About Zoho Campaigns

Create, plan, execute and monitor your email campaigns at a sensible price with this feature-rich, easy-to-use and effective email marketing software.

With Zoho Campaigns, you can create and send responsive bulk emails which can be automated giving you full control to reach and engage your leads and customers.

The Dynamic Content in Zoho Campaigns helps you to target your leads and customers. You can also design impressive emails with the help of pre-designed templates to avoid creating email campaigns from scratch.

Zoho Campaigns adheres to the requirements of the CAN-SPAM Act helping you to create a transparent and honest relationship with your contacts.

It integrates with most of Zoho's in-house apps like the Zoho CRM, Zoho Survey, Zoho Analytics, etc. and also other third-party apps like G-Suite, Shopify, Eventbrite and many more for better productivity.

You can also visualize how your audience might engage with your emails and pass the baton to email marketing automation by creating content and defining triggers sending behaviour centric emails.

It offers monthly and yearly Email-based and Subscriber-based plans and, pay by email credits pricing plans. It also includes a forever free plan (12000 emails can be sent to 2000 contacts) and a high volume plan for your email marketing needs.

Pricing starting from:

$5.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Zoho Campaigns

Ready-Made Newsletter Templates
Do you want a professional-looking Business template during Christmas time or for Thanksgiving? Our template gallery provides many themes to choose from.

Flexible, Customizable Layouts
You have no idea where to begin? Choose a newsletter layout, add your text, images and calls-to-action. Our flexible layouts help you get your newsletters ready in just a few steps!

Easy Drag-and-Drop Editor
You don´t have to know any HTML or web design to build your email templates. The drag-and-drop editor makes it easy for you to design newsletters that suit your need.

Import your newsletter templates
If you have already designed some newsletter templates, you can easily import them to Zoho Campaigns. Like that you save time and effort and your email newsletter is ready to be sent.

Sync From Zoho CRM
Sync contact details from Zoho CRM and select particular custom views. This will help you to focus on a specific group of customers.

Integration with Google Apps
If you're using Google Apps, you will love Zoho Campaigns! You can synchronize contacts and content that you have stored inside Google Apps in a few clicks.

Devices

Business size

S M L

Markets

Australia, Brazil, Canada, China, Germany and 5 others, United Kingdom, India, Japan, Mexico, United States

Supported Languages

Chinese, Danish, Dutch, English, French and 13 others, German, Hungarian, Indonesian, Italian, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, zh-hant

Pricing starting from:

$5.00/month

  • Free Version
  • Free Trial
  • Subscription

Images

Zoho Campaigns Software - Template editor
Zoho Campaigns Software - Workflow
Zoho Campaigns Software - Workflow setup
Zoho Campaigns Software - Mobile app
Zoho Campaigns Software - Roles and privileges
Zoho Campaigns Software - Dashboard
Zoho Campaigns Software - Workflow templates
Zoho Campaigns Software - Reports
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Zoho Campaigns video
Zoho Campaigns Software - Template editor Zoho Campaigns Software - Workflow Zoho Campaigns Software - Workflow setup Zoho Campaigns Software - Mobile app Zoho Campaigns Software - Roles and privileges Zoho Campaigns Software - Dashboard Zoho Campaigns Software - Workflow templates Zoho Campaigns Software - Reports

Features

Total features of Zoho Campaigns: 74

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Scheduling Software
  • Automated Scheduling
  • CAN SPAM Compliance
  • CRM Software
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management Software
  • Click Tracking
  • Configurable Workflow
  • Contact Database
  • Contact Management Software
  • Content Management System (CMS) Software
  • Customer Segmentation
  • Customer Surveys
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Synchronization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Invitations & Reminders
  • Email Management Software
  • Email Marketing Software
  • Email Monitoring
  • Email Templates
  • Email Tracking Software
  • Engagement Tracking
  • Event Triggered Actions
  • Geolocation
  • Image Library
  • Landing Pages/Web Forms
  • Lead Generation Software
  • Lead Management Software
  • Lead Nurturing Software
  • List Management
  • Mailing List Management
  • Mobile Access
  • Mobile Optimized Emails
  • Multi-Campaign
  • Newsletter Management
  • Offline Access
  • Performance Metrics
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Social Promotion
  • Spam Blocker
  • Subscriber Management
  • Subscription Management Software
  • Template Management
  • Third Party Integrations
  • Video Streaming
  • WYSIWYG Editor
  • Web Forms
  • Whitelisting/Blacklisting
  • Workflow Management Software
  • eCommerce Management

Alternatives

Mailchimp

4.5
#1 Alternative to Zoho Campaigns
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Synerise

5
#2 Alternative to Zoho Campaigns
Synerise is an AI Growth Ecosystem for B2C & B2B that provides 360 Customer view and cutting-edge personalization.

MailerLite

4.6
#3 Alternative to Zoho Campaigns
MailerLite is an email marketing solution which provides tools for customizable email building, automation, landing...

ActiveDEMAND

4.2
#4 Alternative to Zoho Campaigns
ActiveDEMAND is an online integrated marketing platform used by marketers and agencies to promote their products and...

Reviews

Overall rating

4.1 /5
(185)
Value for Money
4.4/5
Features
4/5
Ease of Use
4/5
Customer Support Software
4.2/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

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Showing 5 reviews of 185
Alex F.
Overall rating
  • Industry: Consumer Goods
  • Company size: 11-50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Good for emailing customer subscription list

Reviewed on 22/10/2020

Pros

The strongest point is integration with Zoko CRM. It gives a better way to mass email subscribed customers than using the CRM mass email. The free account is comparable with competitors like MailChimp.

Cons

The user interface is clunky in places and buggy in others, and generally frustrating until you learn its quirks.

Natalia G.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Easy to use email marketing tool

Reviewed on 12/06/2021

When you are already working with Zoho CRM it makes it easier to send campaigns and have a better...

When you are already working with Zoho CRM it makes it easier to send campaigns and have a better database management.

Pros

It is easy to use, you can create your own HTML campaign, use a template or the drag and drop builder. If you use it with other Zoho products you can sync the database available or upload you own. You can schedule the campaigns in your time zone or in the recipient time zone.

Cons

The drag and drop has some bugs from time to time and the platform performs better when you use it with other Zoho products.

Jj E.
Overall rating
  • Industry: Media Production
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 0.0 /10

I feel like I'm a beta tester.

Reviewed on 24/07/2020

Clunky, slow and an overall terrible user experience.

From a distance, it looks shiny with a ton...

Clunky, slow and an overall terrible user experience.

From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used.

Now all of those things are OK, because functionality is what matters the most, right?

This would be true if the functionality of the platform actually worked as intended. We've run into issues like:

-Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.

The list goes on and on. I wish this program just worked and I didn't have to write this review.

The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs.

I don't recommend this software to anyone.

Pros

Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

Cons

This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns.

When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended.

If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

Chandan S.
Overall rating
  • Industry: Market Research Software
  • Company size: 501-1,000 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Zoho Campaigns excellent support and attractive pricing

Reviewed on 10/06/2021

My experience with Zoho Campaigns is excellent. Account Manager is helpful solving all my queries....

My experience with Zoho Campaigns is excellent. Account Manager is helpful solving all my queries. They helped us to set up our account from scratch.

Pros

Zoho Campaigns provide excellent support. It is a SaaS based email marketing tool with all automation features. We can create responsive email templates, attractive landing pages, list segmentation and many more. it comes with many integration. We can add calendar option in our mail. It is a excellent for promoting webinar through email.

Cons

Analytics is very poor. If they can work on Analytics and bring some advance features, Zoho has the capability to become leader in this segment

Michael K.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

ZOHO Campaigns manages 8,000 person newsletter

Reviewed on 05/03/2019

The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you...

The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.

Pros

I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Cons

I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

Showing 5 reviews of 185 Read all reviews

Zoho Campaigns FAQs

Below are some frequently asked questions for Zoho Campaigns.

Zoho Campaigns offers the following pricing plans:

  • Starting from: $5.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Zoho Campaigns has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

Zoho Campaigns supports the following languages:

Chinese, Danish, Dutch, English, French, German, Hungarian, Indonesian, Italian, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, zh-hant

Zoho Campaigns supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Zoho Campaigns integrates with the following applications:

BigCommerce, Bigin, Box, Dropbox Business, Dynamics 365, Eventbrite, Evernote Business, Facebook, Gmail, GoToWebinar, Google Analytics, Google Drive, HubSpot CRM, Litmus, OneDrive, Salesforce Platform, Shopify, SugarCRM, SurveyMonkey, Vimeo Pro, Wistia, WooCommerce, WordPress, Zapier, Zendesk, Zoho Analytics, Zoho Backstage, Zoho Books, Zoho CRM, Zoho Commerce, Zoho Creator, Zoho Desk, Zoho Docs, Zoho Flow, Zoho Forms, Zoho Invoice, Zoho Meeting, Zoho Recruit, Zoho Sites, Zoho Survey

Zoho Campaigns offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

Related categories

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