---
description: Detailed reviews on Currency Alliance based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages thanks to GetApp United Arab Emirates. Compare Currency Alliance with similar products.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Currency Alliance Reviews, Prices & Ratings | GetApp UAE 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [Currency Alliance](/software/105683/currency-alliance)

# Currency Alliance

Canonical: https://www.getapp.ae/software/105683/currency-alliance

> Currency Alliance is a digital customer loyalty program solution with which enterprises can manage the issuance, transfer \&amp; redemption of any loyalty currency
> 
> Verdict: Rated **4.7/5** by 3 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Key benefits of Currency Alliance

Using the Currency Alliance platform has no license fee or up-front charges.  There are no monthly minimums or maintenance fees. The only cost is a management fee of 2% of the value of loyalty currencies transacted. &#10;&#10;Partners can integrate with any 3rd party system to keep all customer data in their enterprise CRM or Campaign Management systems.  Other 3rd party systems can easily integrate to the Currency Alliance API, enabling the issuance of points/miles based on social media monitoring, posting of product reviews, customer services issues, or as incentives in affiliate marketing channels. &#10;&#10;Currency Alliance incorporates advanced algorithms and Artificial intelligence, helping to prevent fraud by spotting and intercepting any unusual program activity. &#10;&#10;Complementary brands can integrate easily in order to issue your loyalty currency to common customers and allow customers to accelerate earning by collecting the points they really want from nearly everywhere they shop.&#10;&#10;Currency Alliance does not provide customer-facing platforms, which allows you to control the entire Customer Experience in your own Apps and website - while accessing the powerful backend functionality via the simple API.  The Management Portal for company users is remarkably intuitive and feature rich - minimizing training requirements.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 3 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support Software | 5.0/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Currency Alliance
- **Location**: Barcelona, Spain
- **Founded**: 2015

## Commercial Context

- **Starting Price**: $0.01
- **Pricing model**: Per Feature (Free version available) (Free Trial)
- **Pricing Details**: The Currency Alliance platform is free, but enterprise partners pay to send marketing messages and for points issued to customers.&#10;&#10;In order to obtain a refined cost estimate, contact Currency Alliance directly.
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, Germany, Mexico, Netherlands, New Zealand, South Africa, Spain, United Arab Emirates, United Kingdom, United States, Vietnam

## Features

- API
- Activity Dashboard
- CRM Software
- Campaign Management Software
- Gift Card Management
- Loyalty Cards
- Loyalty Program
- Member Portal
- Membership Management Software
- Multi-Channel Marketing
- Referral Tracking
- Rewards Management
- Social Promotion
- Third-Party Integrations
- Transaction History
- eCommerce Management

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Customer Loyalty Software](https://www.getapp.ae/directory/204/customer-loyalty/software)

## Alternatives

1. [Guusto](https://www.getapp.ae/software/127547/guusto) — 4.9/5 (3454 reviews)
2. [RepeatMD](https://www.getapp.ae/software/2074767/repeatmd) — 4.4/5 (190 reviews)
3. [Kangaroo](https://www.getapp.ae/software/109869/kangaroo) — 4.9/5 (249 reviews)
4. [ReadySTORE Gift Card and Loyalty](https://www.getapp.ae/software/2065372/gift-card) — 4.8/5 (37 reviews)
5. [Smile.io](https://www.getapp.ae/software/100967/smile-io) — 4.9/5 (67 reviews)

## Reviews

### "Appreciation for a great partnership" — 5.0/5

> **David** | *22 September 2020* | Environmental Services | Recommendation rating: 10.0/10
> 
> **Pros**: High quality, low monthly cost and great team support from executive level and client service team.&#10;The rapid integration with 3rd party platforms made it really attractive, our developer teams worked quickly and efficiently to meet tight deadlines. The  flexible loyalty rules engine and intuitive management portal are essential and easy to customise to requirements .
> 
> **Cons**: Nothing to report that is negative in our current engagement with the platform
> 
> Great team to do business with, they are very knowledgeable about the loyalty landscape, customer requirements and the technology supports our business objectives.

-----

### "Excellent product, great staff" — 5.0/5

> **Rachel** | *22 September 2020* | Market Research Software | Recommendation rating: 10.0/10
> 
> **Pros**: This software makes it extremely easy for us to track points/behaviour and enable our research panelists to redeem these for rewards. The API functionality makes it very versatile, and our tech teams have had no trouble integrating it into our panel website. The cost is very low as well, making the value of the software very high to us.
> 
> **Cons**: As a Canadian company there were fewer awards available to us through this software when we first joined up, but CA has actively worked to find more opportunities for us as a client.

-----

### "One of the best loyalty platforms out there" — 4.0/5

> **Verified Reviewer** | *23 September 2020* | Telecommunications | Recommendation rating: 8.0/10
> 
> **Pros**: Easy to start, attentive customer support, the connection possibilities on the platform.
> 
> **Cons**: We would be happy to receive more explanatory guidelines on technical implementation.

## Links

- [View on GetApp](https://www.getapp.ae/software/105683/currency-alliance)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/105683/currency-alliance> |
| de-AT | <https://www.getapp.at/software/105683/currency-alliance> |
| en | <https://www.getapp.com/customer-management-software/a/currency-alliance/> |
| en-AE | <https://www.getapp.ae/software/105683/currency-alliance> |
| en-AU | <https://www.getapp.com.au/software/105683/currency-alliance> |
| en-CA | <https://www.getapp.ca/software/105683/currency-alliance> |
| en-GB | <https://www.getapp.co.uk/software/105683/currency-alliance> |
| en-IE | <https://www.getapp.ie/software/105683/currency-alliance> |
| en-NZ | <https://www.getapp.co.nz/software/105683/currency-alliance> |
| en-SG | <https://www.getapp.sg/software/105683/currency-alliance> |
| en-ZA | <https://www.getapp.za.com/software/105683/currency-alliance> |
| es | <https://www.getapp.es/software/105683/currency-alliance> |
| es-CL | <https://www.getapp.cl/software/105683/currency-alliance> |
| es-CO | <https://www.getapp.com.co/software/105683/currency-alliance> |
| es-MX | <https://www.getapp.com.mx/software/105683/currency-alliance> |
| fr | <https://www.getapp.fr/software/105683/currency-alliance> |
| fr-BE | <https://fr.getapp.be/software/105683/currency-alliance> |
| fr-CA | <https://fr.getapp.ca/software/105683/currency-alliance> |
| nl | <https://www.getapp.nl/software/105683/currency-alliance> |
| nl-BE | <https://www.getapp.be/software/105683/currency-alliance> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Review, Compare, and Evaluate small business software. GetApp UAE has software offers, SaaS and Cloud Apps, independent evaluations, and reviews.","email":"info@getapp.ae","url":"https://www.getapp.ae/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@id":"https://www.getapp.ae/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.linkedin.com/company/getapp-com-a-gartner-company/","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"Currency Alliance","description":"Currency Alliance is an enterprise SaaS solution made up of micro-services for the Main Points Bank and Loyalty Rules Engine so it can easily integrate with existing enterprise CRM and Campaign Management systems. The Currency Alliance platform can also sit in front of an existing loyalty solution to extend functionality and reduce dependencies on the IT department so the loyalty team has much more control over how they engage with customers.\n\nFree functionality that comes with the core solution includes the ability to issue loyalty points/miles from popular airline, hotel, or other loyalty programs and/or enable exchange of loyalty currencies so customers can earn the points they really want. \n\nThe Currency Alliance platform operates on a SaaS basis with all functionality available via API. This allows brands to control the entire customer experience on websites and Apps with one simple API integration.  The Management Portal makes reporting, reconciliation, and settlement simple and intuitive - and all data can be extracted via API into your own Business Intelligence or CRM system.\n\nIn order to control the transference and redemption of loyalty currency, the Currency Alliance API allows integration with any 3rd party system. Social Media integration is also fully supported on Currency Alliance, enabling users to strengthen and promote business actions. Besides program management, users can also measure program activity using Currency Alliance advanced analytics technology, machine learning and AI (artificial intelligence). This analytics technology gives users measurable and objective insight into business and loyalty program performance. Currency Alliance stores all data and customer information securely, using intelligent algorithms in order to protect customer data from fraud.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/1b0ceaf5-8bc2-49bb-a0a4-eee041ca9167.png","url":"https://www.getapp.ae/software/105683/currency-alliance","@id":"https://www.getapp.ae/software/105683/currency-alliance#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ae/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingValue":4.7,"ratingCount":3},"offers":{"price":"0.01","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.getapp.ae/software/105683/currency-alliance#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Loyalty Software","position":2,"item":"/directory/204/customer-loyalty/software","@type":"ListItem"},{"name":"Currency Alliance","position":3,"item":"/software/105683/currency-alliance","@type":"ListItem"}]}]}
</script>
