--- description: Detailed reviews on Emma by Marigold based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages thanks to GetApp United Arab Emirates. Compare Emma by Marigold with similar products. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Emma by Marigold Reviews, Prices & Ratings | GetApp UAE 2026 --- Breadcrumb: [Home](/) > [Email Marketing Software](/directory/307/email-marketing/software) > [Emma by Marigold](/software/571/emma) # Emma by Marigold Canonical: https://www.getapp.ae/software/571/emma Page: 1 / 8\ Next: [Next page](https://www.getapp.ae/software/571/emma?page=2) > Emma by Marigold is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder for teams of all sizes to leverage their customer data, increase engagement, and drive more revenue from email. Users can create and collaborate on email campaign content. > > Verdict: Rated **4.2/5** by 156 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Emma by Marigold Create dynamic, real-time segments built on your customers’ data (spending behavior, zip code, birthday, whether they’ve opened a mailing, etc.) and build automated workflows to automatically trigger super-targeted, super-effective campaigns. Drag and drop content elements like text boxes, images, video blocks, social buttons, and more to build your email exactly how you like it. Use A/B Content Testing to test variables — CTAs, image placement, content length, subject lines, etc. — from 2 emails across a small percentage of your audience and automatically deliver the winner to the rest. Automate email campaigns based on customer activity such as purchases, page visits, reviews, and more. Use branching logic to deliver different workflows depending on actions taken. Create a custom landing page using the drag and drop interface and publish the website with just the click of a button. A unique URL is created to direct clients to the landing page. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.2/5** | 156 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support Software | 4.2/5 | Based on overall reviews | | Value for Money | 4.0/5 | Based on overall reviews | | Features | 3.9/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Marigold ## Commercial Context - **Starting Price**: $99.00 - **Pricing model**: Other - **Pricing Details**: PRO: starting at $89/month for 10,000 contacts PLUS: starting at $369/month for 25,000 contacts ENTERPRISE: starting at $729/month for 75,000 contacts 14 day, no obligation free trial available. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Albania, Andorra, Anguilla, Antigua & Barbuda, Aruba, Austria, Bahamas, Barbados, Belarus, Belgium, Belize, Bermuda, Bosnia & Herzegovina, British Virgin Islands, Bulgaria, Canada, Cayman Islands, Costa Rica, Croatia, Cuba and 69 more ## Features - A/B Testing - API - Access Controls/Permissions - Activity Dashboard - Activity Tracking - Alerts/Notifications - Archiving & Retention - Audience Targeting - Automated Responses - Autoresponders - Behavior Analytics - Behavior Tracking - Behavioral Targeting - CAN-SPAM Compliance - CRM Software - Campaign Analytics - Campaign Management Software - Campaign Personalization - Campaign Planning - Campaign Scheduling ## Integrations (63 total) - Adobe Commerce - Annex Cloud Loyalty Experience Platform - BentoBox - Better - Blackbaud Raiser's Edge NXT - Bloomerang Fundraising - ClubReady - Contactually - Dasheroo - Domo - Email on Acid - Eventbrite - EverTrue - Formstack Forms - GiveCampus ... and 48 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) ## Category - [Email Marketing Software](https://www.getapp.ae/directory/307/email-marketing/software) ## Related Categories - [Email Marketing Software](https://www.getapp.ae/directory/307/email-marketing/software) - [Marketing Automation Software](https://www.getapp.ae/directory/308/marketing-automation/software) - [Transactional Email Software](https://www.getapp.ae/directory/1707/transactional-email/software) - [Mobile Marketing Software](https://www.getapp.ae/directory/309/mobile-marketing/software) - [All-in-One Marketing Platform Software](https://www.getapp.ae/directory/310/online-marketing/software) ## Alternatives 1. [Brevo](https://www.getapp.ae/software/91466/brevo) — 4.6/5 (3408 reviews) 2. [Gmail](https://www.getapp.ae/software/91602/gmail) — 4.8/5 (13327 reviews) 3. [Mailchimp](https://www.getapp.ae/software/8268/mailchimp) — 4.5/5 (17572 reviews) 4. [MailerLite](https://www.getapp.ae/software/10156/mailerlite) — 4.7/5 (2256 reviews) 5. [Constant Contact](https://www.getapp.ae/software/90578/constant-contact) — 4.3/5 (2912 reviews) ## Reviews ### "Great interface and the team is helpful when you need them\!" — 4.0/5 > **Shannon** | *1 August 2018* | Internet | Recommendation rating: 9.0/10 > > **Pros**: We enjoy the flexibility that we have in their system. We can structure our campaigns differently for each client that we are working with. We use a zapier integration, which has been extremely helpful for us to get the tracking into our internal system. > > **Cons**: There have been a few situations were parts of the platform that we would like to use are in beta and haven't been as easy to use or clear in how we can utilize them to their full capacity. > > We can streamline our processes for email solicitations, newsletters and use it for both our company and our clients. ----- ### "I loved my experience" — 5.0/5 > **Jessica** | *30 September 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: I loved so many things about using Emma. If I didn't like something I would be able to reach out to customer service and receive a quick response. > > **Cons**: I didn't like how you couldn't change the background or how the templates weren't always working the way you wanted them to. > > It was so easy to use and the customer service helped with any issues. ----- ### "Be Cautious of Choosing Emma" — 2.0/5 > **Karl** | *7 November 2017* | Recommendation rating: 1.0/10 > > **Pros**: Emma email provide very aesthetically pleasing emails while being user friendly. This this product is competitive with other basic email marketing SAAS products such as Constant Contact and Mail Chimp. > > **Cons**: Don't let their sales staff fool you on their upgraded packages. This is a very basic easy to use email service, that's it. Their upgraded packages which claim to add advanced features and automation don't hold a candle to a true email automation SAAS product such as Infusionsoft etc. Their sales account reps make big claims on the capability of the features but when actually using them, the workarounds that you will need to do are tedious. We have been using Emma for many years because of the attractive email layouts and ease of use. When we saw the promises the upgraded tools promised we were very excited. Unfortunately after really diving in, we found that the tools were not capable of effectively executing the processes and automation sequences that we needed. We signed a one year contract on the upgrade and as LONG time customers were reminded of that when asking to be dropped back to our old package. Because of this, we will be cancelling our entire account when the upgraded package expires. It's unfortunate, as we would have continued to be customers for many years to come. It's definitely not worth the price, and I would not recommend doing business with Emma. > > Very bad company to do business with. ----- ### "Emma is simple enough, but a bit lackluster." — 4.0/5 > **Zeke** | *9 November 2017* | Recommendation rating: 5.0/10 > > **Pros**: I like the "click map" that is sort of a "heat map" of where the audience is clicking within the emails. > > **Cons**: Overall it is pretty clunky with a lack of design elements. I feel like it is kind of like a first generation MailChimp, but not quite as dated as Constant Contact. ----- ### "The first and best newsletter software I've used" — 5.0/5 > **Meghan Elise** | *21 January 2019* | Insurance Software | Recommendation rating: 10.0/10 > > **Pros**: Don't have to have coding/programming knowledge to create professional looking newsletters. Easy to upload/download contact data. Good reporting capability. > > **Cons**: Some of the formatting was wonky - much like Word - but usually easy to find a workaround. ----- Page: 1 / 8\ Next: [Next page](https://www.getapp.ae/software/571/emma?page=2) ## Links - [View on GetApp](https://www.getapp.ae/software/571/emma) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data