About Dreamdata

The biggest challenge facing B2B marketers is connecting their activities to revenue. There are just too many touch points and people involved in buying decisions - which span months - to accurately make that connection.

We know this because we’ve been there! In their previous jobs, our founders needed a revenue attribution solution designed specifically for B2B.

They couldn’t find one. So they built the solution themselves.

Enter Dreamdata, the B2B revenue attribution platform for small to midsize B2B companies seeking to stop the guesswork and build, repeat, and scale success.

We pull together all relevant data by introducing a smart on-site behavioural tracking script and integrating all relevant commercial data from CRM, Ads, Automations, and Customer Success tools.

The algorithms in our out-of-the-box, no-code platform join, clean and sort all this data before transforming it into easy-to-digest, actionable insights. This enables B2B growth leaders to:

- Build complete B2B customer journeys and gain unprecedented insight into every touch of every customer journey; from anonymous visitor to paying customer.

- Find value through revenue attribution; revealing the revenue-generating performance of activities across the pipeline, channels and campaigns.

- Benchmark growth and predict revenue through accurate and interactive reporting on all marketing, sales, and customer success activities.

- Aggressively build and scale what works by deep diving into every aspect of every channel, campaign and experiment to rapidly drive up ROI.

With Dreamdata’s insights, B2B marketing and sales align like never before. Every touch of every deal is disclosed. Meaning you will finally take control of all your revenue activities in one place.

Pricing starting from:

$999.00/month

  • Free Version
  • Free Trial
  • Subscription

Devices

Business size

S M L

Markets

Andorra, United Arab Emirates, Afghanistan, Antigua & Barbuda, Anguilla, Albania, Armenia, Curaçao, Angola, Argentina, American Samoa, Austria, Australia, Aruba, Åland Islands, Azerbaijan, Bosnia & Herzegovina, Barbados, Bangladesh, Belgium, Burkina Faso, Bulgaria, Bahrain, Burundi, Benin, Bermuda, Brunei, Bolivia, Brazil, Bahamas, Bhutan, Botswana, Belarus, Belize, Canada, Congo - Kinshasa, Central African Republic, Congo - Brazzaville, Switzerland, Cook Islands, Chile, Cameroon, China, Colombia, Costa Rica, Cuba, Cape Verde, Cyprus, Czechia, Germany, Djibouti, Denmark, Dominica, Dominican Republic, Algeria, Ecuador, Estonia, Egypt, Eritrea, Spain, Ethiopia, Finland, Fiji, Falkland Islands, Micronesia, Faroe Islands, France, Gabon, United Kingdom, Grenada, Georgia, French Guiana, Guernsey, Ghana, Gibraltar, Greenland, Gambia, Guinea, Guadeloupe, Equatorial Guinea, Greece, Guatemala, Guam, Guinea-Bissau, Guyana, Hong Kong SAR China, Honduras, Croatia, Haiti, Hungary, Indonesia, Ireland, Israel, Isle of Man, India, Iraq, Iran, Iceland, Italy, Jersey, Jamaica, Jordan, Japan, Kenya, Kyrgyzstan, Cambodia, Kiribati, Comoros, St. Kitts & Nevis, South Korea, Kuwait, Cayman Islands, Kazakhstan, Laos, Lebanon, St. Lucia, Liechtenstein, Sri Lanka, Liberia, Lesotho, Lithuania, Luxembourg, Latvia, Libya, Morocco, Monaco, Moldova, Montenegro, St. Martin, Madagascar, Marshall Islands, North Macedonia, Mali, Myanmar (Burma), Mongolia, Macao SAR China, Northern Mariana Islands, Martinique, Mauritania, Montserrat, Malta, Mauritius, Maldives, Malawi, Mexico, Malaysia, Mozambique, Namibia, New Caledonia, Niger, Norfolk Island, Nigeria, Nicaragua, Netherlands, Norway, Nepal, Nauru, New Zealand, Oman, Panama, Peru, French Polynesia, Papua New Guinea, Philippines, Pakistan, Poland, St. Pierre & Miquelon, Puerto Rico, Palestinian Territories, Portugal, Palau, Paraguay, Qatar, Réunion, Romania, Serbia, Russia, Rwanda, Saudi Arabia, Solomon Islands, Seychelles, Sudan, Sweden, Singapore, St. Helena, Slovenia, Svalbard & Jan Mayen, Slovakia, Sierra Leone, San Marino, Senegal, Somalia, Suriname, São Tomé & Príncipe, El Salvador, Syria, Eswatini, Turks & Caicos Islands, Chad, Togo, Thailand, Tajikistan, Timor-Leste, Turkmenistan, Tunisia, Tonga, Turkey, Trinidad & Tobago, Tuvalu, Taiwan, Tanzania, Ukraine, Uganda, United States, Uruguay, Uzbekistan, Vatican City, St. Vincent & Grenadines, Venezuela, British Virgin Islands, U.S. Virgin Islands, Vietnam, Vanuatu, Wallis & Futuna, Samoa, Yemen, Mayotte, South Africa, Zambia, Zimbabwe

Supported Languages

English

Pricing starting from:

$999.00/month

  • Free Version
  • Free Trial
  • Subscription

Images

Dreamdata Software - Revenue Segmentation - breakdown your revenue data, and learn what's driving your revenue.
Dreamdata Software - Paid Channels Attribution & Analytics - optimise the ROI on your lead channels by drilling down to on the revenue-generating performance of every campaign.
Dreamdata Software - Customer Journey Map - visualise the customer journey to see what accounts are doing and when.
Dreamdata Software - Content Analytics - see what your content is generating pipeline and revenue.
View 5 more
Dreamdata video
Dreamdata Software - Revenue Segmentation - breakdown your revenue data, and learn what's driving your revenue.
Dreamdata Software - Paid Channels Attribution & Analytics - optimise the ROI on your lead channels by drilling down to on the revenue-generating performance of every campaign.
Dreamdata Software - Customer Journey Map - visualise the customer journey to see what accounts are doing and when.
Dreamdata Software - Content Analytics - see what your content is generating pipeline and revenue.

Features

Total features of Dreamdata: 90

  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Query
  • Ad hoc Reporting
  • Attribution Modeling
  • Audience Targeting
  • Behavior Tracking
  • Behavioral Analytics
  • Benchmarking
  • Budgeting/Forecasting
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Personalization
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management Software
  • Cohort Analysis
  • Conversion Rate Optimization
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customizable Reports
  • Customizable Templates
  • Dashboard Creation
  • Dashboard Software
  • Data Classification
  • Data Clustering
  • Data Connectors
  • Data Discovery Software
  • Data Extraction Software
  • Data Import/Export
  • Data Mapping
  • Data Source Connectors
  • Data Transformation
  • Data Visualization Software
  • Demand Forecasting
  • Engagement Tracking
  • Forecasting
  • Funnel Analysis
  • Goal Setting / Tracking
  • Key Performance Indicators
  • Keyword Tracking
  • Lead Capture Software
  • Lead Generation Software
  • Lead Qualification
  • Media Planning
  • Modeling & Simulation
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Touch Attribution
  • Multiple Data Sources
  • Pageview Tracking
  • Performance Management
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics Software
  • Profitability Analysis
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Single Sign On Software
  • Site Search Tracking
  • Spend Management Software
  • Strategic Planning Software
  • Target Account Identification
  • Time Series Analysis
  • Time on Site Tracking
  • Trend Analysis
  • User Interaction Tracking
  • Visitor Tracking
  • Visual Analytics
  • Visualization
  • Web Traffic Reporting
  • Website Analytics

Alternatives

Bizible

4.9
#1 Alternative to Dreamdata
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SAS Customer Intelligence 360

4.5
#2 Alternative to Dreamdata
SAS Customer Intelligence 360 is an intelligent, multi-channel marketing solution. Modules of Customer Intelligence 360...

Singular

4.6
#3 Alternative to Dreamdata
Singular powers marketers to drive faster growth with next-gen attribution, full-funnel analytics, and best-in-class...

Improvado

4.5
#4 Alternative to Dreamdata
Improvado is an ETL platform that extracts data from 200+ pre-built connectors, transforms it, and seamlessly loads the...

Reviews

Overall rating

4.9 /5
(39)
Value for Money
4.9/5
Features
4.8/5
Ease of Use
4.7/5
Customer Support Software
4.9/5

Already have Dreamdata?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 39
Jakub D.
Overall rating
  • Industry: Translation & Localization
  • Company size: 2-10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Single source of truth for performance attribution & revenue analytics for data-driven...

Reviewed on 02/08/2021

What I especially appreciate is customer care from lead to the user. Dreamdata does what it does...

What I especially appreciate is customer care from lead to the user. Dreamdata does what it does have to do and that is all that I expect aside from customer care, which is exemplary.

Pros

What I really appreciate from Dreamdata is quite a rich integration library with a simple setup. Compared to other solutions, I have found Dreamdata customer-centric, focused on seamless experience from day 0. While it requires cooperation with a dev team, it is still easy to configure.

Cons

I have some desired features the dev team is already working on - especially Stripe integration. I could also use some more industry-specific integrations for us. However, I do realize every roadmap is demand-driven and they can not provide me will all integrations from day 0.

Francesco T.
Overall rating
  • Industry: Computer Software
  • Company size: 201-500 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

The ultimate tool to report on the revenue generation of marketing campaigns and channels

Reviewed on 18/02/2022

With Dreamdata, I can now demonstrate the effectiveness of marketing channels and campaigns to my...

With Dreamdata, I can now demonstrate the effectiveness of marketing channels and campaigns to my company's leadership.

I can also allocate budget to online channels in a data-driven and result-oriented way, not limited to the usual CPL metrics, but focusing on real full-funnel CAC.

Pros

Dreamdata is a powerful multi-touch attribution tool that tracks both paid and unpaid channels via UTMs and native connectors to CRMs, ads platforms and other tools.

Data is then processed to provide information on how much revenue is attributable to each marketing channel and campaign, how long is the sales cycle, which were the marketing and sales touchpoints of a certain account, how much did they contribute to the resulting revenue, and many more.

It provides very interesting data views and full-funnel revenue attribution models that would be extremely resource-intensive to capture and analyze via a custom in-house solution.

The Customer Success team is the best I've ever seen in any of my vendors and really assists customers end-to-end, not only with technical help with setting up the software, but also in terms of attribution modeling; they partner with clients to fine-tune and customize attribution to suit each business' unique reporting needs.

It's a feature-rich product with clear and detailed native dashboards, but it can also push data to external dashboards built in i.e. Tableau or Google Data Studio, giving even more reporting flexibility.

Last but not least, it is extremely good value for what it does, how well it does it and for the amazing customer support that the company provides.

Cons

Dreamdata is a very solid product with only a few minor weaknesses that do not hinder its usability in any way. It would be nice if it could push data to SFDC, rather than just pulling it, and if there were mouse hover tooltips that would help understand some technical terminology here and there.

What's great is that they consistently seek feedback and follow up by putting new developments all on their product roadmap, resulting in new features being developed and launched regularly.

Alternatives Considered

Bizible

Reasons for Switching to Dreamdata

Better customer support, better value-for-money
Rasmus L.
Overall rating
  • Industry: Financial Services Software
  • Company size: 51-200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

A fantastic Revenue Attribution Platform

Reviewed on 17/05/2022

Overall it has been a very positive experience, from the sales process to also being onboarded/train...

Overall it has been a very positive experience, from the sales process to also being onboarded/training. In general looking very much forward to learn more and get the most out of the product possible.

Pros

Dreamdata is a fantastic tool that joins and cleans all of our scattered data, and then connects it all to pipeline from our CRM. It allows us to see what activities are working and which aren’t.

It’s easy and very quick to get installed and setup. Within a day, we could see tangible insights. If stuck getting setup, there is a great library of documentation, otherwise a support slack channel that’ll help all users.

Additionally, they give you full access to all of the data they are collecting for you, so it is a green field project waiting to be tapped into.

Cons

No complaints, however the product may be a little intimidating to the untrained eye. But onboarding and training will quickly help you steer the ship.

Kenneth N.
Overall rating
  • Industry: Translation & Localization
  • Company size: 51-200 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Great tool to understand the complete customer journey

Reviewed on 28/10/2020

A great database that uncovers the missing details of your customers journey while also giving you...

A great database that uncovers the missing details of your customers journey while also giving you an overall view of how you are performing, leading to more educated decisions and benchmarking.

Pros

Having the ability to investigate each company's journey and see exactly how they converted is super insightful. Aggregating all this data and seeing overall trends helps validate our activities and shows whether they are working or not. Owning all the data ourselves, I don’t need to rely on 3rd parties to tell me how we are doing.

Cons

We definitely need to maintain good data practices and tracking in order to make it work, and sometimes it takes some effort to validate that all is setup correctly.

Adam H.
Overall rating
  • Industry: Logistics & Supply Chain
  • Company size: 11-50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Perfect for online marketeers in B2B companies with offline revenue conversion

Reviewed on 17/06/2021

Great experience with the software and the supporting team. It's really something to get an...

Great experience with the software and the supporting team. It's really something to get an onboarding such as the one we got.

Pros

The possibility and feature that enables us to undertand which campaigns and channels that is driving revenue is absolutely extraordinary.

Cons

The software would be even more awesome if it had an integration with Sleeknote.

Showing 5 reviews of 39 Read all reviews

Dreamdata FAQs

Below are some frequently asked questions for Dreamdata.

Dreamdata offers the following pricing plans:

Dreamdata is available across three pricing tiers: Free, Team and Business. The Free plan includes: - Multi-touch attribution models - Details of every customer journey in your funnel - Reveal anonymous visitors - Channel, source and campaign attribution - Limited to 5.000 monthly active users in your funnel The Team plan - $999 per month (billed annually) - includes: - Optimisation of all your inbound channels based on business value - Multi-touch attribution of opportunity created and closed as won - Granular ROAS for paid campaigns - Access to your attribution data in BigQuery - Limited to 10.000 monthly active users in your funnel The Business plan - customised pricing - includes: - Custom attribution models - Custom unit of attribution - Custom attribution models - Dedicated support and onboarding - Unlimited active users in your funnel You can find our full pricing details here: https://dreamdata.io/pricing

Dreamdata has the following typical customers:

11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

Dreamdata supports the following languages:

English

Dreamdata supports the following devices:

Dreamdata integrates with the following applications:

AdRoll, Agile CRM, Aircall, Calendly, Customer.io, Google Cloud Platform, HubSpot CRM, HubSpot Marketing Hub, HubSpot Sales Hub, Intercom, LinkedIn for Business, Mailchimp, Marketo Engage, Meta for Business, Pardot, Pipedrive, Salesforce Sales Cloud, Segment, SendGrid, Sleeknote, Stripe, Twitter, Zendesk

Dreamdata offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat

Related categories

See all software categories found for Dreamdata.