
About Zoho Campaigns
Create, plan, execute and monitor your email campaigns and SMS campaigns at a sensible price with this feature-rich, easy-to-use, and effective email and SMS marketing software.
With Zoho Campaigns, you can create and send responsive bulk emails and SMS which can be automated giving you full control to reach and engage your leads and customers.
Dynamic Content in Zoho Campaigns helps you to target your leads and customers. You can also design impressive emails with the help of pre-designed templates to avoid creating email campaigns from scratch.
Zoho Campaigns adheres to the requirements of the CAN-SPAM Act helping you to create a transparent and honest relationship with your contacts.
It integrates with most of Zoho's in-house apps like the Zoho CRM, Zoho Survey, Zoho Analytics, etc., and also other third-party apps like G-Suite, Shopify, Eventbrite, and many more for better productivity.
You can also visualize how your audience might engage with your emails and pass the baton to email marketing automation by creating content and defining triggers for sending behaviour-centric emails.
It offers monthly and yearly Professional and Standard plans and, pay-by-email credits. It also includes a forever free plan (6000 emails can be sent to 2000 contacts) and a high volume plan for your email marketing needs.
Key benefits of Zoho Campaigns
Ready-Made Newsletter Templates
Do you want a professional-looking Business template during Christmas time or for Thanksgiving? Our template gallery provides many themes to choose from.
Flexible, Customizable Layouts
You have no idea where to begin? Choose a newsletter layout, add your text, images and calls-to-action. Our flexible layouts help you get your newsletters ready in just a few steps!
Easy Drag-and-Drop Editor
You don´t have to know any HTML or web design to build your email templates. The drag-and-drop editor makes it easy for you to design newsletters that suit your need.
Import your newsletter templates
If you have already designed some newsletter templates, you can easily import them to Zoho Campaigns. Like that you save time and effort and your email newsletter is ready to be sent.
Sync From Zoho CRM
Sync contact details from Zoho CRM and select particular custom views. This will help you to focus on a specific group of customers.
Integration with Google Apps
If you're using Google Apps, you will love Zoho Campaigns! You can synchronize contacts and content that you have stored inside Google Apps in a few clicks.
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Reviews
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- Industry: Health, Wellness & Fitness
- Company size: 201–500 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 9.0 /10
Marketing activities made simple by Zoho
Reviewed on 07/09/2022
An amazing solution to handle email & sms marketing acatuvities. Very cost effective, they have...
An amazing solution to handle email & sms marketing acatuvities. Very cost effective, they have very gold customer support based on different time zone.
Pros
Soho campaign is a very good product to manage both email and SMS campaigns.
Cost-effective
User friendly
Spam controlled
Feature loaded
Cons
To be honest there is price list made me bit confused, took time to understand.
Alternatives Considered
MailchimpReasons for Switching to Zoho Campaigns
Cost and features and support
- Industry: Information Technology & Services
- Company size: 2–10 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 7.0 /10
Powerful email marketing campaign management
Reviewed on 20/09/2018
Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of...
Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house.
Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff.
Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well.
Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with
If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers.
However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.
Pros
- integration with G Suite and Zoho CRM
- nice analytics dashboard
- A/B Testing
- Personalised content
- Includes features normally only found in much more expensive martech products
- Good solution for handling GDPR compliance
- Easy to configure sign-up forms on web pages, e.g. in Wordpress
Cons
- Lots of options to configure; expect to spend quite a bit of time getting this setup initially
- Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want
- Interface not always as intuitive as it could be
- Company size: 11–50 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
Does NOT sync well with its own CRM product!
Reviewed on 02/08/2018
For the price, its stated complement of features is good. The fact that it does not FUNCTION as...
For the price, its stated complement of features is good. The fact that it does not FUNCTION as stated and it's almost impossible to get in touch with someone who is able or willing to help makes it, in my opinion, basically worthless.
Pros
In theory, having a CRM and Campaign product from the same company would seem to be ideal, right? Seamless integration, real-time syncing, etc. Or at least that's what we had hoped to experience.
Cons
The CRM and Campaign modules DO NOT sync in a timely or accurate fashion. We have had multiple campaigns put on hold, have had a hard time reaching anyone in customer service, cannot get anyone on the phone or to answer an email in under a week, people have opted out and yet continue to receive emails, and on and on. Reporting is buggy, syncing is laggy, the fields don't match between CRM and Campaign, etc. We have heard "hmmm, that's weird" from customer service when describing the problems we've encountered. We've been given business cards from Zoho employees we met IN PERSON with phone numbers that go to unattended mailboxes and we can reach no one. It's by far the least satisfactory software and customer service experience I have been party to in my life...and I have worked for a software development firm as well as in technical support for a peripherals manufacturer.
- Industry: Marketing & Advertising
- Company size: 501–1,000 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
Zoho Campaigns: Reviews
Reviewed on 20/02/2023
Pros
What I like best about Zoho Campaigns is how simple it is to use. The interface is simple and straightforward, making it simple to create, customize, and send marketing campaigns. Furthermore, Zoho Campaigns provides powerful features for effectively segmenting customers and tracking performance metrics to help you optimize your campaigns.
Cons
I didn't like how limited the design options in Zoho Campaigns were. It was difficult to create truly unique and eye-catching graphics and visuals for my campaigns. Furthermore, the analytics and reporting features were not as robust as I would have liked.
- Industry: Leisure, Travel & Tourism
- Company size: 201–500 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 10.0 /10
Great tool to create professional emails
Reviewed on 10/02/2023
Pros
The interface is user friendly and allows you to create nice email without having to be tech savvy
Cons
There is an issue with generic email address like info@ admin@ the system don't deliver email to those type of addresses.
Zoho Campaigns FAQs
Below are some frequently asked questions for Zoho Campaigns.Q. What type of pricing plans does Zoho Campaigns offer?
Zoho Campaigns offers the following pricing plans:
- Starting from: €4.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Available
Enjoy a free plan for sending 6000 emails to 2000 contacts per month. Choose a standard monthly subscription that starts from $4 or a professional plan of $6 per month. Both these plans are available on a yearly basis as well for $3 and $4.5, respectively. You can also buy credits and send email campaigns without a monthly or annual subscription. Moreover, if you need custom plans or require sending 100,000 emails/contacts per month, you will receive a quote based on your business requirement.
Q. Who are the typical users of Zoho Campaigns?
Zoho Campaigns has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Zoho Campaigns support?
Zoho Campaigns supports the following languages:
Chinese, Danish, Dutch, English, French, German, Hungarian, Indonesian, Italian, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish
Q. Does Zoho Campaigns support mobile devices?
Zoho Campaigns supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Zoho Campaigns integrate with?
Zoho Campaigns integrates with the following applications:
Bigin by Zoho CRM, Box, Bulk SMS, Clickatell, Dropbox Business, Dynamics 365, Eventbrite, Evernote Teams, Gmail, GoTo Webinar, Google Analytics 360, Google Drive, HubSpot CRM, Kaleyra, Litmus, MessageBird, MessageMedia, Meta for Business, OneDrive, Salesforce Platform, Shopify, SugarCRM, SurveyMonkey, Twilio, Twitter, Vimeo, Wistia, WooCommerce, WordPress, Zapier, Zendesk Suite, Zoho Analytics, Zoho Backstage, Zoho Books, Zoho CRM, Zoho Commerce, Zoho Creator, Zoho Desk, Zoho Docs, Zoho Flow, Zoho Forms, Zoho Invoice, Zoho Meeting, Zoho Recruit, Zoho Sites, Zoho Survey, msg91
Q. What level of support does Zoho Campaigns offer?
Zoho Campaigns offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat
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