HubSpot Marketing Hub

All in one inbound marketing platform

About HubSpot Marketing Hub

HubSpot Marketing Hub is a scalable, all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all online marketing activities such as blogging, email marketing, and social media marketing. HubSpot Marketing Hub can also be used to create landing pages and calls-to-action, providing users with SEO tips as they type.

Furthermore, HubSpot Marketing Hub acts as a content management system enabling users to update their website content, optimize it for search, and adjust it for mobile. HubSpot Marketing Hub's Smart Content tool even enables users to personalize their website to each visitor.


Key benefits of HubSpot Marketing Hub

Why have seven different accounts to manage your marketing — and for that matter, seven different passwords to remember? With HubSpot Marketing Hub, your entire marketing arsenal is in one place.

Because everything is integrated, each component goes further. Marketing automation goes beyond email. SEO tools give you more than keywords. Integration means everything is more powerful.

With HubSpot every customer gets fully supported. You won’t get boxed out of support if you’re not an enterprise customer. And you won’t have to wait endlessly on hold. In fact, we’ll call you — in about 5 min.


Images

HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads
View 8 more
HubSpot Marketing Hub video
HubSpot Marketing Hub video
HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads

Not sure about HubSpot Marketing Hub? Compare with a popular alternative

HubSpot Marketing Hub

4.5 (5,670)
Not available in your country
VS.

Starting Price

$50.00
month
$25.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

104
39

Integrations

231
No integrations found

Ease of Use

4.3 (5,670)
3.9 (284)

Value for Money

4.2 (5,670)
3.8 (284)

Customer Service

4.4 (5,670)
3.9 (284)

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Reviews

Overall rating

4.5 /5
(5,670)
Value for Money
4.2/5
Features
4.4/5
Ease of Use
4.3/5
Customer Support Software
4.4/5

Already have HubSpot Marketing Hub?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 5,670
Brad
Overall rating
  • Industry: Civic & Social Organization
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Fantastic for e-mails. Forms and landing pages need some TLC.

Reviewed on 07/02/2020

Overall, Hubspot's marketing hub has been of great benefit to our organization. The only thing...

Overall, Hubspot's marketing hub has been of great benefit to our organization. The only thing stopping from me giving it full marks is that certain aspects of the hub need to be expanded. For instance, the form system doesn't allow you to remove form submissions, and even though many people have requested that functionality on the HubSpot ideas board, it has been tagged as "not planned" for over a year now. I am puzzled as to why their otherwise highly flexible form system has a few shortcomings that mean it can't remove our need for Gravity Forms or other solutions. The call to action button builder is also not as customizable as I would like, although with some HTML knowledge it's easy to get around this issue.

Pros

It's very easy for anyone to make a beautiful-looking e-blast to send to a mailing list. Managing lists is also very easy and flexible. The default e-mail templates are beautiful and easy to customize, and the drag and drop interface for e-mails is very easy to use and highly customizable.

Cons

Some parts of the marketing hub, such as the Form builder, need a little work. Some features available in Wordpress's Gravity Forms plugin, for instance, are not available in Hubspot (e.g. conditional logic for showing certain form elements such as text boxes, etc.) The landing page editor is also not as easy to use as the e-mail builder, and I'm not sure why it wasn't designed with the same drag and drop system as the email builder.

Alternatives Considered

ChamberMaster

Reasons for Choosing HubSpot Marketing Hub

HubSpot does everything MailChimp can if you are only sending e-mails. If you are using MailChimp to create postcard ads, graphics, etc. you may need to continue using MailChimp.

Switched From

Mailchimp
Victor
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 9.0 /10

One of the best in CRM, LP... and much more

Reviewed on 18/12/2022

Pros

Includes a ton of features to automate email campaigns, manage ad campaigns, LP creation and much more. A long established platform that can help you out of the gate with your online business without any need of developers.

Cons

A bit pricy and some features (google ads tracking system) need an update.

Alternatives Considered

ActiveCampaign, SugarCRM, Selligent, and Mailchimp

Reasons for Choosing HubSpot Marketing Hub

More features and integrations with 3rd party products.

Switched From

Pipedrive
Michael
Overall rating
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

Functional tools with good customer service

Reviewed on 04/08/2023

Pros

The major selling point of HubSpot Marketing Hub is that it aggregates a set of reliable tools on one well-serviced platform, so you don't have to wrestle with integrations of different systems for your core marketing functions. It does this quite well.

Cons

Whoever designed the tools within HubSpot is clearly not a performance marketer. As 2 examples of glaring omissions, HubSpot doesn't allow you to see the IP addresses of the visitors it tracks, and it also doesn't allow you to send plain text emails. It has useless proxies for both functions (ie, geo-data derived from the IP address, and an html email template designed to look like a plain text email at a glance).

nyasha
Overall rating
  • Industry: Entertainment
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 0.0 /10

NO SUCCESS only stress, NO RESOLUTION only rhetoric, NO CUSTOMER GAINS FOR THEIR CUSTOMERS but...

Reviewed on 22/03/2022

Pros

Metro Fun Center began its relationship with HubSpot on December 1st, 2020. Our contract/subscription was auto-renewed on December 1st, 2021. Attempts to get information on downgrading our account or canceling our account began in mid-December, unsuccessfully. On January 5th, 2022, we sent an online email for assistance because no calls had been returned and I (we) had been placed on hold several times to no avail. We entered into an “online chat “ with a rep who gave us our first experience with HubSpot Customer ‘No’ Service. After this conversation, we landed with a gentleman whose title is Senior Customer Success Manager (a title that belies what he actually does in regards to a customer being successful, or maybe it is to assure that HubSpot is successful in NOT assisting their customers when they are not happy with HubSpot). Metro Fun Center has spent currently upwards of 50K for a CRM that we are not fully utilizing and are unable to utilize. This can be evident in our past and current usage. HubSpot, if they were truly concerned about the success of their customers and were forward-thinking then they see when customers are not utilizing their product and would reach out to them to offer any assistance. But their customer's success again is NOT their goal but bleeding their customers for monthly payments IS their goal. And they are clearly succeeding. Once an auto-renewal is done then a customer can not even downgrade to a lesser package which would be nice especially

Vitor
Overall rating
  • Industry: Consumer Services
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Great Tool for Email Marketing

Reviewed on 05/07/2023

I'm having a great experience with HubSpot. It's been a great tool that has made my job a lot...

I'm having a great experience with HubSpot. It's been a great tool that has made my job a lot easier.

Pros

I like how complete this tool is. It has many different features and they all work well. If you're looking to get started with email campaigns this is definitely a great tool to start with.

Cons

I don't have many negative things to say about HubSpot. I do wish sometimes they would answer my questions faster but that's all I can think about.

Alternatives Considered

Zoho CRM

Reasons for Switching to HubSpot Marketing Hub

Better reputation and opinions of other coworkers.
Showing 5 reviews of 5,670 Read all reviews

HubSpot Marketing Hub FAQs

Below are some frequently asked questions for HubSpot Marketing Hub.

HubSpot Marketing Hub offers the following pricing plans:

  • Starting from: $50.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $45 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

HubSpot Marketing Hub has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

HubSpot Marketing Hub supports the following languages:

English, French, German, Japanese, Portuguese, Spanish

HubSpot Marketing Hub supports the following devices:

HubSpot Marketing Hub integrates with the following applications:

AWeber, Accelo, Act!, ActiveDEMAND, Acuity Scheduling, AdRoll, Adobe Commerce, Aircall, Alchemer, AllClients, Apptivo, AskNicely, Atomic AI, Attribution, Automate.io, Azuqua, Batchbook, Bedrock Data, Benchmark Email, Bevy, BigCommerce, BigContacts, Bitrix24, Brevo, BrightInfo, Brightcove, BuiltWith, Calendly, CallRail, Campaign Monitor, Capsule, Ceros, Chamaileon, ChannelMix, Chargebee, CircleLoop, ClearVoice, ClientPoint, Clio, CompanyHub, ConnectWise PSA, Constant Contact, Contactually, Copper, Creatio CRM, Cyfe, DataHero, Databox, Datanyze, Dealfront, Debitoor, Direct Mail, Dotdigital, Drift, Dropbox Business, Dropbox Sign, EASE, EZ Texting, Efficy CRM, Emma, Eventbrite, Forecast, FreshBooks, Freshsales, Front, FullContact, GetAccept, GetResponse, Getsitecontrol, Gmail, GoTo Webinar, Google Calendar, Google Contacts, Google Drive, Google Forms, Gravity Forms, Groove, Grow, HelloSign CMS, Help Scout, Highrise, Hotjar, HubSpot CRM, HubSpot Sales Hub, Hustle, Infer, Insightly, Instapage, Intercom, Invoca, Join.Me, Jotform, Justuno, Keap, Kissmetrics, Kixie PowerCall, Klipfolio, Kommo, Kustomer, Lately, Lead Gen & CRM (formerly SharpSpring), LeadDyno, LeadGnome, LeadMaster, Leadcamp, Leadpages, LeadsBridge, Less Annoying CRM, LinkedIn for Business, LiveChat, LiveHelpNow, Livespace, Livestorm, Lucky Orange, MailUp, Mailchimp, MailerLite, ManyChat, Marketo Engage, Membrain, Meta for Business, Microsoft 365, Microsoft Excel, Microsoft Outlook, Missive, Mojo Helpdesk, Myphoner, NetSuite, Nimble, Nutshell, Olark, OnceHub, OnePageCRM, Operations Hub, Outgrow, Outreach, PandaDoc, PayPal, Paycove, PersistIQ, PhoneBurner, PhoneWagon, Pipedrive, Pipeline CRM, Pipeliner CRM, Plannuh, Podio, PowToon, Privy, Propeller CRM, Proposify, Pure Chat, QuarterOne, QuickBooks Online Advanced, Quuu Promote, Qwilr, RESULTS.com, Recurly, Robly, Sage Business Cloud, SalesSeek, Salesflare, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement, SalesforceIQ, Salesmate, Semrush, SendGrid, Shopify, Sigstr, Skyvia, Slack, Slemma, SlideShare, Smartling, SnapApp, SnapEngage, Stitch, Stripe, SugarCRM, Sumo, Surfe, SurveyMonkey, Survicate, TIBCO Scribe Online, TINT, Taboola, Teamgate, Teamleader, Teamwork, Teamwork Desk, Toky, TractionNext, Tray.io, Trello, Trujay, Typeform, Uberflip, Unbounce, Vidyard, Viewbix, Vtiger CRM, Webflow, Weclapp, Wishpond, Wistia, WooCommerce, Woopra, WordPress, Workbooks, WorkflowMax, Workplace from Meta, Wrike, Wufoo, Xero, YouCanBook.me, Zapier, ZenDesk Chat, Zendesk Sell, Zendesk Suite, Zoho Analytics, Zoho Books, Zoho CRM, Zoho Forms, Zoho Invoice, Zoho Recruit, Zoom Meetings, dotloop, inboundli, monday.com, noCRM.io

HubSpot Marketing Hub offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

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