SalesWings

The maker of the B2B Studio for Salesforce Marketing Cloud.

About SalesWings

SalesWings is the maker of the B2B Studio for Salesforce Marketing Cloud. Marketing Cloud customers prioritize their leads, automate the lead qualification process and align marketing with sales.

Our solution helps our clients collect first-party lead behavioral data (such as website activity) to understand the needs and sales-readiness of their leads, contacts, and accounts.

SalesWings B2B Studio is the first flexible and intuitive lead scoring solution for the Marketing Cloud.

It comes with an intuitive set of tools including user-input based point-scoring, lead tagging and lead insights, built-in predictive lead scoring, and lead tagging.

Flexible rule-based point-scoring ensures that the biggest potential leads are contacted by the sales team.


Key benefits of SalesWings

• Understand your leads' digital behavior.

• Quickly identify your hottest leads.

• Ensure timely handover to sales.

• Flexible tagging and scoring model.

• Native integration in Salesforce Marketing Cloud and Sales Cloud.


Images

SalesWings Software - World class lead scoring and website tracking for Salesforce Marketing Cloud.
SalesWings Software - Everything you need to know about your contacts.
SalesWings Software - Identify sales readiness and funnel stage using intuitive lead scoring.
SalesWings Software - Predictive lead scoring and point lead scoring directly available in Sales Cloud or any other CRM.
SalesWings Software - Use predictive lead scoring and point scoring in Journey Builder.
SalesWings Software - 6
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SalesWings video
SalesWings Software - World class lead scoring and website tracking for Salesforce Marketing Cloud.
SalesWings Software - Everything you need to know about your contacts.
SalesWings Software - Identify sales readiness and funnel stage using intuitive lead scoring.
SalesWings Software - Predictive lead scoring and point lead scoring directly available in Sales Cloud or any other CRM.
SalesWings Software - Use predictive lead scoring and point scoring in Journey Builder.
SalesWings Software - 6

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$20.00
month

Pricing Options

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Ease of Use

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Value for Money

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Reviews

Overall rating

4.8 /5
(18)
Value for Money
4.9/5
Features
4.6/5
Ease of Use
4.8/5
Customer Support Software
4.9/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 18
Philippe
Overall rating
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Saleswings allows us to focus our business on hot leads and increase our conversion rate.

Reviewed on 14/12/2017

Saleswings allows me to have a richer information about my business relationships and to be able to...

Saleswings allows me to have a richer information about my business relationships and to be able to adapt my speech according to their real needs

Pros

Have real-time visits to our site of our prospects and customers. This allows us to meet our target at the right time, with the right information

Cons

The integration of LinkedIn would be a plus for our activity in b2b.
Unfortunately, LinkedIn's commercial policy does not provide this added value

Response from SalesWings

Hi Philippe

Thank you for your insights and feedback. I believe you're using it together with Salesforce, which is also interesting to see it works there.

Any features requests, please just send it to our support!

Duane
Overall rating
  • Industry: Construction
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Easy Set Up, Great Support

Reviewed on 19/06/2020

We transitioned from Marketo to Marketing Cloud about 6 months back. Marketing Cloud is great but...

We transitioned from Marketo to Marketing Cloud about 6 months back. Marketing Cloud is great but has some strange shortcomings that Marketo offers out of the box like activity tracking and lead scoring. SalesWings was really the only viable solution to fill the gap and it performs the job perfectly.We also have multiple sites and a big selling point for us was the fact that we could deploy it to all of our sites without incurring additional costs unlike Marketo.

Setup was really easy. Just drop the code on your pages and SalesWings starts collecting data. We had a couple of glitches but [SENSITIVE CONTENT HIDDEN] and his team addressed them quickly and to our satisfaction.

Pros

Easy setup (like really easy) and you can see data right away. I like the tagging which we use to create a holistic view of all the touch points of a customer. Integration with Salesforce is seamless and has some great pre-built reports. Looking forward to working with their fit scoring feature.

Cons

Lead scoring is not as flexible as I would like (compared to Marketo) and I have not had a chance to dive into the newly released fit scoring so perhaps that will get me over the hump there. The UI needs some tweaks like a search function and tag/segment/lead scoring grouping options to make it tidy and organized but at the rate they seem to push out features and fixes, I'm sure it will be addressed.

So really, I'm just nitpicking. There is nothing I would really say that I "dislike".

Tamara
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

SalesWings - Tracking

Reviewed on 20/05/2022

Pros

It is really easy to use and implement.
Tracking is working really well. We gather more info trough Saleswings than other tools (for example
gclid or utm data) we use. And the integration to Salesforce is really helpful.

Cons

Lead search in cockpit could be improved.

Shannon
Overall rating
  • Industry: Financial Services Software
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Excellent tool to help lead management

Reviewed on 26/09/2022

We have been very pleased with our SalesWings implementation. It has brought visibility to our lead...

We have been very pleased with our SalesWings implementation. It has brought visibility to our lead visitor interactions and helped us define and implement new lead management processes. Lead scoring is a fantastic tool for our business. The customer service from the team at SalesWings has been second-to-none. If ever we have encountered an issue, they have been at the ready to support us and always with a professional and friendly demeanour.

Pros

We have been able to make use of our CRM data and visitor activities together to streamline our lead prioritisation. The toolbox is highly customisable and has been further enhanced since we began working with the SalesWings platform giving us the tools we need to categorise our leads significantly better. The visitor interaction recording is good and we are able to allocate points and tags intuitively which is essential in a dynamic environment.

Cons

The Toolbox is powerful but has needed a few improvements to make it really work for us. SalesWings have been fantastic at taking feedback on board and enhancing the product even in the short time we have been working together. If you have particularly complex needs, you are better served using SOQL but this is not a requirement for every business. There are a few fields I would like to have passed through as standard rather that having to define these via SQL in SFMC, but I know the SW team are looking at these too.

Raphael
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Very valuable feature, impeccable support and fair pricing

Reviewed on 18/07/2017

Pros

Saleswings turned out to be a super way to understand our leads behaviour. Implementing the script was quick and we were up and running almost instantly. We use the integration with Saleswings as an integral part of our acquisition work flow. Saleswings data gets synced to our campaign tool AutopilotHQ, and as soon as Saleswings detects buying intention and qualifies a lead as hot, it creates an opportunity. This allows us to approach leads in a very targeted and timely manner, which usually is only possible for large enterprises and not for growing ventures like us.

Last but not least, thanks for quick and friendly support, you guys are great!

Response from SalesWings

Thanks for the great feedback, Raphael!

Showing 5 reviews of 18 Read all reviews

SalesWings FAQs

Below are some frequently asked questions for SalesWings.

SalesWings offers the following pricing plans:

  • Starting from:
  • Pricing model: Subscription
  • Free Trial: Not Available

Contact Saleswings for pricing information.

SalesWings has the following typical customers:

11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

SalesWings supports the following languages:

English

SalesWings supports the following devices:

SalesWings integrates with the following applications:

AWeber, ActiveCampaign, Campaign Monitor, Gmail, Instapage, Mailchimp, Microsoft Outlook, PersistIQ, Salesforce Marketing Cloud, Salesforce Sales Cloud, Unbounce

SalesWings offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat

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