--- description: Detailed reviews on Lotame based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages thanks to GetApp United Arab Emirates. Compare Lotame with similar products. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Lotame Reviews, Prices & Ratings | GetApp UAE 2026 --- Breadcrumb: [Home](/) > [Data Management Platforms Software](/directory/2063/data-management-platforms/software) > [Lotame](/software/123547/lotame) # Lotame Canonical: https://www.getapp.ae/software/123547/lotame Page: 1 / 2\ Next: [Next page](https://www.getapp.ae/software/123547/lotame?page=2) > Lotame is a data management platform that helps marketers, publishers, and agencies collect customers’ data to optimize audience segments and campaign targeting processes. The solution allows managers to analyze users’ behavior using machine learning algorithms to reach performance goals. > > Verdict: Rated **4.5/5** by 30 users. Top-rated for **Likelihood to recommend**. ----- ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 30 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support Software | 4.8/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Lotame Solutions - **Location**: New York, US - **Founded**: 2006 ## Commercial Context - **Starting Price**: $1.00 - **Pricing Details**: Contact Lotame Solutions for pricing details. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more ## Features - API - Advertising Management - Audience Targeting - Behavior Tracking - Behavioral Analytics - Campaign Management Software - Campaign Segmentation - Competitive Analysis - Customer Database - Customer Segmentation - Data Analysis Tools - Data Capture and Transfer - Data Import/Export - Data Integration - Data Migration - Data Quality Control - Data Security - Data Visualization Software - Engagement Tracking - Information Governance ## Support Options - Email/Help Desk - FAQs/Forum - Phone Support - 24/7 (Live rep) ## Category - [Data Management Platforms Software](https://www.getapp.ae/directory/2063/data-management-platforms/software) ## Related Categories - [Data Management Platforms Software](https://www.getapp.ae/directory/2063/data-management-platforms/software) - [Data Management Software](https://www.getapp.ae/directory/633/data-management/software) ## Alternatives 1. [Salesforce Marketing Cloud](https://www.getapp.ae/software/607/salesforce-marketing-cloud) — 4.2/5 (526 reviews) 2. [Salesforce Data Cloud](https://www.getapp.ae/software/2069376/salesforce-data-cloud) — 4.1/5 (9 reviews) 3. [Virtual Data Platform](https://www.getapp.ae/software/2078684/virtual-data-platform) — 5.0/5 (2 reviews) 4. [Hevo](https://www.getapp.ae/software/2054020/hevo) — 4.7/5 (110 reviews) 5. [Sparrow](https://www.getapp.ae/software/2075585/sparrow-2) — 5.0/5 (2 reviews) ## Reviews ### "A very healthy partnership that has helped bring tremendous automation between our platforms" — 4.0/5 > **Vidhan** | *22 February 2018* | Recommendation rating: 8.0/10 > > **Pros**: Has a wide breadth of features and robust APIs that allow for a full integration. In addition, the team is very responsive in working together to service and fulfill client needs. > > **Cons**: There are opportunities to add pre-emptive monitoring around services and APIs that are business critical ----- ### "Lotame - Brilliant DMP" — 5.0/5 > **Kaleb** | *3 June 2020* | Publishing | Recommendation rating: 10.0/10 > > **Pros**: User friendly utilises different products and tool to be able to manage and activate data in a simple and effective way > > **Cons**: no real problems, I use this dmp every day > > Provides great insight and analytics into audiences and campaigns ----- ### "the lotame team is very attentive and helpful\!" — 4.0/5 > **Allie** | *26 February 2018* | Recommendation rating: 7.0/10 > > **Pros**: The amount of reach and available audiences. I like the interface for audiences and building out audiences using multiple segments. I like that we can use it to dump client DMPs into it as well. > > **Cons**: The limit it passing back data we are experiencing and the inability to accurately determine the number of users in an audience pool on Lotame that will transfer as an impression on BuzzFeed. The behaviors interface can be tedious. ----- ### "Lotame: My Top DMP" — 5.0/5 > **Marcos** | *27 May 2021* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The integration with our business was more than easy and they gave us support every time we needed. Once you walk through the platform, all the features are very intuitive. > > **Cons**: Maybe the UX is kind of old, but it's just a visual aspect, it has nothing to do with features and functionalities. ----- ### "Use for publishing site" — 5.0/5 > **Morgan** | *15 February 2018* > > **Pros**: Easy to use, great user interface, client support is good. We absolutely love rep who is our main contact. > > **Cons**: Very expensive - and we could probably be moved into a different product package. Ideally, we need this to include client solutions. ----- Page: 1 / 2\ Next: [Next page](https://www.getapp.ae/software/123547/lotame?page=2) ## Links - [View on GetApp](https://www.getapp.ae/software/123547/lotame) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | ----- ## Structured Data