About Sprinklr

Sprinklr's social CRM and social governance modules can be used to manage all your social profiles from one single platform. The Social Engagement product by Sprinklr can be used to monitor and respond to the high volume of conversations happening across multiple social media channels. Separate message traffic into queues and set workflows to route conversations to the right teams. Tag messages using custom macros and rules and view conversation threads.

Use Sprinklr's social listening insights to monitor competition, track audience engagement and measure sentiment, moods and market trends. Social publishing can be used to create, share and target content. The editorial calendar and organizational compliance and approval rules can be used to ensure consistent content and brand messaging. All your sourced and produced content can be protected using the social asset management module. Share and reuse successful content and identify the best performing content and content producers.

Sprinklr can be used to collaborate on social campaigns, from design to launch. Use reporting metrics from multiple channels to show the effectiveness of your content on ROI. You can also use Sprinklr to build social apps, as well as to monitor social activity from any mobile device, anywhere and anytime.

Pricing starting from:

N/A

  • Free Trial
  • Free Version
  • Subscription

Key benefits of Sprinklr

- Sprinklr supports Twitter, Facebook, Snapchat, LinkedIn, Google+, YouTube, Instagram, Foursquare, Flickr, Slideshare, Tumblr, WordPress, Zendesk, Livechat, Bazaar Voice, Survey Monkey, Clarabridge, Sina Weibo, Tencent Weibo, Renren, and VK.

- Slice and dice drill-down queries that can be immediately saved and “injected” into conversation or reporting dashboards for subsequent examination.

- Use Sprinklr to track campaigns and conversions, optimize conatent placement and deployment.

- Build a 360 degree profile views of your customers over time and across hundreds of channels by integrating a Social CRM

- Build your own custom social apps and run A/B testing, as well as having access to a selection of ready-to-go apps. Schedule deployment and manage app versioning.

Devices

Business size

S M L

Markets

Australia, Brazil, Canada, China, Germany and 4 others, United Kingdom, India, Japan, United States

Supported Languages

English, French, German, Japanese, Portuguese, Spanish

Pricing starting from:

N/A

  • Free Trial
  • Free Version
  • Subscription

Images

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Features

Total features of Sprinklr: 90

  • @mentions
  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity/News Feed
  • Ad hoc Analysis
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Approval Process Control
  • Assignment Management
  • Audit Trail
  • Automated Publishing
  • Behavior Analytics
  • Benchmarking
  • CRM Software
  • Calendar Management
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Case Management Software
  • Channel Management Software
  • Collaboration Tools
  • Compliance Management
  • Configurable Alerts
  • Configurable Workflow
  • Contact Management Software
  • Content Management System (CMS) Software
  • Conversion Tracking
  • Customer Engagement Software
  • Customer Experience Management
  • Customer Segmentation
  • Dashboard Software
  • Data Visualization Software
  • Demographic Data
  • Dynamic Content
  • Email Marketing Software
  • Engagement Tracking
  • Event Management Software
  • Fixed Asset Management Software
  • Forum / Discussion Board
  • Gamification Software
  • Geotargeting
  • Historical Reporting
  • Historical Trend Analysis
  • Image Editing
  • Keyword Filtering
  • Marketing Automation Software
  • Mobile Access
  • Monitoring
  • Multi-Account Management
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Offline Access
  • Online Forums
  • Performance Metrics
  • Planning Tools
  • Post Scheduling
  • Preview Functionality
  • Prioritization
  • Ratings / Reviews
  • Real Time Data
  • Real Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Request Assignment
  • Revision History
  • Rules-Based Workflow
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring Software
  • Social Promotion
  • Status Tracking
  • Surveys & Feedback
  • Tagging
  • Task Management Software
  • Template Management
  • Trend Analysis
  • User Management
  • Version Control
  • Visitor Management Software
  • Workflow Management Software

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Reviews

Overall rating

4.2 /5
(60)
Value for Money
3.9/5
Features
4.3/5
Ease of Use
3.8/5
Customer Support Software
4/5

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Showing 5 reviews of 60
Ksenia B.
Overall rating
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

My experience with Sprinklr

Reviewed on 11/03/2018

We're able to promptly and effectively respond to all social media inquiries across all of the...

We're able to promptly and effectively respond to all social media inquiries across all of the social media websites we utilize for our business. Along with this, we can quickly pull analytical insights to determine what it and is not working for us.

Pros

How it combines all social media sites. Rather than having to search through each social media platform, potentially missing key comments by users, Sprinklr brings all of those comments into one, easy to use platform. Additionally, Sprinklr allows you to use tagging, which makes for easy analytical reviews with specific campaigns being currently run as well as comparison to previous campaigns.

Cons

Still working out some glitches. Instagram direct messages do not currently pull through and that would be very helpful if that was resolved.

Paige E.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

Sprinklr makes my life easier!

Reviewed on 30/09/2020

I really like Sprinklr. I use it for work, but I'd love to be able to use it in a personal sense...

I really like Sprinklr. I use it for work, but I'd love to be able to use it in a personal sense too on my own social handles. It makes life so easy when you can preschedule social posts and replies/responses on social media. Overall, the tool has a lot of great functions and the more you play around with it, the easier it is to navigate. I've been using it for almost 2 years now and I've never had any major issues with it.

Pros

I use Sprinklr every single day and it definitely has a lot of pros. For me, the biggest pro is being able to schedule all of your content in advance. I run a Twitter handle for a big company, so it's great to use the Editorial Calendar and plan out posts for the full month. I can move things around easily and it's really convenient to see how your day/week/month will break down. I also love that you can track your metrics easily within Sprinklr. We use their tagging system and it makes it helpful for tracking how we performed on social for events or launches. I also love how easy it is to clone posts from other accounts on our handles and to share content across different platforms. I really like the Social Listening aspect as well. I've created a dashboard that follows any and all accounts that might be relevant to my handle. From this dashboard, I can easily schedule retweets and engage with posts, while also being able to track metrics on how those retweets/quote retweets/replies perform on social. I also LOVE the asset boards. You can create boards for your needs and it's such an easy way to store photos, videos, and social posts that you can leverage and find when you need them.

Cons

I don't love how many emails it sends. I get an email every time a post goes live and I don't really look at them. I move them to a folder that I never open. The mobile app isn't as user friendly as the web browser, which makes things difficult especially if you're covering social media at an in person event. It would be nice if the mobile app was more user friendly so you could easily upload posts in real time. Even if the ability is currently in the mobile app, it's not easy to execute, so I don't use it. Instead, I carry my computer around with me and hope that I have enough battery/space to whip it out and use Sprinklr for my posts. The other thing I would really love to see improved is on the Social Listening boards you can create. They only go back 10 days, so if you're looking at a social account and want a post from 11+ days, you won't be able to find it to retweet/share.

Verified Reviewer
Overall rating
  • Industry: Information Technology & Services
  • Company size: 1,001-5,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Recommended tool for social marketing engagement

Reviewed on 14/06/2021

The experience as a whole has been really positive as it has helped solved initial program issues...

The experience as a whole has been really positive as it has helped solved initial program issues related to robust reporting needs and multi channel marketing campaign analytics. The tool has been very easy for myself and my team members to get a grasp of from a holistic standpoint and has played a key role in helping with campaign attribution and return on investment analysis.

Pros

I have most enjoyed the ability to build, visualize and analyze results of digital advertising and social media marketing campaigns. It has been very helpful to view and reference historical campaign data directly in the front end interface of the platform.

Cons

There was initially a challenge involving the integration of the platform with our customer relationship management tool, which was a key to helping our team get set up with full scale and customer life cycle campaign reporting and analysis. It was not a simple process of locating all the necessary resources to efficiently implement and maintain the program integration.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 201-500 Employees
  • Used Other for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 4.0 /10

I don't like it

Reviewed on 22/06/2020

I don't usually have to use the software but there are absolutely zero times that I have used 100%...

I don't usually have to use the software but there are absolutely zero times that I have used 100% correct. Very complex but at the same time does not have all tools I need.

Pros

The only thing I like is that I can see all social media account from the company I work for in the same software.

Cons

I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.

Verified Reviewer
Overall rating
  • Industry: Religious Institutions
  • Company size: 10,000+ Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Expensive, but worth it

Reviewed on 22/04/2021

The implementation team was fantastic, the tool itself has saved us countless hours a day, all in...

The implementation team was fantastic, the tool itself has saved us countless hours a day, all in all one of the best things we have ever done was picking Sprinklr.

Pros

Sprinklr has been an absolute game changer for us. We literally have hundreds of different social media accounts and it was an absolute nightmare to try and track them all and get analytics on them before we got Sprinklr. Sprinklr was definitely one of, if not the most expensive products we looked at, but it also was definitely the best option for us.

Cons

It is pricey, but it is because it can do things that no other product can, so even this con makes it still worth it.

Showing 5 reviews of 60 Read all reviews

Sprinklr FAQs

Below are some frequently asked questions for Sprinklr.

Sprinklr has the following typical customers:

201-500, 501-1,000, 1,001+

Sprinklr supports the following languages:

English, French, German, Japanese, Portuguese, Spanish

Sprinklr supports the following devices:

Android (Mobile), iPhone (Mobile)

Sprinklr integrates with the following applications:

Beckon, Bronto Marketing Platform, Chargify, Domo, Facebook, Google Analytics, HubSpot Marketing Hub, Jive, LinkedIn for Business, Magento Commerce, Mailchimp, Marketo Engage, Microsoft Power BI, Salesforce Service Cloud, Shopify, Snapchat, Stripe, Twitter, Zendesk

Sprinklr offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, 24/7 (Live rep)

Related categories

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