About EmailOctopus
EmailOctopus is a low-cost email marketing platform that provides businesses, creators and marketers with the essential features they need to grow their mailing list and engage their audience. Users can build beautiful HTML-rich campaigns or simple plain text emails with the easy-to-use email editor. The email marketing tool also enables time-based autoresponders and drip campaigns for welcoming new subscribers, and segmentation for delivering tailored messages to specific groups of subscribers.
The intuitive dashboard makes it easy to monitor campaign performance with clear and simple analytics. Users can track open and click rates to discover the content that works best for their audience and view past campaign stats at a glance.
EmailOctopus integrates with over 2,000 apps via Zapier to enable users to sync customer data between platforms including Salesforce, Eventbrite, Shopify, and Stripe. Custom forms and the Wordpress plugin help users grow their audience without code or complex integrations. There’s also a developer API that allows for deep integration into websites and apps, with the ability to create and maintain subscriber lists. All of these features are available completely free for up to 2,500 subscribers – one of the most generous free plans on the market.
Pricing starting from:
$8.00/month
- Free Version
- Free Trial
- Subscription
Key benefits of EmailOctopus
Devices
Business size
Markets
Andorra, United Arab Emirates, Afghanistan, Antigua & Barbuda, Anguilla, Albania, Armenia, Curaçao, Angola, Argentina, American Samoa, Austria, Australia, Aruba, Åland Islands, Azerbaijan, Bosnia & Herzegovina, Barbados, Bangladesh, Belgium, Burkina Faso, Bulgaria, Bahrain, Burundi, Benin, Bermuda, Brunei, Bolivia, Brazil, Bahamas, Bhutan, Botswana, Belarus, Belize, Canada, Congo - Kinshasa, Central African Republic, Congo - Brazzaville, Switzerland, Cook Islands, Chile, Cameroon, China, Colombia, Costa Rica, Cuba, Cape Verde, Cyprus, Czechia, Germany, Djibouti, Denmark, Dominica, Dominican Republic, Algeria, Ecuador, Estonia, Egypt, Eritrea, Spain, Ethiopia, Finland, Fiji, Falkland Islands, Micronesia, Faroe Islands, France, Gabon, United Kingdom, Grenada, Georgia, French Guiana, Guernsey, Ghana, Gibraltar, Greenland, Gambia, Guinea, Guadeloupe, Equatorial Guinea, Greece, Guatemala, Guam, Guinea-Bissau, Guyana, Hong Kong SAR China, Honduras, Croatia, Haiti, Hungary, Indonesia, Ireland, Israel, Isle of Man, India, Iraq, Iran, Iceland, Italy, Jersey, Jamaica, Jordan, Japan, Kenya, Kyrgyzstan, Cambodia, Kiribati, Comoros, St. Kitts & Nevis, South Korea, Kuwait, Cayman Islands, Kazakhstan, Laos, Lebanon, St. Lucia, Liechtenstein, Sri Lanka, Liberia, Lesotho, Lithuania, Luxembourg, Latvia, Libya, Morocco, Monaco, Moldova, Montenegro, St. Martin, Madagascar, Marshall Islands, North Macedonia, Mali, Myanmar (Burma), Mongolia, Macao SAR China, Northern Mariana Islands, Martinique, Mauritania, Montserrat, Malta, Mauritius, Maldives, Malawi, Mexico, Malaysia, Mozambique, Namibia, New Caledonia, Niger, Norfolk Island, Nigeria, Nicaragua, Netherlands, Norway, Nepal, Nauru, New Zealand, Oman, Panama, Peru, French Polynesia, Papua New Guinea, Philippines, Pakistan, Poland, St. Pierre & Miquelon, Puerto Rico, Palestinian Territories, Portugal, Palau, Paraguay, Qatar, Réunion, Romania, Serbia, Russia, Rwanda, Saudi Arabia, Solomon Islands, Seychelles, Sudan, Sweden, Singapore, St. Helena, Slovenia, Svalbard & Jan Mayen, Slovakia, Sierra Leone, San Marino, Senegal, Somalia, Suriname, São Tomé & Príncipe, El Salvador, Syria, Eswatini, Turks & Caicos Islands, Chad, Togo, Thailand, Tajikistan, Timor-Leste, Turkmenistan, Tunisia, Tonga, Turkey, Trinidad & Tobago, Tuvalu, Taiwan, Tanzania, Ukraine, Uganda, United States, Uruguay, Uzbekistan, Vatican City, St. Vincent & Grenadines, Venezuela, British Virgin Islands, U.S. Virgin Islands, Vietnam, Vanuatu, Wallis & Futuna, Samoa, Yemen, Mayotte, South Africa, Zambia, Zimbabwe and 225 others
Supported Languages
English
Pricing starting from:
$8.00/month
- Free Version
- Free Trial
- Subscription
Images
Features
Total features of EmailOctopus: 39
Alternatives
Mailchimp
MailerLite
AWeber
SendGrid
Reviews
Already have EmailOctopus?
Software buyers need your help! Product reviews help the rest of us make great decisions.
Write a Review!
- Industry: Higher Education Software
- Company size: 1,001-5,000 Employees
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 10.0 /10
Best Email Service Anywhere
Reviewed on 28/09/2018
Outstanding. I have so much control and flexibility to use this service for so many bulk emailing...
Outstanding. I have so much control and flexibility to use this service for so many bulk emailing applications and I can scale up or down to mirror my busy seasons. I have been thrilled with this service for years.
Pros
I have been a user of EmailOctopus for years and have seen the company, services, and functionality grow and develop over time. The customer service has been extraordinary whenever I have had questions and I have always received highly respectful communications from this company. They know that your success makes them succeed as well so they are in your corner every step of the way and they treat customers fairly at all times.
The ease and flexibility of this web-based program are outstanding and I have made recommendations in the past that have since been implemented. What the service is now is a godsend for anyone needing to send bulk emails whether frequently or occasionally because they allow you to scale up or down to your needs, which I see as further proof of their customer first philosophy.
The setup is easy if you follow the instructions or ask for any help and once you are setup with amazon and email octopus, you can be confident that you will achieve everything you desire with this service. Best of luck to you all in future endeavors.
Cons
None Exist. Try to change my mind. This service is outstanding.
- Industry: Real Estate
- Company size: 2-10 Employees
- Used Weekly for 2+ years
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 10.0 /10
Probably one of the best & most cost-effective ESP's out there!
Reviewed on 08/03/2021
Truly outstanding customer service. Quick response times and always willing to go out their way to...
Truly outstanding customer service. Quick response times and always willing to go out their way to ensure that you are properly looked after. This too is one of the key reasons why we are still with EO and have no intention of leaving. Solid company and staff all round!
Pros
The thing we love most, is that when you link your Amazon SES account with Email Octopus, you can get a real bargain, esp. when compared to other ESPs out there. The user interface is very intuitive and simple to use, yet, it comes with very advanced email marketing features. All in all, we can recommend EO to anyone looking for an advanced email marketing system that doesn't break the bank.
Cons
In terms of advanced segmentation, the current version is still somewhat limited, but I've been in touch with their support team who have ensured us that it's on it's way. But other than that, no complaints whatsoever.
Alternatives Considered
SendGridReasons for Choosing EmailOctopus
MailChimp is good, but far too expensive, esp. when you have a larger email database and send out weekly newsletters.Switched From
MailchimpReasons for Switching to EmailOctopus
While SendGrid is known for their ultra-high deliverability rate, the UX of their platform is sub-optimal. We managed to figure things out, but their built-in email templates were seriously lacking in creativity and weren't optimised for mobile at all. After signing up with Email Octopus, we ensured that everything was properly set up with Amazon SES (which granted, took a bit of reading up), but we now have an above average deliverability, open and click rate.- Industry: Publishing
- Company size: 2-10 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 6.0 /10
A good option if you're starting out
Reviewed on 22/06/2022
It's a nice provider is you're starting up and don't have many subscribers; less than 2500. The...
It's a nice provider is you're starting up and don't have many subscribers; less than 2500. The templates are very convenient and attractive to use. Tagging and segmentation got better better over the time. However, opening rate is still concerning due to inefficient CAN Spam that leads to identifying emails sent from EmailOctopus as spam instead of landing in the receiver's inbox folder.
Pros
When I started using EmailOctopus, the first feature that attracted me to their service was their templates. There is a good variety to choose from. The designs are nice and not boring like most of the presets that come with mailers. It was easy to use to send weekly newsletters.
Cons
I faced two problems when I used EmailOctopus. One, the open rate was dismal compared to other mailing services due to spam complaints. Most of the emails were either sent to spam or blocked. It caused delivery issues that eventually made me use a different mailer.
Two, list management. I wasn't able to import subscribers easily, segment or segregate or have a lead page to gather subscribers.
Response from EmailOctopus
Hi Nessma,
Thanks for taking the time to review. I'm glad to say EmailOctopus does completely support imports of subscribers, along with segmentation and segregation. We also have a range of landing pages within EmailOctopus so you can grow your list, for free, easier than ever.
We'd love you to have a go at using these, so please reach out to our Support team who will gladly point you in the right direction to start.
- Industry: Marketing & Advertising
- Company size: 2-10 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
A good affordable email marketing tool
Reviewed on 31/05/2022
Overall, I had a good experience, but I really wish that they fix their email builder, and it's...
Overall, I had a good experience, but I really wish that they fix their email builder, and it's buggy.
Pros
Even though EmailOctopus(EO) is a relatively new tool but it has all the features you will expect it to have. The best this is that it's really affordable.
Cons
The major problem with EmailOctopus is there UI of email builder. It's really bad and buggy. Also if you try pasting content from Ms-Word or Notion then it changes the formatting which is troublesome to edit.
Also if you want to run referral programs for your newsletter then EmailOctopus has very few integrations.
They also pushed new update for their forms which makes it compulsory to use it with iframe and not custom html tags. That makes it very static and you can't use your own designs.
Response from EmailOctopus
Hi Ankit,
Thanks for the review and glad you love our value for money.
In respects to your feedback around the email builder, you'll be glad to know we are overhauling it this year and making it much simpler to copy and paste from your favourite tools, while retaining the correct formatting.
Our forms, as you've also mentioned, saw an update last year. I think you may have misunderstood the update, as we do not use iFrames and we never have done. All our forms can be style completely by you using CSS, and we have no plans to ever change that. We agree iFrames are not the right solution to use.
If you'd like help styling your forms, please contact our team and we'd be glad to show you how.
- Industry: Apparel & Fashion
- Company size: 11-50 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 10.0 /10
Highly Recommend Email Octopus
Reviewed on 29/03/2022
Excellent - we have had a couple of questions which seem to be answered almost instantly. Also, the...
Excellent - we have had a couple of questions which seem to be answered almost instantly. Also, the software is constantly being iterated on and has improved materially even since we joined (e.g. the addition of segmentation).
Pros
Very easy to use with high deliverability and has almost all features that it's competing for a fraction of the cost.
Cons
I would love to see the ability to re-send to subscribers who didn't open.
EmailOctopus FAQs
Below are some frequently asked questions for EmailOctopus.Q. What type of pricing plans does EmailOctopus offer?
EmailOctopus offers the following pricing plans:
- Starting from: $8.00/month View Pricing Plans
- Pricing model: Free Version, Subscription
- Free Trial: Not Available
Free plans for up to 2,500 subscribers Paid plans start from $8. 20% discount for non-profit organisations.
Q. Who are the typical users of EmailOctopus?
EmailOctopus has the following typical customers:
Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000
Q. What languages does EmailOctopus support?
EmailOctopus supports the following languages:
English
Q. Does EmailOctopus support mobile devices?
EmailOctopus supports the following devices:
Q. What other apps does EmailOctopus integrate with?
EmailOctopus integrates with the following applications:
Campaign Monitor, Eventbrite, Gravity Forms, Mailchimp, Make, Poptin, Salesforce Sales Cloud, SendPulse, Shopify, Ticket Tailor, WooCommerce, WordPress, Wufoo, Zapier
Q. What level of support does EmailOctopus offer?
EmailOctopus offers the following support options:
Email/Help Desk, Knowledge Base Software, Chat
Related categories
See all software categories found for EmailOctopus.
