About Zoho Campaigns

Create, plan, execute and monitor your email campaigns at a sensible price with this feature-rich, easy-to-use and effective email marketing software.

With Zoho Campaigns, you can create and send responsive bulk emails which can be automated giving you full control to reach and engage your leads and customers.

The Dynamic Content in Zoho Campaigns helps you to target your leads and customers. You can also design impressive emails with the help of pre-designed templates to avoid creating email campaigns from scratch.

Zoho Campaigns adheres to the requirements of the CAN-SPAM Act helping you to create a transparent and honest relationship with your contacts.

It integrates with most of Zoho's in-house apps like the Zoho CRM, Zoho Survey, Zoho Analytics, etc. and also other third-party apps like G-Suite, Shopify, Eventbrite and many more for better productivity.

You can also visualize how your audience might engage with your emails and pass the baton to email marketing automation by creating content and defining triggers sending behaviour centric emails.

It offers monthly and yearly Email-based and Subscriber-based plans and, pay by email credits pricing plans. It also includes a forever free plan (12000 emails can be sent to 2000 contacts) and a high volume plan for your email marketing needs.

Pricing starting from:

$3.00/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Zoho Campaigns

Key benefits of Zoho Campaigns

Ready-Made Newsletter Templates
Do you want a professional-looking Business template during Christmas time or for Thanksgiving? Our template gallery provides many themes to choose from.

Flexible, Customizable Layouts
You have no idea where to begin? Choose a newsletter layout, add your text, images and calls-to-action. Our flexible layouts help you get your newsletters ready in just a few steps!

Easy Drag-and-Drop Editor
You don´t have to know any HTML or web design to build your email templates. The drag-and-drop editor makes it easy for you to design newsletters that suit your need.

Import your newsletter templates
If you have already designed some newsletter templates, you can easily import them to Zoho Campaigns. Like that you save time and effort and your email newsletter is ready to be sent.

Sync From Zoho CRM
Sync contact details from Zoho CRM and select particular custom views. This will help you to focus on a specific group of customers.

Integration with Google Apps
If you're using Google Apps, you will love Zoho Campaigns! You can synchronize contacts and content that you have stored inside Google Apps in a few clicks.

Devices

Business size

S M L

Markets

Australia, Brazil, Canada, China, Germany, United Kingdom, India, Japan, Mexico, United States

Supported Languages

Chinese, Danish, Dutch, English, French, German, Hungarian, Indonesian, Italian, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish

Pricing starting from:

$3.00/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Zoho Campaigns

Images

Zoho Campaigns Software - Template editor
Zoho Campaigns Software - Workflow
Zoho Campaigns Software - Workflow setup
Zoho Campaigns Software - Mobile app
Zoho Campaigns Software - Roles and privileges
Zoho Campaigns Software - Dashboard
Zoho Campaigns Software - Workflow templates
Zoho Campaigns Software - Reports
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Zoho Campaigns video
Zoho Campaigns video
Zoho Campaigns Software - Template editor
Zoho Campaigns Software - Workflow
Zoho Campaigns Software - Workflow setup
Zoho Campaigns Software - Mobile app
Zoho Campaigns Software - Roles and privileges
Zoho Campaigns Software - Dashboard
Zoho Campaigns Software - Workflow templates
Zoho Campaigns Software - Reports

Features

Total features of Zoho Campaigns: 82

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Auto-Responders
  • Batch Processing
  • CAN SPAM Compliance
  • CRM Software
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management Software
  • Click Tracking
  • Contact Database
  • Contact Management Software
  • Content Management System (CMS) Software
  • Customer Database
  • Customer Segmentation
  • Customer Surveys
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Synchronization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Management Software
  • Email Marketing Software
  • Email Monitoring
  • Email Templates
  • Email Tracking Software
  • Engagement Tracking
  • Event Marketing
  • Event Triggered Actions
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Generation Software
  • Lead Management Software
  • List Management
  • Location Tracking
  • Mailing List Management
  • Marketing Automation Software
  • Marketing Calendar
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • SMS Marketing
  • Scheduling Software
  • Search/Filter
  • Segmentation
  • Social Media Integration
  • Social Promotion
  • Spam Blocker
  • Subscriber Management
  • Subscription Management Software
  • Template Management
  • Third Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Whitelisting/Blacklisting
  • Workflow Management Software

Alternatives

Mailchimp

4.5
#1 Alternative to Zoho Campaigns
Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with...

SurveyMonkey

4.6
#2 Alternative to Zoho Campaigns
Trusted by 98% of the Fortune 500 and used in over 350,000 organizations, SurveyMonkey’s People Powered Data platform...

GMass

4.8
#3 Alternative to Zoho Campaigns
GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses,...

SendGrid

4.2
#4 Alternative to Zoho Campaigns
Twilio SendGrid's cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom...

Reviews

Overall rating

4.1 /5
(192)
Value for Money
4.3/5
Features
4.0/5
Ease of Use
4.0/5
Customer Support Software
4.2/5

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Showing 5 reviews of 192
Michael K.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

ZOHO Campaigns manages 8,000 person newsletter

Reviewed on 05/03/2019

The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you...

The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.

Pros

I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Cons

I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

Balaji S.
Overall rating
  • Industry: Biotechnology
  • Company size: 5,001-10,000 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Best option email marketing for small business

Reviewed on 29/06/2022

Wide verity of options available in the tool and their constant improvement of the product. I can...

Wide verity of options available in the tool and their constant improvement of the product. I can campare the tool which I was using in 2009 and the difference now. There are more in terms of features introduced and look and feel of the platform has been changed a lot. This is one of the best Indian based platform for small and medium business

Pros

Continues improvement of the product and more number of features available to manage your email marketing campaigns. the ability to test the dynamic content is one of the good feature they added to the list. Predefined automation flow which sync with CRM toll is one of the great feature.

Cons

Sometime, the platform runs slow. It's really pain to manage when it perform very slow. Some of the templates looks good on the platform where as the same have issues. Specifically the compatibility across multiple email platforms need to be improved.

Alternatives Considered

SurveyMonkey

Reasons for Choosing Zoho Campaigns

We used to face the campaign get block and reason they state as spam. It get hold for some time and we used to connect with support team multiple time.

Switched From

Mailchimp

Reasons for Switching to Zoho Campaigns

We started used way back in 2007. That time we used to have all the features for free and Zoho is the first option use to chose and also we were using Zoho CRM before we start using the campaigns.
Jj E.
Overall rating
  • Industry: Media Production
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 0.0 /10

I feel like I'm a beta tester.

Reviewed on 24/07/2020

Clunky, slow and an overall terrible user experience.

From a distance, it looks shiny with a ton...

Clunky, slow and an overall terrible user experience.

From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used.

Now all of those things are OK, because functionality is what matters the most, right?

This would be true if the functionality of the platform actually worked as intended. We've run into issues like:

-Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.

The list goes on and on. I wish this program just worked and I didn't have to write this review.

The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs.

I don't recommend this software to anyone.

Pros

Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

Cons

This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns.

When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended.

If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

Alternatives Considered

Campaign Monitor

Reasons for Switching to Zoho Campaigns

Because campaigns was cheaper and had similar functionality. Plus, we are using Zoho CRM so we wanted the two programs to have a seamless sync.
Anmol A.
Overall rating
  • Industry: Computer Software
  • Company size: 11-50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

Best Email Marketing Software if you're using Zoho CRM

Reviewed on 12/06/2022

We used it mainly because we were using Zoho CRM, and how tightly it integrates with CRM.

We used it mainly because we were using Zoho CRM, and how tightly it integrates with CRM.

Pros

It's tightly integrated with Zoho CRM, which is why opted for this tool. The data from this tool gets directly fetched by Zoho CRM and is shown on the contacts, account, and deal section. So a pretty good tool wrt integration.

Cons

When importing contacts from Zoho, I've faced a lot of bugs. Contact import in zoho campaigns is a mess.

Alternatives Considered

SendGrid and GMass

Reasons for Choosing Zoho Campaigns

We were facing issues with the non-integration of netcore with Zoho. And had to use an alternate tool for fetching data back to Zoho.

Switched From

Netcore
Chandan S.
Overall rating
  • Industry: Market Research Software
  • Company size: 501-1,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Zoho Campaigns excellent support and attractive pricing

Reviewed on 10/06/2021

My experience with Zoho Campaigns is excellent. Account Manager is helpful solving all my queries....

My experience with Zoho Campaigns is excellent. Account Manager is helpful solving all my queries. They helped us to set up our account from scratch.

Pros

Zoho Campaigns provide excellent support. It is a SaaS based email marketing tool with all automation features. We can create responsive email templates, attractive landing pages, list segmentation and many more. it comes with many integration. We can add calendar option in our mail. It is a excellent for promoting webinar through email.

Cons

Analytics is very poor. If they can work on Analytics and bring some advance features, Zoho has the capability to become leader in this segment

Showing 5 reviews of 192 Read all reviews

Zoho Campaigns FAQs

Below are some frequently asked questions for Zoho Campaigns.

Zoho Campaigns offers the following pricing plans:

  • Starting from: $3.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Enjoy a free plan for sending 6000 emails to 2000 contacts per month. Choose a standard monthly subscription that starts from $4 or a professional plan of $6 per month. Both these plans are available on a yearly basis as well for $3 and $4.5, respectively. You can also buy credits and send email campaigns without a monthly or annual subscription. Moreover, if you need custom plans or require sending 100,000 emails/contacts per month, you will receive a quote based on your business requirement.

Zoho Campaigns has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

Zoho Campaigns supports the following languages:

Chinese, Danish, Dutch, English, French, German, Hungarian, Indonesian, Italian, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish

Zoho Campaigns supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Zoho Campaigns integrates with the following applications:

Bigin by Zoho CRM, Box, Bulk SMS, Clickatell, Dropbox Business, Dynamics 365, Eventbrite, Evernote Teams, Gmail, GoTo Webinar, Google Analytics 360, Google Drive, HubSpot CRM, Kaleyra Hexa, Litmus, MessageBird, MessageMedia, Meta for Business, OneDrive, Salesforce Platform, Shopify, SugarCRM, SurveyMonkey, Twilio, Twitter, Vimeo Pro, Wistia, WooCommerce, WordPress, Zapier, Zendesk, Zoho Analytics, Zoho Backstage, Zoho Books, Zoho CRM, Zoho Commerce, Zoho Creator, Zoho Desk, Zoho Docs, Zoho Flow, Zoho Forms, Zoho Invoice, Zoho Meeting, Zoho Recruit, Zoho Sites, Zoho Survey, msg91

Zoho Campaigns offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

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