About SugarCRM

Sugar drives sales force performance by allowing sales representative to track and share contacts and opportunities, manage and upsell into existing accounts, forecast revenue, monitor performance through dashboards, manage quotes and contracts, work offline through our sugar mobile and collaborate through integration with Microsoft Outlook, Lotus Notes and other groupware applications.

Sugar closes the loop between marketing and sales. Create, execute and track campaigns across multiple channels with the campaign wizard. Develop compelling email marketing programs and capture leads directly into your CRM system with web-to-lead forms. Manage and assign leads to your sales reps and track the marketing ROI of your programs.

Acquiring new customers is much more expensive than selling to existing ones. With Sugar customer support, companies have confidence that customer cases will be handled quickly and effectively. Sugar customer support centralizes customer service requests across channels to allow companies to manage inbound emails, diagnose bugs, share knowledge, and resolve customer issues. In addition, companies that subscribe to Sugar Enterprise or Sugar Ultimate can defray customer support costs with the included Customer Self-Service Portal.

Pricing starting from:


  • Free Version
  • Free Trial
  • Subscription

Key benefits of SugarCRM

- Focus attention on the most profitable deals
- Bring new sales representatives up to speed

- Captures leads directly into the CRM system
- Measures return on investment of campaigns

Facebook: read your friends’ news feeds in the Activity Streams dashlet
LinkedIn: See who you know or who can provide you with an introduction at a company
Twitter: read tweets of all the people you follow in the Activity Streams dashlet and add the Twitter name to a contact or lead and read their tweets directly in the contact or lead record


Business size



Australia, Canada, China, United Kingdom, India, United States

Supported Languages


Pricing starting from:


  • Free Version
  • Free Trial
  • Subscription


SugarCRM Software - Social CRM
SugarCRM Software - SugarCRM marketing page
SugarCRM Software - SugarCRM home page
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SugarCRM Software - Social CRM SugarCRM Software - SugarCRM marketing page SugarCRM Software - SugarCRM home page


Total features of SugarCRM: 55

  • API
  • Alerts/Notifications
  • Calendar/Reminder System
  • Call Management
  • Campaign Management Software
  • Cataloging/Categorization
  • Contact Database
  • Contact Management Software
  • Contract/License Management
  • Customer Database
  • Customer Service Analytics
  • Customer Support Software
  • Customizable Scoring
  • Data Import/Export
  • Demographic / Firmographic Data
  • Document Storage
  • Email Management Software
  • Email Marketing Software
  • Email Response Control
  • Field Sales Management
  • For Startups
  • For iPad Devices
  • Forecasting
  • Interaction Tracking
  • Internal Chat Integration
  • Knowledge Management Software
  • Lead Capture Software
  • Lead Distribution
  • Lead Management Software
  • Lead Qualification
  • Lead Segmentation
  • Marketing Automation Software
  • Mobile Access
  • Multiple Scoring Models
  • Opportunity Management
  • Performance Metrics
  • Pipeline Management
  • Predictive Analytics Software
  • Process/Workflow Automation
  • Proposal Generation
  • Prospecting Tools
  • Quotes/Estimates
  • Referral Tracking
  • Reporting/Analytics
  • Sales Forecasting Software
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Shared Contacts
  • Social Media Integration
  • Source Tracking
  • Task Management Software
  • Territory Management
  • Workflow Management Software


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Overall rating

3.8 /5
Value for Money
Ease of Use
Customer Support Software

Already have SugarCRM?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 352
Victoria G.
Overall rating
  • Industry: Oil & Energy
  • Company size: 51-200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 8.0 /10

Excellent Community CRM

Reviewed on 12/02/2019

SugarCRM Community edition has been a great daily driver for my music business. It's reliable, and...

SugarCRM Community edition has been a great daily driver for my music business. It's reliable, and has enough functionality to enable me to record all the key data that I need. The ability to self-host the platform is fantastic, because it helps keep costs down, and when you work on a small-scale, you don't need all of the processing power of a paid hosted solution. Definitely a great option if you have the savvy to install and maintain your own instance on your web server.


I used the self-hosted community CRM for several years for my own music business. It has a ton of functionality that matches a lot of the basic features you find in Salesforce Classic. It's a great tool for keeping track of client data, deal tracking, etc. It's also nice to be able to self-host the platform as well as it's a lot more affordable than using a paid SaaS solution.


SugarCRM Community Edition looks pretty dated. If you don't have a lot of experience with the typical CRM data model concept, it can be hard to figure out how to use the system. The interface could be modernized to make it easier to navigate and find your way around. Another downside to being the Community Edition is that you need to know how to install and maintain the platform on your own server, but this is also a plus if you do have these skills.

Katie F.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 501-1,000 Employees
  • Used for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

The Pros and Cons of Sugar

Reviewed on 14/01/2020

Overall, I really enjoyed Sugar and think it would be a great fit (especially for the lower price...

Overall, I really enjoyed Sugar and think it would be a great fit (especially for the lower price point!) for marketing and advertising agencies that are looking to build out custom flows. Their customer care team was incredibly helpful and knowledgeable, and I really enjoyed working with them.


The SugarCRM team was incredibly helpful and supportive during our decision between various CRMs we were testing out, namely Salesforce and SugarCRM. They were flexible, accommodating and had amazing customer service throughout the process, even willing to develop new APIs to integrate with our proprietary billing system 90% of our clients were on. I really enjoyed the visuals of Sugar - as all the bells and whistles were there, but it didn't seem overwhelming (as Salesforce can) and it's geared more towards marking service teams, like my division of the business. I also really find the dashboard visuals to be superior to Salesforce. Overall, the price point was better than Salesforce, too.


Since Sugar is geared towards marketing and sales teams, it wasn't a great fit for the other teams within our organization (i.e. one-time products like printing, etc.). Though workflows are cleaner and more intuitive than Salesforce, there wasn't quite as many bells and whistles (i.e. it was difficult to build in processes that involved external teams that we outsource to).

Alternatives Considered

Salesforce Sales Cloud

Reasons for Switching to SugarCRM

We didn't - we ended up choosing Salesforce over Sugar, simply due to the fact that we had to incorporate other areas of the business already in Salesforce and ultimately they were able to provide all the necessary features. For other orgs, I would recommend Sugar, as it's an amazing product.
Cynthia C.
Overall rating
  • Industry: Management Consulting
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

A good CRM

Reviewed on 07/10/2021


SugarCRM is customizable and can be tailored to meet the specific needs of your organization .The way you can store and access customer data is intuitive . It is also easy to pull out the data you need on Excel files and then add it to the program(s) you use for analytics .


The interface on mobile is noticeably different than on desktop and the app is overall slow and buggy . You can't log in simultaneously from multiple devices .SugarCRM doesn't integrate with almost any other program and information transfers have to be done manually .

Josh B.
Overall rating
  • Industry: Transportation/Trucking/Railroad
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

SugarCRM Review - Walz Scale

Reviewed on 16/03/2017

We have been using Sugar for several years, but only in the past six months have we really dug down...

We have been using Sugar for several years, but only in the past six months have we really dug down to fully utilize the software. The tool is fairly simple to use, I like the reporting functions, but the feedback I get from my sales team is that it is just 'clunky' to use. I'll give you one little example. For the Opportunity 'Actual Closed Won' date, I found through coming across some bad sales data for the month, that if you close a sale in January, and that same month you mark it as Closed Won. But lets say in March you want to go in and add a note to the description. Once you edit that note, (thus changing the Modify date) you autimatically changed the 'Actual Closed Won' date to March. Really messes up sales reports! When I contacted Sugar, there really wasnt an easy fix. We found SierraCRM (third part software) and Bill Convis from there helped with a solution to this problem. We have now purchased this software and believe that this will help take us to the next level of using Sugar. Sugar Support via email is usually pretty prompt, but as far as hearing from our 'Account Manager', just 2 weeks ago was the first time I heard from someone regarding our account. At that point, I had already reached out to SierraCRM, so I did not need anything from Sugar.
To summarize: Great tool, though a little clunky, but the price is not bad. Customer service could be improved, especially for companies like us who are invested in the process, and just need some help taking our sales process to the next level. Thanks!


I like the Online (sugar on demand) that allows Sugar Support to get into your software and look and something you may be struggling with, like reports...


Design is little clunky. Think with some improvements, it might be easier to convert leads, update opportunities. Need less clicks!

Kristin B.
Overall rating
  • Industry: Insurance Software
  • Company size: 10,000+ Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Wonderful Product

Reviewed on 22/07/2021

Overall I would highly recommend this product! It is user friendly, although can appear overwhelming...

Overall I would highly recommend this product! It is user friendly, although can appear overwhelming at times, its hard to "get lost" or "break" anything! There are some features that you may need to fine tune depending on what you are looking to use the system for but overall rated 9/10 across the board! Highly recommended!


I like that this software is easy to grasp the concept of, easy for a new user to understand and navigate through! Has lots of areas to store, create, and customize/analyze all types of data! Still learning something new everyday!


The only downside that I have found to the software for our purposes here we track each callers name, email, phone and fax number, would be nice to make that existing info populate ask you are selecting the main contact (companies) name and the contact details auto pop so you do not have to ask for them but rather verify them

Showing 5 reviews of 352 Read all reviews


Below are some frequently asked questions for SugarCRM.

SugarCRM offers the following pricing plans:

  • Starting from: $40.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Sugar Professional: $40 per user/month Sugar Enterprise: $65 per user/month Sugar Ultimate: $150 per user/month

SugarCRM has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

SugarCRM supports the following languages:


SugarCRM supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

SugarCRM integrates with the following applications:

Campaign Monitor, CloudAgent, CloudHub, Constant Contact, Hootsuite, LiveOps, Mailchimp, Olark, Pardot, SyncApps, WhosOn, Zapier, Zendesk

SugarCRM offers the following support options:

24/7 (Live rep), Chat

Related categories

See all software categories found for SugarCRM.