About Drip
Drip is the world’s first customer-first marketing automation platform that emboldens community-driven brands to take ownership of each stage of their customer’s journey.
With its category-led “delight-first” approach, Drip invites brand-focused marketers to turn the traditional marketing funnel on its head and start with the end in mind.
In today’s climate, it’s no longer enough for brands to “convert” their customers. Instead, brands have to delight their customers on the first touch to better facilitate conversions down the line.
Drip equips forward-thinking brands with the tools and strategies they need to meet each person where they are in their journey and move them closer toward brand advocacy.
Examples include:
Forms, popups, bars, and slide-ins to offer a new visitor a 10 percent discount in exchange for their email address
A time-sensitive welcome email to deliver that discount
A post-first purchase workflow to introduce similar or related products
A post-repeat purchase workflow to celebrate milestones in the customer’s journey
A surprise freebie to reward brand evangelism
From its simple and intuitive drag-and-drop builder to its customizable, prebuilt email templates; hyper-specific rule engine to robust email workflows, Drip is the number one platform for brands that see their audience not as subscribers on a list but as people who want to feel seen and recognized.
Try for 14 days and see why community-driven brands are switching to Drip. (No credit card required.)
Key benefits of Drip
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- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 10.0 /10
Best email marketing automation software I've used...and I've used A LOT!
Reviewed on 04/04/2018
Pros
I've seriously tried it all over the past 5 years. From Campaign Monitor, to Get Response. Infusionsoft to Mailchimp. Convertkit, Active Campaign, and that's just the well-known ones. Some for small stints (think 1 - 3 months) others for longer stints (6 - 12). Drip is the only one that I've been using for well over 12 months and am feeling very comfortable with. Down to why this software is great - simply put, most of it's core functionalities are well thought out and easy to use. But then advanced things can still be done even if you're a novice to marketing automation. Sending drip campaigns, setting up subscribe forms and linking with other software to create automatons, all super easily done. Overall is a really well thought out piece of software, and the easiest to use considering its power.
Cons
Some things are quite tricky to do. For example, you would expect to be able to set a simple trigger link in an email, except that requires setting up a completely separate automation. You can't set triggers to happen at certain times, and it can be a pain to get your email template looking good (plain templates are awesome but sometimes you just want to be able to adjust things to make it more personal). Adding call-to-action buttons to emails is also insanely difficult, simply getting the colors to match your own brand is impossible. But all these are minor gripes in the grand scheme of things!
Response from Drip
Hi Steve,
Everyone here at Drip appreciates the time you took to write us a review!
Since your review just a couple of months ago, we have actually launched the Visual Builder for all of your emailing needs! No more trouble adding call-to-action buttons or getting the colors to match your brand. The new Visual Builder allows you to easily build big, beautiful emails outfitted with images and brand styling for when you need to do more showing instead of telling¿ All the formatting. Zero coding.
Thanks again,
Sam from Drip
- Industry: Financial Services Software
- Company size: 10,000+ Employees
- Used Daily for 1-5 months
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- Value for Money
- Ease of Use
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- Likelihood to recommend 9.0 /10
Drip: Epitome of excellence
Reviewed on 09/10/2022
We have tried using Drip for a little less than a year. We have loved the innovation that Drip...
We have tried using Drip for a little less than a year. We have loved the innovation that Drip bring to the marketing world. Allowing to send personalized emails and get in-depth analytics using their dashboards. They also allow you to create free account with limited accessibility to test the tool. We feel this is a good ROI tool.
Pros
1. You can send email sequences and understand who opened, clicked, or subscribed to your campaign.
2. You can also get a list of emails who unsubscribed from your campaign
3. You can always add a delay between two email sequence
4. It is possible to send bulk emails using their broadcast feature
Cons
1. It is not the best when it comes to non-ecommerce category
2. They can help with a cookie to give analytics of people who visited your website
3. Pricing is on a little higher side
Response from Drip
Hi Arika
Thank you so much for your informative review.
I'm very glad that you use and enjoy so many features.
We strive to deliver as much value as possible and continuously bring more to the table for advertisers, just like you.
Look out for more. ����
Best regards,
Sebastian from Drip.
- Industry: Information Technology & Services
- Company size: 1,001–5,000 Employees
- Used Weekly for 6-12 months
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- Likelihood to recommend 8.0 /10
Drip can completely automate your Business
Reviewed on 21/07/2021
I ma using Drip as Email Marketing tool. With drip i am able to automate all my campaign with...
I ma using Drip as Email Marketing tool. With drip i am able to automate all my campaign with there powerful automation feature. I using drag and drop features for creating email templates.
Pros
Drip has some best in class features for email marketing. we can handle large number of subscribers. We segment all this subscribers as per their behaviors. The User interface is neat and easy to use. Creating workflows and Automation is excellent as we get plenty of pre-built flow in Library.
Cons
Other digital marketing channel like WhatsApp business and app push notification are missing. We cannot re-edit workflows/automation once it is live. Reports and analytics are basics.
- Industry: Internet
- Company size: 2–10 Employees
- Used Daily for 1+ year
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- Value for Money
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- Likelihood to recommend 10.0 /10
Automates ALL THE THINGS in my e-commerce business
Reviewed on 23/10/2018
Overall, it has been a game changer for our digital products e-commerce business.
Instead of just...
Overall, it has been a game changer for our digital products e-commerce business.
Instead of just sending out bi-monthly email blasts to all of our audience, we're now able to put people through specific sequences of emails with relative ease.
We can then separate people based on their activities and run specific promotions to those groups only.
We have a long way to go and are only scratching the surface of what we can do in Drip, but already it has been a huge improvement in the way we handle our email marketing.
Pros
It's very simple create workflows for automating email flow. This has allowed us to completely transform the way we do our email marketing in our digital product e-commerce business.
I also like how simple it is to setup a new campaign. Most other tools put you through complicated settings to setup new sequences. In Drip you just see a list of the emails on the campaign and you can quickly and easily adjust the days/timing of when people receive those emails after subscribing to the campaign.
There is no over the top process for editing the actual emails and you have a choice between a simple editor (which I like as it gets great engagement) or for more visual promotions you can use the graphical editor which is really just as simple to use.
Cons
I found it better to utilise a third party software like Optinmonster to handle the actual signup forms because I get more flexibility surrounding the design of the popup. That is one area in which I think Drip could improve by offering more control surrounding that popup editing experience.
- Company size: 51–200 Employees
- Used Daily for 2+ years
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- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 5.0 /10
Great support team -- but too much need for it!
Reviewed on 17/02/2018
Pros
One of my favourite things about drip is the email segmentation tools and tagging. These let me make sure my audience is always on point. Customer support is great, however due to some delays and workflow issues I found myself having the need for them a bit more than I think I should have.
To the customer service that is friendly, competent, quick, receptive, and unfailingly helpful (and I've put them to use numerous times with complicated questions)
To my ability to step into specific user accounts to fix things simply and quickly at their request..
Drip is uniformly wonderful. You might not know it yet, but THIS is the email service you've been looking for.
Cons
The refreshing of the automations seems like it is not instant, so whenever I am setting something up, and doing tests, there has been some confusion as to whether it is working or not. So sometimes I have to go live with a special list just to test the automation steps which is not very convenient.
Drip FAQs
Below are some frequently asked questions for Drip.Q. What type of pricing plans does Drip offer?
Drip offers the following pricing plans:
- Starting from: $39.00/month
- Pricing model: Subscription
- Free Trial: Available
Pricing is based on the size of your list. Consult Drip's website for specific pricing options.
Q. Who are the typical users of Drip?
Drip has the following typical customers:
2–10, 11–50, 51–200, 201–500
Q. What languages does Drip support?
Drip supports the following languages:
English
Q. Does Drip support mobile devices?
Drip supports the following devices:
Q. What other apps does Drip integrate with?
Drip integrates with the following applications:
1ShoppingCart, Acuity Scheduling, Adobe Commerce, BigCommerce, BigMarker, Bonjoro, Calendly, Call Loop, ClickFunnels, Close, Continually, ConvertFlow, Crowdcast, CustomerLabs CDP, Deadline Funnel, Demio, Digioh, Drift, E-junkie, EasyWebinar, Eventbrite, FastSpring, Fomo, GoBots, GoSquared, Gravity Forms, GrazeCart, Hello Bar, Inkit, Insightly, Insightly Marketing, InstaPage, Instapage, Involve.me, Justuno, KICKBOX, Kajabi, KickoffLabs, LandingCube, Leadpages, LeadsBridge, LoyaltyLion, MailOptin, Make, MemberPress, NeverBounce, Operations Hub, OptinMonster, Optingun, Outgrow, Oviond, PayPal, Pipedrive, Podia, Poptin, Privy, Privy, QuickEmailVerification, Recart, Recurly, RightMessage, SPLICE Dialog Suite, Salesforce Sales Cloud, SamCart, SegMetrics, Segment, SendOwl, Shift4Shop, Shopify, Shopify Plus, SproutVideo, Stamped.io, Stripe, Sumo, Survicate, Textiful, ThriveCart, Typeform, Unbounce, Uscreen, VYPER, ViralSweep, WebinarJam, Wicked Reports, Wisepops, WishList Member, Wistia, WooCommerce, Yotpo, Zapier, Zipify Pages, accessally, authorize.net, mailfloss
Q. What level of support does Drip offer?
Drip offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat
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