unblocked by the team after finding out that your team logged in accidentally from different locations. If you still have any questions, please email us at [email protected] and we will be happy to answer them!

Eric
Overall rating
  • Industry: Automotive
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

SEMrush is a must-have

Reviewed on 27/04/2022

The overall experience has been extremely helpful & positive. This has helped us launch additional...

The overall experience has been extremely helpful & positive. This has helped us launch additional products & services for our customers and deliver exceptional value.

Pros

Great access to data, the new Trends report is a nice feature. Ranking & benchmarking are great and the ability to manage all facets of the search campaigns from each project is very helpful. The resource library and certifications are great as well.

Cons

- Limited customizations of the reports (more pre-set templates/galleries would be nice & the ability to make changes to all reports in a group at once would help)
- An aggregate dashboard would be helpful (to see the performance of all locations within an organization)
- Each individual data set should be exportable into a PDF - or the ability to add a performance metric/visualization to the reports by adding it as a widget to the reporting library)

Response from Semrush

Hey Eric! Thank you for sharing your experience; we're more than happy to know that the overall experience with Semrush has been extremely helpful & positive. We want to kindly ask you to DM us via social media channels with your Semrush account email so we can put the cons you've listed to the radar of our product teams. Thanks in advance!

Carlos Fernando
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

The SEO for dummies enabler

Reviewed on 21/03/2023

It has been very useful for my team, providing audits for potential clients, it's done a wonderful...

It has been very useful for my team, providing audits for potential clients, it's done a wonderful job in creating interest.

Pros

It provides a breadth of detailed information and presents it to everyone in a very easy and digestible manner. You don't need to be an SEO expert to understand it.

Cons

The market is crowded and while Semrush is the best or one of the best, it does feel slightly over priced. They do provide a ton of value, and the tool is always improving. We have a pretty big team though and those licenses can get pretty pricey.

Soubhik
Overall rating
  • Industry: Online Media
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 3.0 /10

Not customer friendly, limited usability

Reviewed on 08/11/2022

Good features, but pathetic policies and robbing people by suspending account when you've already...

Good features, but pathetic policies and robbing people by suspending account when you've already paid for it? Downright cheating.

Pros

Good data insights on keywords and on competitive intelligence. Easy to crawl websites with the SEMRush search crawler and perform site audits as needed, and SEMRush offers considerably more pages per audit to search compared to some of its competitors. Easy to sort out keywords as needed as well, and extra functionality like on-page SEO checkers make this a good on-page SEO tool as well.

Cons

What's the use of offering 500 on-page credits a month, content gap analysis, keyword tracking and so many more features - if you can't use any of them? While SEMRush does tier stacking, and offers more features if you go to their Pro plan or the Guru plan. What it does not? Offer enough time for you to use it.Even if someone logs out from one PC and logs in to the account from another, SEMRush disables your account. It's not possible for a single person to work and access all the features given, and yet, even if you don't have multiple working at the same time, they want you to pay extra for every laptop that gets logged in. It's not like we had multiple people working together. SEMRush doesn't allow even two people at different time slots to log in and work.WOW! And that's not all - they disable the account that you paid for, for policy violations if you dont. Unethical, and corrupt.

Alternatives Considered

WebCEO and Ahrefs

Reasons for Switching to Semrush

Seemed more comprehensive range of features.

Response from Semrush

Hi Soubhik, thanks for your review! We want our software to be accessible to all, which is why we offer the free plan; we're glad you're able to leverage it for your business!
Collecting and filtering the data for all of our tools comes at a high cost to us, especially when we offer the most accurate data on the market! We've competitively priced ourselves in the market based on the accuracy and amount of data across our 55+ tools. Our team would be happy to talk with you more about your options to join our paid plans to increase your limits and tool access!
In our ToS, we state that each account allows limited number of devices and locations for simultaneous login. Otherwise, our security system is triggered since more logins could mean unauthorized access. To prevent third parties from accessing your data, the account is logged out and you will have to restore the password.
Hope this helps!

Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Semrush is amazing!

Reviewed on 18/09/2023

Overall, I'd select Semrush over any other SEO platform or software. They consistently have been...

Overall, I'd select Semrush over any other SEO platform or software. They consistently have been dependable and reliable.

Pros

Semrush is a fantastic SEO tool that is a jack of all trades. It is robust, yet intuitive and is not complex to learn or deploy.

Cons

Sometimes the amount of data and features can feel overwhelming. If you're able to focus your efforts and find the most meaningful tools and data for your organization within Semrush, this can easily be overcome.

Alternatives Considered

Moz Pro and Screaming Frog SEO Spider

Reasons for Switching to Semrush

Semrush had all of the features we were looking for, and more, compared to competitors.
Zaira
Overall rating
  • Industry: Financial Services Software
  • Company size: Self Employed
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Comprehensive SEO Tool with Valuable Insights

Reviewed on 20/01/2023

I've been using Semrush for a couple of months now and it's been lit. This tool gives me mad...

I've been using Semrush for a couple of months now and it's been lit. This tool gives me mad valuable insights into my website's performance in the search engines and my competitors' moves. It's become a staple in my SEO game and I'd recommend it to anyone on the hunt for a comprehensive SEO tool.

Pros

Accurate keyword rank tracking, because provides detailed and accurate information on where the website is ranking for specific keywords in search engines, the site audit feature helps you identify and fix technical SEO issues on your website, improving its overall performance in search engines. The competitor analysis feature is my favorite aspect of Semrush. It provides valuable insights into the strategies of my competitors and allows me to identify opportunities to improve my own SEO efforts.

Cons

The pricing for Semrush can be steep, especially for small businesses or individuals. However, it is worth it if you plan to use all of its features.

Parminder
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Best tool to track your competitors

Reviewed on 08/08/2023

I find this tool helpful to know what my competitors are doing and what extra I can do to outrank...

I find this tool helpful to know what my competitors are doing and what extra I can do to outrank them.

Pros

I have 4 years of experience in digital marketing and using this software for the past 6 months. I found semrush a effective tool to track SEO strategies that your competitors are following to rank higher.

Cons

I am impressed with features and accuracy of this product but not happy with pricing.

Alternatives Considered

Ahrefs

Reasons for Switching to Semrush

Semrush offers detailed competitor analysis.

Response from Semrush

Thank you for your review! We're thrilled that our competitor tracking features have been beneficial for your digital marketing strategies. With over 55 tools and the most accurate and extensive data on the market, the value goes beyond the cost, especially with all of the features we continue to enhance.
Here's to continued success through competitor analysis!

David
Overall rating
  • Industry: Computer Software
  • Company size: 201–500 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

The ideal SEO and content marketing solution

Reviewed on 02/06/2023

Pros

This solution plays a large role in our SEO and content marketing strategy. It's great for researching keywords, site health, and keyword rankings.

Cons

The learning curve to use the solution is quite steep. There's a lot of content shown and it's not always clear where everything is.

Alternatives Considered

Alexa and Moz Pro

Reasons for Switching to Semrush

Better feature set and covers more marketing bases.
Julio
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

You can't drive blind

Reviewed on 20/05/2021

I admit to get the most out of SEMRush, I had to spend some time with it and I can tell you that...

I admit to get the most out of SEMRush, I had to spend some time with it and I can tell you that after three years, I don't know all of it. Yet with all that complexity, you can get a project up and running and become useful in a matter of minutes.

Pros

Go deep into a URL and discover the good, bad and ugly of SEO on a project. There are very few platforms that hold up and deliver on the promises made. SEMRush is one. This one works and it works for my company.

Cons

Like any SEO platform we sometimes get false positive results and there never seems to be a rhyme or reason for it. But I am nit picking.

Alternatives Considered

Moz Pro and Ahrefs

Reasons for Choosing Semrush

First off I had to jump back and forth between applications and sometimes you prefer to have things all under one hood. I still use the other tools mentioned but not nearly as much.

Switched From

Moz Pro and Ahrefs

Reasons for Switching to Semrush

the look feel and initial presentation of the dashboard
Jonathan
Overall rating
  • Industry: Online Media
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

One of the most complete tool for the entire marketing team

Reviewed on 11/08/2023

We are solving so many problems inside our marketing team thanks to Semrush. There is always...

We are solving so many problems inside our marketing team thanks to Semrush. There is always something to do with the tool, whether it will be about improving our SEO, correcting technical mistakes, building our content strategy thanks to Topic Research or managing our social media platforms from the Social Media poster.

Pros

Overall, Semrush is really easy to use, whether we are talking about SEO, Content or Social Media toolsets. The diversity of features and the efficiency of each is a real plus since it can be used for many business cases and efficiently replace additional products in your toolset.

Cons

The only hiccup might be the accuracy of the SEO numbers, there are mostly estimations and even if you can base your SEO strategy on it, you have to be careful not to take it as the ultimate truth.

Response from Semrush

Hi Jonathan, Thank you for sharing your comprehensive feedback about SEMrush! We're thrilled that our tool has become an integral part of your marketing team's efforts. It's fantastic to hear that you find our features diverse and efficient across various aspects of marketing.
We appreciate your note about SEO accuracy—we're continually working to ensure our data is as accurate as possible.
If you ever need assistance or have further insights, please don't hesitate to get in touch.

Steven
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

SEMRush Rocks

Reviewed on 17/01/2022

Overall, I am happy and have found many uses for this software. I want better reporting for the...

Overall, I am happy and have found many uses for this software. I want better reporting for the nearly $230/month our small company pays though.

Pros

Support on the Rep side, instant data points with a single click, simple reporting

Cons

Some features have been removed with the price changes, mainly in the reporting section - Reporting is important in my industry and SEMRush has removed many of the options here for small business to take advantage of your reporting services due to the price point being too high on the "next level up."

Alternatives Considered

Ahrefs

Reasons for Choosing Semrush

Raven's reporting began to falter in places we needed it to become more robust for our clients, becoming more difficult overall.

Switched From

Raven Tools

Reasons for Switching to Semrush

I can rely on the Google Data and compare in GA easily for tracking issues
Jorge
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

#1 Agency Competitor and Market Analysis Tool

Reviewed on 28/12/2021

SEMrush allows me and my team to keep up to date with digital marketing trends, news, and content....

SEMrush allows me and my team to keep up to date with digital marketing trends, news, and content. When it comes to competitor and market research, SEMrush is my go-to digital strategy tool to perform this process in a timely and efficient manner.

Also, the keyword research tool makes my keyword planning more efficient and productive.

Pros

SEMrush has helped our onboarding process smoother and more efficient as we have available significant insights into our new client's market and competitive landscape. Having all this data available straight away allows to focus on higher-level tasks rather than investing much time in regular research activity.

Also, the resources section is the best. You guys show expertise through your courses and blogs.

Cons

I would suggest that there is a different sign-in scheme for agencies, for example, instead of signing in with one user, there should be an account type that allows an admin to grant user access to others while still being under the same plan. This will save time by not having to share credentials and keep resetting passwords.

Alternatives Considered

SpyFu

Reasons for Switching to Semrush

SEMrush seemed to be more at the forefront of digital marketing trends and showed expertise with the resources available. Also, the onboarding experience was good.
shirley
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

Best SEO Marketing Tool

Reviewed on 03/06/2020

I have been using SEMRush for a number of years now, and with so much else going on it provides a...

I have been using SEMRush for a number of years now, and with so much else going on it provides a lot of features, news, and training that helps to make my life a lot easier - I wish I had more time to get fully immersed in the tool.

Pros

The software offers a great mix of data that I can use immediately to understand how my client's business is performing. The mix of tools available is fantastic, I can immediately check ranking performance, schedule social posts and I love the writing assist tool the tips and metrics really help refine our content to give it the best chance of ranking. The customer support is the best I have experienced from any tool, the response is lightning fast and they are great at finding the solution to the problem 5 stars for customer service!

Cons

Posting to Instagram would be great, but the notification feature in the meantime is helpful. The competitor features do not appear to be hugely accurate as my data doesn't always match either which makes me feel that my competitor's data are equally out. Perhaps a few tips on how we can compensate for this would help as we all understand the competitor data cannot be fully accurate as you don't have direct access to it.

Response from Semrush

Hi Shriley! Thank you for taking the time to complete a review of SEMrush, we really appreciate it. We're also glad to hear that you've been using SEMrush for so long, it's great customers like you that keep us going!

Hali
Overall rating
  • Industry: Leisure, Travel & Tourism
  • Company size: 5,001–10,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Perfect for global SEO research and analysis

Reviewed on 29/05/2020

I have been able to prove how our content refresh and new blog content has boosted our visibility...

I have been able to prove how our content refresh and new blog content has boosted our visibility prior to our new website launch that included a content overhaul. I've shown the correlation between our position and visibility to our increase in search traffic and search purchases. I never would have been able to justify our efforts or my role without the help of SEMrush.

Pros

I love being able to build out dashboards for our keyword categories. It helps me see which product groups are performing well vs. which ones we need to focus on. We are a global company so being able to have keywords in different languages was one of the main selling points for me. It's been fantastic!

Cons

Since we are global, it would be nice if we didn't have to choose just one country for each dashboard. I really need to see performance on a global scale.

Alternatives Considered

Moz Pro and Ahrefs

Switched From

Moz Pro and Ahrefs

Reasons for Switching to Semrush

The ease of use, dashboards, and keywords in languages other than English - including Chinese and Japanese.

Response from Semrush

Hi Hali! Thanks a lot for giving us this review, we appreciate it!

Ray
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Bang for Your Buck

Reviewed on 12/10/2020

As a small niche company serving clients throughout the USA and Canada, SEMrush has made us more...

As a small niche company serving clients throughout the USA and Canada, SEMrush has made us more efficient. We deliver as good or better quality data that larger companies, and still keep it personal.

Pros

SEMrush offers a lot more features compared to similar products/services. Keyword research and site audit is just the tip of the iceberg. The customized reporting is great for distributing to clients or potential clients. The writing assistant tool that connects to Google Docs helps us stay efficient. We also use the social media posting tool, which is a once bonus feature. Also, I started using the marketplace feature, which is an additional cost. SEMrush has the majority of features that marketing folks need.

Cons

There is not enough units in the Plagiarism checks (10) and Social profiles (50) for posting compared to the number of projects (200) in the subscription.

Alternatives Considered

Moz Pro

Reasons for Choosing Semrush

We did use Moz Pro, but found that SEMrush had more features and it is more customizable.

Switched From

Moz Pro

Reasons for Switching to Semrush

We use Ahrefs, ScreamingFrog and SEMrush.

Response from Semrush

Hi Ray, thank you so much for your review! We are happy to know you enjoy SEMrush tools! Will pass your feedback on units to the team for consideration.

Steve
Overall rating
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

All Your SEO Base Are Belong To Us!

Reviewed on 16/06/2020

Overall SEMRush is a super useful SEO toolkit worth every bit of praise it has received, including...

Overall SEMRush is a super useful SEO toolkit worth every bit of praise it has received, including from the likes of [SENSITIVE CONTENT HIDDEN] fame. My primary client switched from AHrefs at my request back to SEMRush.

Pros

SEMRush is a great hub for virtually every facet of SEO you can imagine - integrations for social media, analytics, search console, competitor research, the whole nine yards - that doesn't have too terribly steep of a learning curve.

Cons

SEMRush is prone to highlighting the "worst" part of a site on any given auto-generated email or scan based on the metrics its own scans find, and a lot of them are unnecessary scare-mongering. For example, it's normal to have redirects on a well developed site, but this will come through as "9% of your site's pages have redirects!" It can spook a client who doesn't know any better.

Alternatives Considered

Ahrefs

Reasons for Choosing Semrush

More features in SEMRush, fewer restrictions on usage.

Switched From

Ahrefs

Reasons for Switching to Semrush

Ease of use, new feature set, added integrations, fewer restrictions, and overall better user experience for both myself and my client.

Response from Semrush

Thank you so much for your great feedback, Steve! We really appreciate it. As for the Site Audit tool warnings, you can hide the checks that you think are irrelevant to your website using the eye button.

Tim
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 501–1,000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Extremely useful, but sometimes unwieldy and expensive

Reviewed on 12/10/2020

Pros

SEMrush is one of the most comprehensive SEO tools I've ever used. It's a great way to track our keyword performance across many crucial terms for which we need to rank for our business success, and it also helps us track benchmark performance metrics like Authority Score and Page Rankings with incredible detail that helps us know what's working and what isn't.

Cons

I don't like that there isn't an option to purchase a single subscription for a certain amount of users; instead, one has to add users individually to an account for an additional monthly subscription rate. This puts SEMrush far and away in a much more expensive category than almost any other leading SEO tool

Alternatives Considered

Moz Pro

Reasons for Choosing Semrush

Moz Pro was set up in our organization a long time ago by someone who knew truly little about SEO, so SEMrush gave us an opportunity to start from scratch with a new tool that had very useful and easy to use keyword tools in addition to numerous other tracking tools that have helped us improve our understanding of our organic performance.

Switched From

Moz Pro

Response from Semrush

Hi Tim, thank you so much for the review you left us! Great to hear you enjoy so many features. We will also consider your feedback on multiple users option!

Naz
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Swiss Army Knife of SEO Tools

Reviewed on 16/07/2021

Overall I'd say an 8 out of 10. Customer service is good, the tools are powerful and data-rich and...

Overall I'd say an 8 out of 10. Customer service is good, the tools are powerful and data-rich and help me make powerful conclusions.

Pros

The UX, range of tools and insights are great. This is a really powerful tool. I love the projects and the ability to manage backlinks and cleanups. The content management is very nifty too!

Cons

I dislike the fact you've to spend $100 dollars per month to get white label SEO reports. Also, I'm not too keen on the sales guys pushing new deals and not supporting old deals (a few friends have experienced this). Previous I wanted to upgrade to an annual plan and essentially I'd lose some of the benefits I had, that didn't make sense.

Alternatives Considered

Moz Local and Ahrefs

Reasons for Choosing Semrush

This is a richer tool

Switched From

Majestic

Reasons for Switching to Semrush

Value for money, functionality and dashboard at the time of sign up.

Response from Semrush

Hello! Thank you for sharing your feedback! The revised pricing model includes either new features or alters additional to main tier product's prices. However, we always value our loyal customers and provide them with the unique opportunity to stay on the same level of subscription for the same price! - Ed

Marlyn
Overall rating
  • Industry: Management Consulting
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

An excellent tool for SEO and online metrics

Reviewed on 14/06/2020

Semrush is a platform that has helped us analyze where we are compared to the competition, the...

Semrush is a platform that has helped us analyze where we are compared to the competition, the metrics and data it provides are useful to know how it can be improved to have greater visibility of the web, another function that handles very well Semrush is the keyword group, this makes our work easier. Semrush is always in constant training; they offer webinars that help us have a better idea of how to use Semrush tools in a better way, there is a whole group of experts behind this platform that help to improve the experience in the matter of SEO.

Pros

Semrush is an excellent marketing tool to measure data and make decisions based on it, something that I consider positive is its price, compared to the competition it is cheap considering all the tools it has. Semrush is an excellent tool to analyze technical issues with a website and see if SEO is working correctly, and in this way determine our priorities. Something I like about Semrush is that it helps me to identify which backlinks we have and Identify which are the best sources of traffic and which ones we want on our website. I consider Semrush to be an excellent tool to track online visibility and, in this way we measure our online positioning compared to the competition.

Cons

Although it is an excellent platform with multiple functions, it takes time to adapt since its interface is not very intuitive to say. Some features are difficult to find, and that takes time to know where they are; this is time-consuming since you have to search and Learn where they are. For someone who is using it for the first time is a bit difficult since it has to adapt to the platform. In conclusion, the user experience is complex for someone who uses it for the first time.

Response from Semrush

Thank you so much Marlyn for writing this great review. We really appreciate your feedback about our tool.

Vasilis
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Rank with Semrush

Reviewed on 23/02/2021

Let's suppose you have a blog. You are adding information and content, but you have no traffic and...

Let's suppose you have a blog. You are adding information and content, but you have no traffic and no idea where you exist in search engines.
Semrush TOGETHER with a SEO Optimiser like Yoast SEO and better with Gramarly, will give you immediately a 'map' where you rank and what to do.
This is a good tool, not so many 'how to do SEO' articles like Ahrefs, but really OK.
However - don't expect to see results fast. You will be happy to see that your page exist in google, even in top 20 for a keyword, your rank grow from 0.16 to 0.17 , and your estimated traffic is 0.002 visits / month!

Pros

Semrush has a huge database for keyword search. However, there are many cases the Magic Keyword Tool doesn't bring results even for not-so-long-tail or unusual keywords.
If you want to rank your website fast this is a correct tool with reasonable price. Daily reports show your best ranking pages. Then you can fine-tune text to help your best pages to go up in Google Top 3,10,20 and top 100.
That can be done further with other tools like Yoast Seo. There are some features inside Semrush but much more expensive so I didn't try them.
Semrush is giving you as many crawls as you want a serious edge above competition.
A newer feature are proposed ideas to rank better. Although in my cases, most of the proposals are not realistic, they are good as guideline and some are applicable. At the end, these are suggestions, not an autopilot system to rank.
As usual you have to know your business.
Another important feature is backlink builder, proposing you thousands of sites to build your links based from the backlinks of your competitors.
I can definitely tell you that most of those proposed links are really impossible to build. Either coming from friends, or from advertorials or irrelevant sites. But again this is a positive list you may filter and use.
Here is an internal "organiser'" allowing you to mark whatever you consider important, and the way to build your backling ie, call owner, post comment etc.
There are many features, even in the starter plan 99$+vat / montly

Cons

Daily reports are giving errors that are not errors and someone needs to know the site well to understand .
There is also a robots.txt report error, that I found it was not really an error of the site.
The Keyword Difficulty tool, is impressive but (in my case ) never gave me a useful information.
That is becasue, the 'easy to rank ' keywords, don't have traffic.
The keywords with traffic are all red - practically impossible to rank
And the middle list of medium difficulty is empty - not even long tail words are there.
That is a serious problem with the tool.

Anupam
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Empower Your SEO Strategy with Exceptional Keyword Research Tools

Reviewed on 09/06/2023

My experience as a SEMrush user has been exceptional. The platform's features, accurate data,...

My experience as a SEMrush user has been exceptional. The platform's features, accurate data, user-friendly interface, and excellent customer support have greatly enhanced my digital marketing efforts. It has become an invaluable tool in driving my marketing success.

Pros

1. Comprehensive features for all your digital marketing needs.2. Accurate and reliable data for informed decision-making.3. In-depth competitor analysis to stay ahead in your industry.4. User-friendly interface for easy navigation.5. Robust reporting and analytics for measuring campaign performance.6. Excellent customer support for assistance when needed.7. Continuous updates and improvements to stay up-to-date with industry trends.

Cons

1. Learning Curve for Beginners.2. Higher Pricing Plans.3. Data Limitations for Niche Keywords.4. Varied Accuracy in Competitor Analysis.5. Steeper Learning Curve for Advanced Features.6. Limited Social Media Functionality.While SEMrush offers numerous benefits, it's important to consider these potential drawbacks before making a decision.

Response from Semrush

Thank you for your detailed and insightful review of Semrush. We greatly appreciate your positive feedback on the comprehensive features, accurate data, and our customer support. We also value your honest assessment of the potential drawbacks and limitations you've encountered. Your input helps us continually improve and provide better solutions. We're delighted to be a part of your digital marketing journey and are here to support your ongoing success.

Naveen
Overall rating
  • Industry: Legal Services
  • Company size: 2–10 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Maximizing Your Digital Marketing Efforts: A Comprehensive Review of SEM Rush

Reviewed on 02/04/2023

I highly recommend SEM Rush for anyone looking to optimize their digital marketing efforts. The...

I highly recommend SEM Rush for anyone looking to optimize their digital marketing efforts. The platform is incredibly user-friendly and offers a comprehensive suite of tools to help with everything from keyword research to competitor analysis.One of the standout features of SEM Rush is its ability to provide in-depth insights into your website's SEO performance, including identifying areas for improvement and offering actionable recommendations to boost your search rankings. Additionally, the platform's PPC and social media tools are equally robust and offer valuable insights into ad performance and social media engagement.The SEM Rush team is also highly responsive and knowledgeable, providing excellent customer support and resources to help users get the most out of the platform.Overall, SEM Rush is an essential tool for any business looking to improve their online presence and drive more traffic to their website.

Pros

Comprehensive suite of tools: SEM Rush offers a wide range of tools for SEO, PPC, social media, and content marketing, making it a one-stop-shop for all your digital marketing needs.In-depth insights: The platform provides highly detailed insights into your website's performance, including keyword research, backlink analysis, and competitor research, giving you a clear understanding of what's working and what needs improvement.Actionable recommendations: SEM Rush provides actionable recommendations for improving your website's search rankings, as well as your PPC and social media performance, making it easy to implement changes and see results.Excellent customer support: The SEM Rush team is highly responsive and knowledgeable, providing excellent customer support and resources to help users get the most out of the platform.

Cons

Expensive: SEM Rush can be expensive for small businesses and individuals, with plans starting at $119.95 per month, making it less accessible for those on a tight budget.Steep learning curve: The platform can be overwhelming for beginners, with a steep learning curve for those new to digital marketing and SEO.Limited API access: The platform's API access is limited, making it difficult to integrate with other tools and platforms, which may be a deal-breaker for some businesses.Limited social media scheduling features: The social media scheduling features in SEM Rush are limited compared to other social media management tools, which may be a drawback for those looking for a more robust social media solution.

Response from Semrush

Hi! Wow, thank you so much for the glowing recommendation! We're absolutely thrilled that you're loving Semrush for your digital marketing endeavors. Our user-friendly platform and comprehensive tool suite are here to make your life easier and your strategies more effective.
When it comes to SEO, we're all about diving deep and providing you with in-depth insights. Identifying those improvement areas and offering actionable recommendations? Consider it done. Boosting your search rankings is our mission!
But hey, it doesn't stop there. Our PPC and social media tools are equally powerful, giving you valuable insights into ad performance and social media engagement. We're all about helping you crush those campaigns!
We're here to support you every step of the way, with responsive customer support and top-notch resources. We've got your back, no doubt about it.

Thanks again for the amazing review, and keep rocking your online presence like a true digital champion!

henry
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

Best Software for website visibility and target audience

Reviewed on 12/04/2022

It solved our SEO problem by creating a friendly website and content that is more engaging. We've...

It solved our SEO problem by creating a friendly website and content that is more engaging. We've also been able to identify keywords for our PPC campaigns as well as track the ones that our competition is using.

Pros

I love having the option to do a site audit, particularly since, supposing that I execute changes and I don't know whether I did it accurately, the site audit will quickly let me know if I did.
Semrush is the most exceptional web application loaded with devices for watchword revelation, rank following, and on-page auditing It covers all the web vitals expected to rank top in the web crawlers. I love its itemized revealing dashboard, which features every one of the basic subtleties and gives important bits of knowledge.
Besides, it offers a liberal free arrangement first that incorporates all fundamental highlights including contender investigation and email cautions. It's the most have application to remain ahead in the field of cutting-edge site design improvement.

Cons

It only provides keywords that our competitors are using. The pro version is quite expensive per month and if you're not earning more money you may lose your subscription. The dashboard provides good insight but it loads slowly.

Alternatives Considered

Ahrefs and Rank Math