---
description: Detailed reviews on Frazer based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages thanks to GetApp United Arab Emirates. Compare Frazer with similar products.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Frazer Reviews, Prices & Ratings | GetApp UAE 2026
---

Breadcrumb: [Home](/) > [Auto Dealer Software](/directory/201/auto-dealers/software) > [Frazer](/software/2035527/frazer-auto-dealer-software)

# Frazer

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> Frazer is an auto dealership management software that helps businesses manage administrative processes such as contract generation,  payment processing, marketing, and more. Team members can track vendors, monitor recalls, access vehicle history, add vehicle images, and other operations.
> 
> Verdict: Rated **4.7/5** by 150 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 150 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support Software | 4.6/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Frazer Computing
- **Founded**: 1985

## Commercial Context

- **Pricing model**: Per Feature (Free Trial)
- **Pricing Details**: Frazer offers industry-leading value with no contracts\! Providing your business the power and flexibility to choose from our monthly, quarterly, or annual plans.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Accounting Integration
- Accounting Software
- Accounts Payable Software
- Accounts Receivable Software
- Activity Tracking
- Bank Reconciliation
- Billing & Invoicing
- Buy Here, Pay Here
- Communication Management
- Contact Database
- Customer Database
- Customer History
- Customizable Forms
- Customizable Reports
- Document Management Software
- Expense Management
- Financial Reporting Software
- Financing Management
- For Automotive Dealerships
- Forms Management

## Integrations (14 total)

- Agorapulse
- AutoRaptor CRM
- CarNow
- Carsforsale.com
- Dealer.com
- DealersLink
- Dealertrack DMS
- Greenlight Guru
- Impel
- Kukui
- Orion Software
- QuickBooks Online
- RedLine13
- Selly Automotive

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Auto Dealer Software](https://www.getapp.ae/directory/201/auto-dealers/software)

## Related Categories

- [Auto Dealer Software](https://www.getapp.ae/directory/201/auto-dealers/software)
- [Auto Dealer Accounting Software](https://www.getapp.ae/directory/1361/auto-dealer-accounting/software)
- [Accounting Software](https://www.getapp.ae/directory/236/accounting/software)

## Alternatives

1. [Carsforsale.com](https://www.getapp.ae/software/115591/carsforsale) — 4.6/5 (2363 reviews)
2. [AutoManager](https://www.getapp.ae/software/2049810/deskmanager) — 4.9/5 (238 reviews)
3. [DealerCenter](https://www.getapp.ae/software/110575/dealercenter) — 4.9/5 (1479 reviews)
4. [abcoa Deal Pack](https://www.getapp.ae/software/2069021/abcoa-deal-pack) — 4.8/5 (135 reviews)
5. [QuickBooks Enterprise](https://www.getapp.ae/software/115227/quickbooks-enterprise) — 4.5/5 (20613 reviews)

## Reviews

### "Great software" — 5.0/5

> **Tom** | *19 March 2019* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to use just point and click a tab the software will lead you to your next step
> 
> **Cons**: Finding how to change due dates for payment it has hanged locations few times
> 
> Great for keeping up with inventory expenses cost calculating interest rates keeping up with payments

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### "Great for any sized auto dealership\!" — 5.0/5

> **Jenny** | *1 August 2024* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: All the paperwork you need is right there\!\! And financing options\!\!\!
> 
> **Cons**: I can't remember if it ships my inventory out to other places or not.  And it doesn't host me a website.  It's been a while, maybe they do now.
> 
> I loved it any the customer service was awesome.  I am thinking of going back.

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### "A Full-Featured Package for Small Independent Dealers" — 3.0/5

> **Chip** | *7 June 2023* | Automotive | Recommendation rating: 4.0/10
> 
> **Pros**: There are some areas where Frazer punches way above its weight and delivers unbelievable value for the price you pay. For example, the integration of FinanceExpress to rate VSC, GAP, and other ancillary products is terrific (if you're working in an environment lacking true menu platform. It makes canceling a VSC or GAP contract (flat cancellation -- not for repo or cust request) a breeze. Frazer's integration with DealerTrack for RegUSA \&amp; ELT are a bit clunky, but the info was there and I didn't have to retype it, and for that I will always be grateful. There's also a \[probably\] little-used feature called FETCH that lets you shop insurance for a customer once you've entered all their information into the deal. It has provided a way to go for insurance for customers on a number of occasions that I wouldn't have otherwise found. The nice people who work in the forms department are beyond amazing and quickly get forms added and properly programmed so they print with the proper data in the proper spots. They do a great job in a short turn-around time.
> 
> **Cons**: Every PC I wanted to work on with Hosted Frazer, I had to go through. rather laborious and finicky installation process that would create all kinds of whacky folders. And the "hosted" part is no joke... it creates a virtual machine with it's own file structure. While its faster than the old client-server system, its still frustratingly slow in comparison to fully web-based DMS solutions. It could take several minutes if I wanted to adjust a deal to a max amount to finance or a max payment for Frazer to calculate that out. THAT'S OUTRAGEOUS\!\! And we had blazing fast internet\!\!\! I like the idea of having form packs... but I still have to click through prompt after prompt to get my docs to print. And PRINTING... IT is SLOW\! I cannot tell you how many times I spoke ill of this DMS because of the difficulties I had printing documents. I was at the point of just going to a system of hash marks on index cards to keep track of things than deal with Frazer again when I called support and they walked me through setting my printers and making changes when I went to another of our locations. I made an infographic hand out for our all of our teams across all locations because that help tool isn't a Frazer thing. OH, and when you go to save a document, say on your desktop, you have to navigate through a confusing tree of unfamiliar drives and directories to save the document where you want it because your Desktop isn't really where your desktop normally is when you use hosted Frazer.
> 
> Despite the frustrations I experienced while using Frazer, I have to admit that for the price you pay, you get more than an excellent value. With that said, I would gladly pay more for snappier responsiveness, true web/cloud based services, and a bit more simplicity for the important things... like selecting a slate of forms and just letting them print with the defaults unless I specify otherwise. The hosting business is for the birds it needs to be web-based and responsive. We're out of the stoneage\!\!

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### "Great SOFTWARE" — 5.0/5

> **Sheena** | *8 July 2024* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: Compared to other crm software Frazier is a complete breeze
> 
> **Cons**: When i first started using Frazier we couldnt not do autopay now we can. Greaf change and growth
> 
> My experience with Frazier is highly recommended to any car dealer

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### "easy easy easy\!" — 5.0/5

> **Verified Reviewer** | *12 February 2021* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: With Frazier I am able to keep track of all our BHPH customers very easy. Inputting customers, structioning deals, and printing paper work is REALLY easy\!
> 
> **Cons**: I've been using Frazier for a while. I wish they would work on and upgrade  their CRM and inventory management
> 
> Frazier is a key part of our dealership's success\! I don't' know of any other software with the functionality of Frazier for the price.

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## Links

- [View on GetApp](https://www.getapp.ae/software/2035527/frazer-auto-dealer-software)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.getapp.com/finance-accounting-software/a/frazer-auto-dealer-software/> |
| en-AE | <https://www.getapp.ae/software/2035527/frazer-auto-dealer-software> |
| en-AU | <https://www.getapp.com.au/software/2035527/frazer-auto-dealer-software> |
| en-CA | <https://www.getapp.ca/software/2035527/frazer-auto-dealer-software> |
| en-GB | <https://www.getapp.co.uk/software/2035527/frazer-auto-dealer-software> |
| en-IE | <https://www.getapp.ie/software/2035527/frazer-auto-dealer-software> |
| en-NZ | <https://www.getapp.co.nz/software/2035527/frazer-auto-dealer-software> |
| en-SG | <https://www.getapp.sg/software/2035527/frazer-auto-dealer-software> |
| en-ZA | <https://www.getapp.za.com/software/2035527/frazer-auto-dealer-software> |
| fr | <https://www.getapp.fr/software/2035527/frazer-auto-dealer-software> |
| fr-BE | <https://fr.getapp.be/software/2035527/frazer-auto-dealer-software> |
| fr-CA | <https://fr.getapp.ca/software/2035527/frazer-auto-dealer-software> |

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