About Kartra

Kartra is a cloud-based business management solution designed to help small to large businesses create, launch and manage online marketing platforms with customizable templates, 35-degree analytics, autoresponders, affiliate management, a built-in checkout, and more. The platform offers various modules to help users manage all business operations, from website creation and payment processing to marketing strategies and helpdesk issues.

Key features of Kartra include lead management, sales funnels and campaigns, automated email/SMS marketing, calendar integration, and affiliates management. The platform enables users to build personalized membership portals for training courses, private community spaces or multi-topic content directories using a drag-and-drop interface. Kartra lets users manage custom themes, colors, member access, media uploads, progress tracking, content navigation, single-sign-on, automatic login credentials, emails, and multiple memberships.

Kartra's video functionality allows users to embed customized video players into websites with autoplay, social sharing, watermark branding, multi-device access, and pop-up windows. Analytics tools provide insight into user engagement, with information on watch and drop rates, call to action effects, and average viewing periods. Kartra integrates with various third-party apps, such as Braintree, Stripe, PayPal, Plivo, Zapier, SendGrid, Google Calendar, and WishList.

Pricing starting from:

$99.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Kartra

The Ridiculously Easy Way To Build Your Entire Online Business Fast (Without Hiring A Team Of Developers, Web Designers, or Systems Integrators). Kartra really isn't just another all-in-one miracle platform; it's a marketing tool that works for you. Kartra comes loaded with professionally-designed templates, expert-written copy, detailed 360-degree analytics, a powerful autoresponder, affiliate management, built-in checkout, and so much more.

Typical Customers

  • Freelancers
  • Small Businesses (2-50)
  • Mid-size Companies (51-500)
  • Large enterprises (500 and more)

Deployment

  • Cloud-based
  • On-premise

Markets

Australia, Brazil, Canada, Colombia, France and 15 others

Supported Languages

English

Pricing starting from:

$99.00/month

  • Free Version
  • Free Trial
  • Subscription

Images

Kartra Software - Kartra automated follow-up screenshot
Kartra Software - Kartra drag & drop page builder screenshot
Kartra Software - Kartra email communication screenshot
Kartra Software - Kartra CTA embedded video screenshot
Kartra Software - Kartra checkout screenshot
View 6 more
Kartra video
Kartra Software - Kartra automated follow-up screenshot
Kartra Software - Kartra drag & drop page builder screenshot
Kartra Software - Kartra email communication screenshot
Kartra Software - Kartra CTA embedded video screenshot
Kartra Software - Kartra checkout screenshot

Features

Total features of Kartra: 100

  • AB Testing
  • API
  • Abandoned Cart Saver
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Auto-Responders
  • Automated Scheduling
  • CAN SPAM Compliance
  • CRM Software
  • Calendar Management
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Scheduling
  • Campaign Segmentation
  • Cataloging/Categorization
  • Commission Management
  • Contact Database
  • Contact Management Software
  • Credit Card Processing
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Templates
  • Customization
  • Dashboard Software
  • Data Import/Export
  • Data Security
  • Discount Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Payments
  • Email Campaign Management
  • Email Distribution
  • Email Marketing Software
  • Email Templates
  • Email Tracking Software
  • Event Triggered Actions
  • Form Builder
  • Forms Management
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture Software
  • Lead Engagement
  • Lead Generation Software
  • Lead Management Software
  • Lead Notifications
  • Lead Nurturing Software
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Mailing List Management
  • Marketing Automation Software
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multi-Currency
  • Multivariate Testing
  • Order Management Software
  • Performance Metrics
  • Personalization and Behavioral Targeting Software
  • Predictive Analytics Software
  • Promotions Management
  • Prospecting Tools
  • Publishing Options
  • ROI Tracking
  • Real Time Editing
  • Refund Management
  • Reporting/Analytics
  • Responsive
  • SEO Management
  • SMS Marketing
  • Sales Analytics
  • Sales Reports
  • Sales Trend Analysis
  • Segmentation
  • Shopping Cart Software
  • Social Marketing
  • Source Tracking
  • Spam Blocker
  • Subscriber Management
  • Subscription Management Software
  • Tagging
  • Tax Management Software
  • Template Management
  • Templates
  • Third Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Management
  • Website Visitor Tracking
  • eCommerce Management

Alternatives

ClickFunnels

4.6
#1 Alternative to Kartra
ClickFunnels is a cloud-based marketing automation and web page building solution with which businesses can design and...

1ShoppingCart

3.3
#2 Alternative to Kartra
Build a powerful, secure ecommerce storefront with our Online Store Software. Sell, promote, and grow with the...

Mailchimp

4.5
#3 Alternative to Kartra
Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with...

HubSpot CRM

4.5
#4 Alternative to Kartra
Save valuable selling time with HubSpot CRM that takes care of all the little details from recording calls, logging...

Reviews

Overall rating

4.5 /5
(150)
Value for Money
4.4/5
Features
4.4/5
Ease of Use
4.0/5
Customer Support Software
4.1/5

Already have Kartra?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 150
Mike
Overall rating
  • Industry: Professional Training & Coaching
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

KARTRA - a No-Brainer MUST Have for any online business

Reviewed on 09/04/2020

I love almost everything about Kartra except it is not user friendly. It takes time to learn all of...

I love almost everything about Kartra except it is not user friendly. It takes time to learn all of the hidden complicated steps you must take to make things work. I wish they would get a good business customer who is not tech savvy, and watch them try to use and navigate the software. This would help the propeller heads get exposed to how we think and operate.

Pros

1. Done for You Stuff - boatload of "Flip a Switch" to turn on new products, campaigns, launches, web forms, sales pages, order pages, thank you pages with follow up sequences already built for you. Simple, fill-in-blank stuff and it creates all of the Sharp Looking Web Pages (yes, boatload of templates or create you own) Kartra is the missing link for KornFewshunsoft. (Kornfewshunsoft user since 2004) Time Saver, Money Maker

Cons

1. Cannot do OneZee TwoZee sales with a discounted price - if you have Sales people on phone
2. Cannot do "Quotes" (Infusionsoft feature) for customers, unique discounted bundle of products, bonuses
3. Cannot push a button to see all of your customers - you must go thru a 7 step process that is painful
4. No folders to categorize uploaded photos and images - All into one huge bucket - time eater to find
5.

Rocco
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Kartra is Real Online Business Software

Reviewed on 09/04/2020

Love it. Sometimes I would rather get someone on the phone for support because I think it would be...

Love it. Sometimes I would rather get someone on the phone for support because I think it would be easier to get stuff done but Kartra's support desk is pretty quick.

Pros

There are too many features to list but my favorite is the Memberships, the ease of making a Portal with many courses, all the Done for you campaigns, the all in one ability of email, forms, integrations, the ability to interact with Zapier and other workflow products, drag and drop page building, I can go on but I only have so much space. Genisis Digital really understands how an online business should operate when they built this software.

Cons

I only have one. They need to figure out how to create the ability to add more than 4 levels of membership in their membership platform.

Alternatives Considered

Kajabi

Reasons for Choosing Kartra

I needed a more robust platform for what we were creating.

Switched From

ClickFunnels

Reasons for Switching to Kartra

The ability to use several payment gateways, ease of use and ability to sell physical products and integration with Zapier.
Carly
Overall rating
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 0.0 /10

Buggy and poor support

Reviewed on 10/06/2021

It served its purpose when we were starting out but it's been extremely restrictive and poor...

It served its purpose when we were starting out but it's been extremely restrictive and poor customer service and support. Probably the worst decision we made was using kartra for our membership.

Pros

When we initially signed up, I liked how it was an all in one platform where we could host our membership aswel as sales funnels, emails etc.

Cons

Extremely buggy, constant issues, slow loading pages, membership interface is terrible ans Extremely restrictive. We had over 1700 members cancelled and revoked because of a kartra error and they said they couldn't do anything about it... 100% their error and nothing they can do.
Support has been bad over the last few years which has been super frustrating. For example if a customer incorrectly enters their email address, kartra blacklist them, you can only change the email address by contacting kartra, it can take days for them to change it, then another 24 hour to whitelist the email... by this time the customer just wants a refund as it takes forever.
We've tried everything to speed up our page loading speed but still Kartra is super slow.

If you want a very basic funnel builder, it may be ok but personally I'd choose an alternative.

Ismaël Huberson
Overall rating
  • Industry: Apparel & Fashion
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Kartra

Reviewed on 20/11/2022

Pros

Kartra is a software that will help you automate your email marketing, sales process, and more. It's an all-in-one tool that will help you build your email lists, create landing pages, and run a successful marketing campaign.

Cons

kartra's customer support is unresponsive.

Heidi
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Kartra ~ Powerful, Robust, Do-It-All ~ All-in-One Software

Reviewed on 09/04/2020

I have been able to get an idea about a product that my market may want and throw a page up on the...

I have been able to get an idea about a product that my market may want and throw a page up on the web and pitch it out there and get responses. Sign ups or even payments. Now that I have learned my way around, it is relatively easy to do that!

Pros

After running a full-time ministry/business online for a couple of years, I had all kinds of programs and platforms that I was paying for monthly or yearly. When it came time to streamline it all, I narrowed it down to just Kartra. Everything is right there in one place, integrating well with WebinarJam and EverWebinar.

Cons

Two things...1.) the email component (CRM?). There is no easy way of taking the leads from Kartra and pulling them in to another CRM platform. It would be awesome if this part of Kartra was as robust as its page builder, portal builder, and membership builder! 2.) a way to set up a store of all the products or services I offer all in one "place"

Alternatives Considered

Teachable, ActiveCampaign, Kajabi, Mailchimp, AWeber, and Thinkific

Reasons for Choosing Kartra

Kajabi was having trouble doing what my tech team asked it to do. Kartra came out at a time when I wasn't terribly happy with some customer service responses to my questions about Kajabi.

Reasons for Switching to Kartra

Function...Kartra can do everything I want to do better than anything else. The way my choice worked out, I had already put money out for all of the products I mention above, When I was trying to cut costs, I eliminated everything BUT Kartra and Active Campaign. Active Campaign will be eliminated at some point, too.
Showing 5 reviews of 150 Read all reviews

Kartra FAQs

Below are some frequently asked questions for Kartra.

Kartra offers the following pricing plans:

  • Starting from: $99.00/month
  • Pricing model: Subscription
  • Free Trial: Not Available

Kartra is available across four-pricing plans: Starter: $99/month Silver: $199/month Gold: $299/month Platinum: $499/month

Kartra has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Kartra supports the following languages:

English

Kartra supports the following devices:

Kartra integrates with the following applications:

Authorize.Net, Braintree, Google Calendar, Kajabi, Mailgun, OptimizePress, PayPal, Plivo, Postmark, SendGrid, SendGrid, Stripe, Twilio, Zapier, aMember Pro

Kartra offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

Related categories

See all software categories found for Kartra.