About SugarCRM

SALES FORCE AUTOMATION
Sugar drives sales force performance by allowing sales representative to track and share contacts and opportunities, manage and upsell into existing accounts, forecast revenue, monitor performance through dashboards, manage quotes and contracts, work offline through our sugar mobile and collaborate through integration with Microsoft Outlook, Lotus Notes and other groupware applications.

MARKETING AUTOMATION
Sugar closes the loop between marketing and sales. Create, execute and track campaigns across multiple channels with the campaign wizard. Develop compelling email marketing programs and capture leads directly into your CRM system with web-to-lead forms. Manage and assign leads to your sales reps and track the marketing ROI of your programs.

CUSTOMER SUPPORT
Acquiring new customers is much more expensive than selling to existing ones. With Sugar customer support, companies have confidence that customer cases will be handled quickly and effectively. Sugar customer support centralises customer service requests across channels to allow companies to manage inbound emails, diagnose bugs, share knowledge, and resolve customer issues. In addition, companies that subscribe to Sugar Enterprise or Sugar Ultimate can defray customer support costs with the included Customer Self-Service Portal.

Pricing starting from:

$49.00/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to SugarCRM

Key benefits of SugarCRM

- Focus attention on the most profitable deals
- Bring new sales representatives up to speed
- Captures leads directly into the CRM system
- Measures return on investment of campaigns

Typical Customers

  • Freelancers
  • Small Businesses (2-50)
  • Mid-size Companies (51-500)
  • Large enterprises (500 and more)

Deployment

  • Cloud-based
  • On-premise

Markets

Austria, Australia, Belgium, Canada, Switzerland , China, Germany, Spain, France, United Kingdom, Ireland, India, Italy, Luxembourg, Netherlands, Norway, Sweden, Slovenia, United States

Supported Languages

English, French, German, Italian, Spanish

Pricing starting from:

$49.00/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to SugarCRM

Images

SugarCRM Software - Sugar Market
SugarCRM Software - Sugar Sell
SugarCRM Software - Sugar Serve
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SugarCRM video
SugarCRM Software - Sugar Market
SugarCRM Software - Sugar Sell
SugarCRM Software - Sugar Serve

Features

Total features of SugarCRM: 142

  • AB Testing
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Audience Targeting
  • Batch Processing
  • Brand Tracking
  • CRM Software
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Management
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Segmentation
  • Cataloging/Categorization
  • Channel Management Software
  • Collaboration Tools
  • Commission Management
  • Communication Management
  • Configurable Workflow
  • Contact Database
  • Contact Management Software
  • Content Management System (CMS) Software
  • Contract/License Management
  • Conversion Tracking
  • Customer Database
  • Customer Engagement Software
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Social Profiles
  • Customer Support Software
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Scoring
  • Customizable Templates
  • Customization
  • Data Enrichment
  • Data Import/Export
  • Data Synchronization
  • Data Visualization Software
  • Demographic / Firmographic Data
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Distribution
  • Email Management Software
  • Email Marketing Software
  • Email Response Control
  • Email Templates
  • Email Tracking Software
  • Engagement Tracking
  • Event Triggered Actions
  • FAQ
  • Field Sales Management
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Interaction Tracking
  • Internal Chat Integration
  • Knowledge Base Management
  • Knowledge Management Software
  • Landing Pages/Web Forms
  • Lead Capture Software
  • Lead Distribution
  • Lead Generation Software
  • Lead Management Software
  • Lead Nurturing Software
  • Lead Qualification
  • Lead Segmentation
  • Live Chat Software
  • Marketing Automation Software
  • Marketing Calendar
  • Mobile Access
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Channel Social Integration
  • Multiple Scoring Models
  • Multivariate Testing
  • Opportunity Management
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics Software
  • Prioritization
  • Process/Workflow Automation
  • Proposal Generation
  • Prospecting Tools
  • Quotes/Estimates
  • ROI Tracking
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Request Escalation
  • Role-Based Permissions
  • Routing
  • SMS Marketing
  • Sales Activity Management
  • Sales Analytics
  • Sales Automation
  • Sales Forecasting Software
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Sentiment Analysis
  • Shared Contacts
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring Software
  • Social Promotion
  • Source Tracking
  • Support Ticket Management
  • Tagging
  • Task Management Software
  • Template Management
  • Territory Management
  • Third Party Integrations
  • Visual Analytics
  • Web Forms
  • Web-based Deployment
  • Website Analytics
  • Website Visitor Tracking
  • Workflow Management Software
  • XML / RSS

Alternatives

Dynamics 365

4.3
#1 Alternative to SugarCRM
Microsoft Dynamics 365 is a multi-language, multi-currency enterprise resource planning (ERP) software. The solution is...

Copper

4.4
#2 Alternative to SugarCRM
Copper is the easy-to-use CRM that’s designed for and recommended by Google. Get started in minutes.

Bitrix24

4.1
#3 Alternative to SugarCRM
Bitrix24 is a free cloud and open source collaboration platform providing CRM, document management, tasking, time...

Act!

3.7
#4 Alternative to SugarCRM
Act! Premium empowers small and midsize businesses to market better, sell more, and create customers for life.

Reviews

Overall rating

3.8 /5
(383)
Value for Money
3.8/5
Features
3.7/5
Ease of Use
3.6/5
Customer Support Software
3.7/5

Already have SugarCRM?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 383
Victoria
Overall rating
  • Industry: Oil & Energy
  • Company size: 51-200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 8.0 /10

Excellent Community CRM

Reviewed on 12/02/2019

SugarCRM Community edition has been a great daily driver for my music business. It's reliable, and...

SugarCRM Community edition has been a great daily driver for my music business. It's reliable, and has enough functionality to enable me to record all the key data that I need. The ability to self-host the platform is fantastic, because it helps keep costs down, and when you work on a small-scale, you don't need all of the processing power of a paid hosted solution. Definitely a great option if you have the savvy to install and maintain your own instance on your web server.

Pros

I used the self-hosted community CRM for several years for my own music business. It has a ton of functionality that matches a lot of the basic features you find in Salesforce Classic. It's a great tool for keeping track of client data, deal tracking, etc. It's also nice to be able to self-host the platform as well as it's a lot more affordable than using a paid SaaS solution.

Cons

SugarCRM Community Edition looks pretty dated. If you don't have a lot of experience with the typical CRM data model concept, it can be hard to figure out how to use the system. The interface could be modernized to make it easier to navigate and find your way around. Another downside to being the Community Edition is that you need to know how to install and maintain the platform on your own server, but this is also a plus if you do have these skills.

Katie
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 501-1,000 Employees
  • Used for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

The Pros and Cons of Sugar

Reviewed on 14/01/2020

Overall, I really enjoyed Sugar and think it would be a great fit (especially for the lower price...

Overall, I really enjoyed Sugar and think it would be a great fit (especially for the lower price point!) for marketing and advertising agencies that are looking to build out custom flows. Their customer care team was incredibly helpful and knowledgeable, and I really enjoyed working with them.

Pros

The SugarCRM team was incredibly helpful and supportive during our decision between various CRMs we were testing out, namely Salesforce and SugarCRM. They were flexible, accommodating and had amazing customer service throughout the process, even willing to develop new APIs to integrate with our proprietary billing system 90% of our clients were on. I really enjoyed the visuals of Sugar - as all the bells and whistles were there, but it didn't seem overwhelming (as Salesforce can) and it's geared more towards marking service teams, like my division of the business. I also really find the dashboard visuals to be superior to Salesforce. Overall, the price point was better than Salesforce, too.

Cons

Since Sugar is geared towards marketing and sales teams, it wasn't a great fit for the other teams within our organization (i.e. one-time products like printing, etc.). Though workflows are cleaner and more intuitive than Salesforce, there wasn't quite as many bells and whistles (i.e. it was difficult to build in processes that involved external teams that we outsource to).

Alternatives Considered

Salesforce Sales Cloud

Reasons for Switching to SugarCRM

We didn't - we ended up choosing Salesforce over Sugar, simply due to the fact that we had to incorporate other areas of the business already in Salesforce and ultimately they were able to provide all the necessary features. For other orgs, I would recommend Sugar, as it's an amazing product.
Orianne
Overall rating
  • Industry: Telecommunications
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Most powerful and easy-to-use CRM to support all corporate sales and marketing activities

Reviewed on 13/08/2022

With SugarCRM, I keep track of new campaigns (account management), I am regularly reminded that I...

With SugarCRM, I keep track of new campaigns (account management), I am regularly reminded that I have performance discussions with my customers and I can switch to the corresponding customer account to find all the important data and get in touch with the customer. In addition, thanks to the ticket system, I do not forget to work on important tasks for my customers and other projects. In addition, I can optimally and smoothly inform my teammates about changes utilizing comments and notes in the customer accounts. All in all, I can only say that it is a super complete CRM solution.

Pros

What I like most are the synergy effects of the use of the tool by our large sales teams spread over several locations (in Spain and abroad) and our various marketing teams. We combine all customer contact points in an extremely flexible way across all departments. This simplifies our internal communication and knowledge exchange among ourselves, as well as communication with customers. The interface can be used very intuitively for an extensive CRM system thanks to its focus on a single clear navigation bar. In addition, the tool can be linked very flexibly with other systems via APIs, such as SAP, various campaign management tools, and much more.

Cons

It isn't easy to become familiar with all the relevant interface features in a short time to take full advantage of these synergies. Here, you must explore using patience and occasionally, trial and error. However, you will certainly behave similarly to other enterprise-level CRM solutions.

Alternatives Considered

HubSpot CRM

Reasons for Choosing SugarCRM

Sugar offers all the basic functions of a CRM. It can cover all needs for any type and size of the company. We were able to use it mainly to organize customer contacts.

Switched From

Zoho CRM

Reasons for Switching to SugarCRM

Sugar helps us in customer management. With SugarCRM, we have been able to offer our customers our other products in a better and more efficient way. It's ideal for selling more than just the core service. It's very easy to anticipate what the customer might want.
Eric R
Overall rating
  • Industry: Facilities Services
  • Company size: 11-50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 4.0 /10

Sugar CRM is inexpensive, functional and quite dated

Reviewed on 23/03/2022

Pros

Sugar CRM is a functional CRM that works reasonably well for tech-minded folks who don't mind getting used to its unappealing interface. It has the basic tools and functionality one would expect from a CRM and some of the integrations are solid (for data imports primarily).

Cons

The interface feels old and doesn't give the user much power to reconfigure it to work in a way that will help the user's specific needs. The marketing automation integrations are clunky, too.

Reasons for Switching to SugarCRM

Sugar CRM was cheaper than any of the other solutions and we had a CTO who liked it because he'd used it many times before.
Pia
Overall rating
  • Industry: Automotive
  • Company size: 5,001-10,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

It provided the ad we needed.

Reviewed on 31/10/2022

Pros

It worked very well for our business tracking. We have control over sales. We were able to announce ourselves to a large audience.

Cons

The graphical interface of the product is not intuitive.

Showing 5 reviews of 383 Read all reviews

SugarCRM FAQs

Below are some frequently asked questions for SugarCRM.

SugarCRM offers the following pricing plans:

  • Starting from: $49.00/month
  • Pricing model: Subscription
  • Free Trial: Not Available

Sugar Sell: $49 per user per month Sugar Serve: $80 per user per month Sugar Market: $1,000 for 10K users per month (billed annually) Sugar Enterprise: $85 per user per month

SugarCRM has the following typical customers:

11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

SugarCRM supports the following languages:

English, French, German, Italian, Spanish

SugarCRM supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

SugarCRM integrates with the following applications:

Campaign Monitor, CloudAgent, CloudHub, Constant Contact, Epicor, Hootsuite, LiveOps, Mailchimp, Olark, Pardot, SyncApps, WhosOn, Zapier, Zendesk Suite

SugarCRM offers the following support options:

Email/Help Desk, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

Related categories

See all software categories found for SugarCRM.