Creatio CRM

4.7 (122)
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About Creatio CRM

Creatio is a global vendor of a no-code platform to automate workflows and CRM with a maximum degree of freedom. Creatio offering includes a no-code platform (Studio Creatio), CRM applications (Marketing, Sales, and Service), industry workflows for 20 verticals and marketplace add-ons.

- Marketing Creatio - a ready-to-use platform to automate marketing campaigns and lead management workflows with no-code and maximum degree of freedom.

- Sales Creatio - an end-to-end platform to automate sales processes of any type with no-code and maximum degree of freedom.

- Service Creatio - an omnichannel platform to automate customer service workflows of any complexity with no-code and maximum degree of freedom.

- Studio Creatio - a no-code platform to automate workflows and build applications with maximum degree of freedom.

Creatio products can be deployed as a single CRM bundle or as standalone solutions to fit your company’s exact needs.

All Creatio products are powered with no-code tools as well as out-of-the-box capabilities to help organizations digitize workflows, enhance customer and employee experiences, and boost efficiency across all business units. Creatio enables non-technical users to create powerful business apps without coding with its no-code UI designer, and drag-and-drop visual design tools.

Additionally, Creatio provides a marketplace of ready-to-go solutions, connectors, and templates for various use cases.

Creatio platform is built on a modern technology stack, which offers maximum degree of freedom to integrate the platform within your organization’s digital ecosystem.

Millions of workflows are launched on Creatio platform daily in 100 countries by thousands of clients. Creatio has been widely recognized by key industry analysts (such as Gartner, Forrester, Nucleus, etc.), receiving multiple awards.

Creatio is headquartered in Boston, MA. They have 700 employees in six offices and a local presence in 14 countries. Creatio has long-lasting relationships with some of the world’s most successful organizations including AMD, Bayer, Kraft Heinz, Visteon, Société Générale Group, BNP Paribas Group, and many others.


Key benefits of Creatio CRM

Out-of-the-box processes

Creatio applications include out-of-the-box that guide users through the most effective actions and make it easy to jump start using the system and bring industry best practices to their work.

A complete view of the customer journey

Creatio delivers end-to-end processes to manage the complete customer journey. Connecting the dots between marketing, sales and customer service allows companies to effectively manage every step of the customers’ interactions.

Engaging interface that users love

Creatio products have engaging user interface with a social look and feel, which makes working with the application easy and user adoption period.

Extensive integration capabilities

Creatio provides extensive integration capabilities (.Net tools, REST, SOAP, OData, open API), advanced identity and access management, and flexible organization structure management, all of which ensure swift integration of Creatio into the software ecosystem of any company.


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Not sure about Creatio CRM? Compare with a popular alternative

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Ease of Use

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Reviews

Overall rating

4.7 /5
(122)
Value for Money
4.7/5
Features
4.7/5
Ease of Use
4.7/5
Customer Support Software
4.7/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 122
Marina
Marina
Overall rating
  • Industry: Internet
  • Company size: 2–10 Employees
  • Used Weekly for Free Trial
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

My experience and results.

Reviewed on 03/08/2023

This platform has proven to be a powerful and highly efficient tool for managing my clients.

This platform has proven to be a powerful and highly efficient tool for managing my clients.

Pros

I really like this platform because it has allowed me to automate and streamline customer service processes, as well as efficiently manage all activities related to my clients.

Cons

I take a little time to explore the different options and understand how to properly configure and customize the platform for my business needs.

Mitch
Overall rating
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Completely satisfied and loyal to Creatio solutions

Reviewed on 01/09/2020

We opted for Creatio because it offered user-friendly low-code development tools which allowed us...

We opted for Creatio because it offered user-friendly low-code development tools which allowed us to adjust the processes regularly based on our changing business needs and strategies. Now we are fully satisfied with the system and its functionality. Creatio helps us serve our customers better daily. We utilize the platform actively to manage our customer-facing processes as well as improve our internal operations.

Pros

The system has advanced tools to not only manage but also to constantly improve customer relationship. The system’s agility and scalability are some of the greatest benefits to us. Thanks to the platform’s tools, we are able to keep introducing new solutions to our customers, adding new communication channels, and improving customer-facing workflows regularly. The system also helped us reduce operational costs and grow customer satisfaction level significantly. Even though the system is powerful and feature-rich already, we are confident that the product has a huge potential. Creatio’s team of professionals keep enhancing the system’s functionality with advanced AI-powered solutions and other latest technologies.

Cons

The learning curve might be steep at times, especially since there is a wide range of useful features that we can utilize for the greater benefit of our business. Having an abundance of solutions and tools to use, we never stop learning something more about the system and its capabilities. While it is definitely a good thing, it might sometimes feel overwhelming since we need to continuously catch up with the new features that Creatio keeps rolling out. Another great thing – they are ensuring all the features are user-friendly, which makes the adoption of new functionality easy.

Reasons for Choosing Creatio CRM

Creatio was significantly more affordable and added more features.

Switched From

Zendesk Suite

Reasons for Switching to Creatio CRM

Best value for the capabilities and price.
Daniel
Daniel
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 6.0 /10

With much to improve, but proven alternative.

Reviewed on 12/01/2019

The idea of ​​using bpm / online, indicated a change in the terms of use and escape of the domain...

The idea of ​​using bpm / online, indicated a change in the terms of use and escape of the domain and the monopoly of the great tools that BPM offers.
This tool allows us to manage small processes that, in other occasions, we would have to design and leave in files.

Pros

Simple and basic user interface for any principle that uses BPM as a serious management for business processes.
The BPM tool is solid, you can design and implement any process of a slightly simple tranche. Since the coding is in the background (automated by the tool), we take care of the technical and procedural management of each project.

Cons

A technical level requires many updates, it has basic but powerful features. Its larger competitors incorporate truly powerful tools to create correct BPM flows of guaranteed quality.
The incorporation of external services has not yet matured.

Heather
Overall rating
  • Industry: Hospital & Health Care
  • Company size: 201–500 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

An intuitive CRM tool

Reviewed on 25/08/2020

I would recommend this tool to others struggling with user adaptation. We have built additional...

I would recommend this tool to others struggling with user adaptation. We have built additional sections for each of our departments and they are getting on board as well.

Pros

I love the system's UI. It's very similar to salesforce without the heavy price and its easier to customize. We have had great user uptake since launch. Additionally, out outside sales team love the mobile application.

Cons

The email integration has been tricky with outlook.

Alternatives Considered

Dynamics 365

Reasons for Choosing Creatio CRM

Low usage, difficult to customize, and poor functionality.

Switched From

Dynamics 365

Reasons for Switching to Creatio CRM

Easier to customize and better UI
Justin
Overall rating
  • Industry: Transportation/Trucking/Railroad
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

CRM Software Done Right

Reviewed on 29/06/2020

We have had an excellent time with the software so far. Development has been a breeze, and the...

We have had an excellent time with the software so far. Development has been a breeze, and the Academy has proven to be an incredible tool for providing the answers we need at the pace we need them.

Pros

- Ease of customization and management even for non-developers.
- Clean intuitive interfaces that eliminate a great deal of hassle from end-user education.
- Robust out of the box solutions for many standard business needs.
- Excellent pricing and incredibly simple license management.

Cons

- Printables and Reports can be difficult to work with and seem to have fallen behind the quality represented elsewhere in the software.
- No out of the box support for tagging attachments with metadata necessary for internal security practices and segmentation.

Showing 5 reviews of 122 Read all reviews

Creatio CRM FAQs

Below are some frequently asked questions for Creatio CRM.

Creatio CRM offers the following pricing plans:

  • Starting from: $25.00/month
  • Pricing model: Subscription
  • Free Trial: Available

CRM Creatio offers a number of various editions and pricing, which allows you to select the edition that best fits your business model. All Creatio licenses include basic support plan, product maintenance and free updates. Contact Creation for more information.

Creatio CRM has the following typical customers:

201–500, 501–1,000, 1,001–5,000

Creatio CRM supports the following languages:

Bulgarian, Czech, Dutch, English, French, German, Hebrew, Indonesian, Italian, Polish, Portuguese, Russian, Spanish, Turkish, Ukrainian

Creatio CRM supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Creatio CRM integrates with the following applications:

Asterisk, Avaya Experience Platform, Brandwatch, Gmail, Google Calendar, Google Contacts, LDAP Manager, Mailchimp, Meta for Business, Microsoft Excel, Microsoft Outlook, Microsoft Word, Pentaho, Tableau, Twitter/X, iMapBuilder

Creatio CRM offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

Related categories

See all software categories found for Creatio CRM.