About Keap

Keap, formerly Infusionsoft, helps small businesses grow with three highly customizable plans. Keap Grow This plan for startups and growing small businesses lets you organize everything in one tool, automatically follow up, and deliver the service that wins more business. Keap Pro This step-up plan provides all-in-one CRM, sales and marketing automation software designed for service-based businesses. Keap Pro offers repeatable sales process and marketing campaigns that will keep your business moving forward. Infusionsoft by Keap. Our top-tier offering helps established service-based businesses who need a CRM with advanced sales and marketing automation, and fully customizable campaigns that easily integrate with existing apps. At Keap, we also have a true passion for small business success. We've been in your shoes. Keap started as a small business, and more than 50% of our employees have owned or worked at a small business. Our love for small businesses is at the core of our culture.

Pricing starting from:

$79.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Keap

CRM: simplify sales activities, qualify and distribute leads, automate sales tasks, view sales and conversion reports, manage opportunities and pipelines, capture leads with web forms, segment customers, manage calendar and tasks, import and manage data, and more.

MARKETING: build relationships with campaigns, follow-up with autoresponders, share content socially, measure results, capture leads with web forms, track results with reports, get personal with behavioral triggers, market offline, and more.

E-COMMERCE: create a storefront and shopping cart, create electronic order forms, sell with discounts, upsells and trials, offer payment plans, trigger post-purchase follow-up, invoice and collect electronically, manage product inventory and fulfillment, grow through affiliate programs, and more.

PAYMENT: fully integrated with Infusionsoft, fast setup and easy to use, transparent pricing, setup to support all handled through Infusionsoft, not another vendor.

AUTOMATION: build smart campaigns, qualify and distribute leads, automate workflow, create smart promo offers, invoice and collect automatically, track and deliver products, create personalized communications, and more.

Devices

Business size

S M L

Markets

Australia, Canada, United Kingdom, New Zealand, United States

Supported Languages

Arabic, Dutch, English, French, German, Hebrew, Italian, Japanese, Portuguese, Spanish, Swedish

Pricing starting from:

$79.00/month

  • Free Version
  • Free Trial
  • Subscription

Images

Keap Software - Infusionsoft E-Commerce tools
Keap Software - Lead management in Infusionsoft for visual lead scoring
Keap Software - Custom branded email marketing campaign with Infusionsoft
Keap Software - Infusionsoft dashboard
Keap Software - Organize daily tasks using Infusionsoft CRM
Keap Software - Contact records in Infusionsoft's CRM
Keap Software - Mobile responsive email builder
Keap Software - Responsive email templates to choose from
Keap Software - Engagement tracking & follow-up message customization
Keap Software - Calendar and task management
Keap Software - Website visitor activity tracking
Keap Software - Sales & pipeline reports
View 14 more
Keap video
Keap video
Keap Software - Infusionsoft E-Commerce tools
Keap Software - Lead management in Infusionsoft for visual lead scoring
Keap Software - Custom branded email marketing campaign with Infusionsoft
Keap Software - Infusionsoft dashboard
Keap Software - Organize daily tasks using Infusionsoft CRM
Keap Software - Contact records in Infusionsoft's CRM
Keap Software - Mobile responsive email builder
Keap Software - Responsive email templates to choose from
Keap Software - Engagement tracking & follow-up message customization
Keap Software - Calendar and task management
Keap Software - Website visitor activity tracking
Keap Software - Sales & pipeline reports

Features

Total features of Keap: 144

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Management
  • Auto-Responders
  • Batch Processing
  • Billing & Invoicing
  • CAN SPAM Compliance
  • CRM Software
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Cataloging/Categorization
  • Click Tracking
  • Client Management
  • Configurable Workflow
  • Confirmation/Reminders
  • Contact Database
  • Contact Management Software
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Database
  • Customer History
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Service Analytics
  • Customer Support Software
  • Customer Surveys
  • Customizable Fields
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Synchronization
  • Discount Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Payments
  • Email Management Software
  • Email Marketing Software
  • Email Response Control
  • Email Templates
  • Email Tracking Software
  • Event Triggered Actions
  • FAQ
  • For Insurance Industry
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Form Builder
  • Image Library
  • Interaction Tracking
  • Inventory Management Software
  • Invoice Management
  • Knowledge Management Software
  • Landing Pages/Web Forms
  • Lead Capture Software
  • Lead Distribution
  • Lead Engagement
  • Lead Generation Software
  • Lead Management Software
  • Lead Notifications
  • Lead Nurturing Software
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat Software
  • Marketing Automation Software
  • Mobile Access
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Online Booking
  • Order Management Software
  • Order Processing
  • Order Tracking
  • Performance Metrics
  • Personalization and Behavioral Targeting Software
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics Software
  • Pricing and Cost Calculations
  • Prioritization
  • Projections
  • Promotions Management
  • Prospecting Tools
  • Publishing Options
  • Quotes/Estimates
  • ROI Tracking
  • Real Time Data
  • Real Time Reporting
  • Reference Usage Tracking
  • Referral Tracking
  • Relationship Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Request Assignment
  • Request Escalation
  • Responsive
  • Routing
  • SEO Management
  • Sales Activity Management
  • Sales Automation
  • Sales Forecasting Software
  • Sales Orders
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Shared Contacts
  • Shopping Cart Software
  • Social Marketing
  • Source Tracking
  • Spam Blocker
  • Subscriber Management
  • Tagging
  • Task Management Software
  • Task Scheduling
  • Template Management
  • Territory Management
  • Third Party Integrations
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Management
  • Website Visitor Tracking
  • Widgets
  • Workflow Management Software
  • XML / RSS
  • eCommerce Management

Alternatives

Mailchimp

4.5
#1 Alternative to Keap
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ActiveCampaign

4.6
#2 Alternative to Keap
Connected email marketing, marketing automation, CRM, and account management for businesses looking to connect and...

Salesforce Sales Cloud

4.4
#3 Alternative to Keap
Salesforce Sales Cloud is a cloud-based Customer Relationship Management (CRM) application from Salesforce. Sales Cloud...

Constant Contact

4.3
#4 Alternative to Keap
Whether you’re looking to reach more customers, sell more products, or simply share your passion with the world,...

Reviews

Overall rating

4.1 /5
(1,119)
Value for Money
3.8/5
Features
4.1/5
Ease of Use
3.5/5
Customer Support Software
4.0/5

Already have Keap?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 1,119
Mindy I.
Overall rating
  • Industry: Graphic Design Software
  • Company size: Self Employed
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Great for an all-in-one service

Reviewed on 29/12/2020

I had some great help with getting everything set up and I find the email automation system quite...

I had some great help with getting everything set up and I find the email automation system quite easy to use and understand, which is great as it has gotten me to do a lot more with automation. I have the email lists integrated onto my website optin forms and it's quite simple to see who takes action on the emails that are sent in the automation sequence.

Pros

I love that I can segment my clients into different groups to email them directly from Keap, and also do the same with prospective clients and past clients. Having everything in one place makes my life so much easier and streamlined and has encouraged me to do even more than I was before in regards to client communication.

Cons

I had some issues at first with the Keap phone number, but they did get it fixed, although it took quite a while. The one thing that I am missing right now with them is recurring invoicing because I would have to be the one to enter the client's credit card information in order to do that here, so I am still using another product for that.

Mohan lal D.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Best marketing automation software for small businesses

Reviewed on 13/01/2022

Keap is a beast in itself in which you can do things effectively provided that you use it effectivel...

Keap is a beast in itself in which you can do things effectively provided that you use it effectively, and know your way around it. We used Keap for managing our Contacts, sending promotional emails, marketing automation, and e-comm.

Keap became much easier to use as we got to know the right ways of doing things starting from tag naming conventions, right ways of using Goals, Campaign links etc. And, now it is one of my favorite software when it comes to Marketing Automation.

Pros

I like various things about Keap including:
1. Being able to use tags. This helps in organizing contacts in the proper way (when used effectively, you can easily see things from Macro to Micro levels in your list)
2. Marketing automation capabilities of Keap are best. This includes things like billing automation for e-commerce as well.
3. Being able to use third-party tools like Deadline Funnel, PlusThis helps in making things more personalized and improving conversions for promotional campaigns.
4. Dynamic Content, this helps in making automation campaigns better & simpler

Cons

Nothing apart from, it is a bit on the expensive end.

Response from Keap

Thank you for taking the time to leave us a review. We love your valuable feedback and are thrilled that Keap has been able to help you grow your small business.

Tammy S.
Overall rating
  • Industry: Fine Art
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Large learning curve for Keap

Reviewed on 10/05/2022

Once you learn all the features you see how powerful and helpful this software can be.

Once you learn all the features you see how powerful and helpful this software can be.

Pros

The pipeline feature and the ease of moving customers through the pipeline for various actions to occur.

Cons

Without an outside company guiding us there was a large learning curve to learn all of the features.

Alternatives Considered

Kartra

Reasons for Choosing Keap

Suggestion of another marketing company we were working with.

Reasons for Switching to Keap

Strong recommendation from an outside marketing company we were working with.

Response from Keap

Hi Tammy,
Thank you so much for taking the time to leave a review. We're happy to hear that Keap's features have assisted with your customer journey. I will share your feedback about the learning curve with our software with the right teams here so we can work to create a simpler experience for our customers. I encourage you to check out our educational resources on our website and lean on our team when you have any specific questions.

Colette M.
Overall rating
  • Industry: Education Management
  • Company size: 11-50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 6.0 /10

Came to Keap for Price. Leaving because not keeping up with our needs.

Reviewed on 10/05/2022

Customer support is really good with Keap. I do appreciate that. When we moved from HubSpot, I...

Customer support is really good with Keap. I do appreciate that. When we moved from HubSpot, I really missed the features they provided--just simple things but when adding a photo to a campaign, I could see a thumbnail. With Keap, you always have to know the exact name of the image, etc. Keap needs to update the site to make it more robust and intuitive like their competitors.

Pros

Have been using Infusionsoft ---> Keap for 6+ years. We initially moved from HubSpot to Infusionsoft simply because HubSpot was too expensive for the size of our company or what we were looking to accomplish with simple campaigns.

Cons

I feel like Keap has not stayed on the cutting edge--seems a little behind the times now, honestly. We're looking at Klaviyo now and it seems like their campaigns, analytics and action sets will be easier to execute.

Alternatives Considered

Klaviyo

Reasons for Choosing Keap

Price brought us to Infusionsoft (Keap).

Reasons for Switching to Keap

We will probably be switching from Keap to Klaviyo.

Response from Keap

Hi Colette,
Thank you so much for taking the time to leave a review. We're glad to hear that Keap has been an affordable solution for your business, but I am sorry that you feel our product has not stayed on the cutting edge. Our product team consistently has new updates in the works, and we are always working to ensure that we are making the user experience easier for our customers.

Jhara M.
Overall rating
  • Industry: Information Technology & Services
  • Company size: 10,000+ Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

In-Depth Suite of Marketing Automation Tools

Reviewed on 20/06/2022

The assistance I received setting up the system was excellent, and I have found the email automation...

The assistance I received setting up the system was excellent, and I have found the email automation system to be straightforward and easy to grasp. This has inspired me to automate many additional tasks. The opt-in forms on my website are linked to my email lists, so I can easily monitor who opens and clicks on my automated email messages.

Pros

Keap improves organization, enhances productivity and delivers to your clients every step of the way with intuitive client database software. Eliminate the spreadsheet using Keap's customer management solution. I enjoy that all your customer actions and messages are organized in one spot. I also enjoy the ease of usage. It's challenging enough to cope with the complicated marketing difficulties business owners confront, yet easy enough that you can educate your workers to utilize this program in a couple of days. A program that I am typically happy with.

Cons

It's excellent that they've come up with a stripped-down version of the program that should be usable by just about everyone; the main drawback of the version I'm currently using is that it's so versatile that it may be difficult to use.

Response from Keap

Hi Jhara,
Thank you so much for taking the time to leave a review. We're so glad to hear that Keap is easy for you to use and helps keep you organized.

Showing 5 reviews of 1,119 Read all reviews

Keap FAQs

Below are some frequently asked questions for Keap.

Keap offers the following pricing plans:

  • Starting from: $79.00/month
  • Pricing model: Subscription
  • Free Trial: Available

Keap is available across three pricing plans, outlined below: Lite: $79/month Pro: $159/month Max: $159/month

Keap has the following typical customers:

Self Employed, 2-10, 11-50

Keap supports the following languages:

Arabic, Dutch, English, French, German, Hebrew, Italian, Japanese, Portuguese, Spanish, Swedish

Keap supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Keap integrates with the following applications:

40Nuggets, AdEspresso, Adobe Commerce, AppointmentCore, Arborgold, Automate.io, Bedrock Data, BigCommerce, Birdeye, Bonjoro, Booker, Call Loop, ClicData, Cyfe, Deadline Funnel, Dropbox Business, Eventbrite, FuseDesk, Gmail, GoTo Webinar, Google Calendar, Google Contacts, Google Drive, Graphly, Help Scout, Higher Logic Thrive, Instapage, Interact, Jotform, Justuno, LeadDyno, Leadpages, LeadsBridge, LinkTrust, LiveChat, MOBIT, Mailchimp, Meta for Business, Microsoft Outlook, Mobiniti, Operations Hub, OptinMonster, Picreel, Pipedrive, Privy, Privy, QuickBooks, QuickBooks Online Advanced, QuickTapSurvey, Quickbooks Online, RESULTS.com, Salesforce Sales Cloud, ScheduleOnce, Setmore, Shift4Shop, Shopify, Slack, Slemma, Speak2Leads, Sync2CRM, TenFold, ThriveCart, Trello, Twilio, Typeform, WebMerge, Webgility, WebinarJam, Wisepops, Wistia, WooCommerce, WordPress, Workato, Wufoo, Xero, Zapier, Zen Cart, Zendesk, Zoom Meetings

Keap offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

Related categories

See all software categories found for Keap.