About Adobe Campaign
Adobe Campaign is an online marketing and website optimization software that integrates all your online marketing platforms into the one dashboard. Adobe Campaign gives you complete transparency over your online marketing and website performance data as well as search engine results and keep performance indicators. Adobe Campaign automatically syncs and updates your data so that you have one manageable dashboard that displays all your results and live findings.
Adobe Campaign is a comprehensive and integrated marketing solution that enables marketers to measure, personalize, and optimize marketing campaigns and digital experiences for optimal marketing performance. With its complete set of solutions, including Adobe Analytics, Adobe Target, Adobe Social, Adobe Experience Manager, Adobe Media Optimizer, and Adobe Campaign, as well as real-time dashboards and a collaborative interface, you are able to combine data, insights and digital content to deliver the optimal brand experience to their customers.
With Adobe Campaign, you can: Combine data across solutions and third-party data sources, such as CRM, POS, email, and survey, to create a single view of the customer. Deliver personalized customer experiences across all channels and on any device. Use predictive analytics to stay a step ahead of customer’s wants and needs. Access all Adobe Campaign solutions from one centralized platform and visualize, socialize, and collaborate across teams with the interface. Accurately forecast and continually optimize your paid digital marketing mix. Manage, deploy, track, and monetize social programs. Store, assemble, and distribute digital assets to deliver high-quality brand, campaign, and content experiences. Integrate with more than 200 partners in 20+ countries, covering the entire marketing ecosystem. Easily add, alter, and deploy marketing tags on your website, resulting in consistent page performance and accurate data collection.
Pricing starting from:
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Adobe Campaign
Key benefits of Adobe Campaign
Typical Customers
- Freelancers
- Small Businesses (2-50)
- Mid-size Companies (51-500)
- Large enterprises (500 and more)
Deployment
- Cloud-based
- On-premise
Markets
United States
Supported Languages
English
Pricing starting from:
Not provided by vendor
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Adobe Campaign
Images
Features
Total features of Adobe Campaign: 79
Alternatives
Salesforce Platform
Emarsys
Mailchimp
Shopify
Reviews
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Software buyers need your help! Product reviews help the rest of us make great decisions.
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 9.0 /10
Intuitive Marketing Campaign Management product.
Reviewed on 27/08/2022
Adobe Campaign is quite a reliable marketing content creation and management software which also...
Adobe Campaign is quite a reliable marketing content creation and management software which also allows social media marketing campaign management.
Pros
This Adobe solution offers the most responsive and easy multiple marketing campaigns management and monitoring ability is also excellent.
The content integration and how easy to create effective sales reports on this Adobe platform is perfect. Lead distribution and Email list management using the system is perfect.
Cons
Easy to get familia with the features, and the support offered is helpful and easy features configuration and navigation across the entire interface.
- Industry: Information Technology & Services
- Company size: 11-50 Employees
- Used Daily for 6-12 months
-
Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
It is like a Pro tool for Content Marketing Business online
Reviewed on 01/02/2022
This program is fantastic for automating marketing processes. The tool makes managing customer...
This program is fantastic for automating marketing processes. The tool makes managing customer relationships a breeze.
Pros
It has a very friendly interface. By tailoring campaigns throughout the whole network, we can improve every customer's web, email, and mobile phone experience. Customization on various channels for various clients is simple, and workflow and modification are both extremely possible. It also provides us with the option of creating a personalized dashboard that allows us to configure it to our liking and puts all of the capabilities at our fingers.
Cons
The only issue is that you might need to be a little techie to understand the platform and make the best use of it for great results
- Industry: Design
- Company size: 2-10 Employees
- Used Daily for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 9.0 /10
usefull tool for my company!
Reviewed on 29/06/2021
we used to waist so much time emailing our costumers and this software save us money and time...
we used to waist so much time emailing our costumers and this software save us money and time because now we automatice our emails.
Pros
it's easy to use, the interface is instinctive and provide the solutions for my company clients improving costumer experience.
Cons
for some of my collaborators was difficult at the beginning but it's worth it
Alternatives Considered
MailchimpReasons for Switching to Adobe Campaign
because it solves my company problems and the software is easier than others in the market.
- Industry: Health, Wellness & Fitness
- Company size: 10,000+ Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 9.0 /10
A quite complete marketing tool.
Reviewed on 18/03/2022
Although there is not a great deal of customer support, the design and structure of Adobe Campaign...
Although there is not a great deal of customer support, the design and structure of Adobe Campaign is easy to navigate, so newbies don't have to worry too much, getting up to speed is quick and the community using this tool is active.
Pros
With this software we can create attractive and easy to do campaigns, very creative and promising, I consider Adobe Campaign one of the best solutions for marketing, outreach and email. Another great advantage is the templates that are ready to use, and if you are familiar with more Adobe products, you can get the most out of this tool.
-It combines conveniently with other Adobe products, such as Adobe Target or Adobe Experience Manager, improving the quality of work, communication and getting better results.
-Email campaigns are very effective and easy to update to keep customers up to date on products and services.
-We can plan effectively with the right customer data, provided through the infrastructure offered by Adobe Campaign.
-Streamline sales channels.
Cons
The support is not the best, communicating mainly by email is not the most accurate for a tool like this, solutions and answers are slower this way. Another unattractive aspect is the price, if the customer support was better or at least existing, the balance would be fairer.
- Industry: Health, Wellness & Fitness
- Company size: 11-50 Employees
- Used Daily for 6-12 months
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 9.0 /10
Perfect all in one marketing platform by Adobe
Reviewed on 13/06/2022
Pros
It is very easy to use with a great user interface for the platform. Emails and landing pages can be built easily with the drag and drop tool, easy to create workflows for marketing automation, segmenting your audiences is another level of adobe campaign and the reporting feature is simply great. SMS and email marketing are also provided as another level from Adobe campaigns with great personalization features and capabilities.
Cons
The only thing which I dislike the most about any adobe platform is its customer support. They are useless. The only reason that we switched was the lack of support from them. In the beginning, they have been good but soon after that, the customer support is just useless.
Adobe Campaign FAQs
Below are some frequently asked questions for Adobe Campaign.Q. What type of pricing plans does Adobe Campaign offer?
Adobe Campaign offers the following pricing plans:
- Free Trial: Available
Contact Adobe directly for pricing information.
Q. Who are the typical users of Adobe Campaign?
Adobe Campaign has the following typical customers:
Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000
Q. What languages does Adobe Campaign support?
Adobe Campaign supports the following languages:
English
Q. Does Adobe Campaign support mobile devices?
Adobe Campaign supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Adobe Campaign integrate with?
Adobe Campaign integrates with the following applications:
ClickTale, Decibel Insight, Email on Acid, Invoca, Litmus, Oracle CRM On Demand, Qualtrics CoreXM, Silverpop, Smartling, Tableau
Q. What level of support does Adobe Campaign offer?
Adobe Campaign offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base Software, 24/7 (Live rep), Chat
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See all software categories found for Adobe Campaign.
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