About Act!

Act! Premium is a powerful, all-in-one CRM and Marketing Automation tool that empowers today’s small and midsize businesses to market better, sell more and create customers for life. Act! offers unparalleled customizability and flexibility and accommodates the unique ways you do business, whether it’s on-premises (Act! Premium Desktop), in the cloud (Act! Premium Cloud), or, you can leverage a hybrid deployment with Desktop Sync for maximum flexibility! With Act!, you can customize your CRM to fit your specific business or industry processes or workflows. The possibilities with Act! Premium are limitless.

Pricing starting from:

$30.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Act!

Better marketing. Attract and engage prospects and existing customers. Set your brand apart with personalized campaigns and landing pages you build using turnkey templates. Automated workflows make it easy to stay engaged with prospects and customers. Know what’s working and how to prioritize your follow-up with actionable results.

More sales. Close opportunities faster and more frequently. Keep track of every opportunity using a suggested sales process or one that’s personalized to fit your unique business workflows. Want to focus your time where you’ll get the biggest payoff? Powerful pipeline insights help you pinpoint your most winnable deals.

Happier customers. Make every customer feel like they’re your best. Bring calls, emails, documents, and personal notes together in one, organized and easily searchable place. With a clear view of your relationship history, you can personalize every interaction to make customers feel valued and important to your business.

Less busywork. Stay on top of key projects and priorities. Get on top of it and stay on top of it by keeping track of all customer activities and to-dos right on their contact record. Feeling overwhelmed? Pull up daily, prioritized task lists so you know exactly where to focus your time throughout the workday.

Connected workspaces. Integrate with the apps and tools you love. Stay connected to your favorite apps, including Microsoft Outlook, Gmail, Zapier, and even Act! Add-ons. No more flipping back and forth between apps or tabs. With Act! Premium, you always have access to the latest details, because everything is connected, up to date, and in sync.

Typical Customers

  • Freelancers
  • Small Businesses (2-50)
  • Mid-size Companies (51-500)
  • Large enterprises (500 and more)

Deployment

  • Cloud-based
  • On-premise

Markets

Germany, France, United Kingdom, United States

Supported Languages

English, French, German

Pricing starting from:

$30.00/month

  • Free Version
  • Free Trial
  • Subscription

Images

Act! Software - Sales Pipeline Management
Act! Software - Act! Marketing Automation
Act! Software - Act! Insight
Act! Software - Outlook Integration
Act! Software - Act! Companion Mobile App
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Act! Software - Sales Pipeline Management
Act! Software - Act! Marketing Automation
Act! Software - Act! Insight
Act! Software - Outlook Integration
Act! Software - Act! Companion Mobile App

Features

Total features of Act!: 104

  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Alerts/Notifications
  • Appointment Scheduling Software
  • Auto-Responders
  • Batch Processing
  • CRM Software
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management Software
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Contact Database
  • Contact Management Software
  • Customer Database
  • Customer History
  • Customer Segmentation
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Synchronization
  • Document Management Software
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Signature
  • Email Distribution
  • Email Management Software
  • Email Marketing Software
  • Email Templates
  • Email Tracking Software
  • Engagement Tracking
  • Event Triggered Actions
  • File Sharing Software
  • For Insurance Industry
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Interaction Tracking
  • Kanban Board
  • Landing Pages/Web Forms
  • Lead Capture Software
  • Lead Distribution
  • Lead Generation Software
  • Lead Management Software
  • Lead Nurturing Software
  • Lead Qualification
  • Lead Scoring
  • Marketing Automation Software
  • Marketing Calendar
  • Mobile Access
  • Mobile App
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multivariate Testing
  • Opportunity Management
  • Performance Metrics
  • Pipeline Management
  • Pipeline Reports
  • Process/Workflow Automation
  • Prospecting Tools
  • Quotes/Estimates
  • ROI Tracking
  • Real Time Data
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • SMS Marketing
  • Sales Activity Management
  • Sales Analytics
  • Sales Forecasting Software
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Search/Filter
  • Segmentation
  • Shared Contacts
  • Social Marketing
  • Social Media Integration
  • Task Management Software
  • Template Management
  • Third Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web-based Deployment
  • Website Visitor Tracking
  • Workflow Management Software

Alternatives

Salesforce Sales Cloud

4.4
#1 Alternative to Act!
Salesforce Sales Cloud is a cloud-based Customer Relationship Management (CRM) application from Salesforce. Sales Cloud...

Zoho One

4.3
#2 Alternative to Act!
Zoho One is a unified software platform—a comprehensive suite of 45+ business applications

Zendesk Sell

4.3
#3 Alternative to Act!
Zendesk Sell is a CRM software focused on empowering sales teams to win more deals. By automating tasks and data...

SugarCRM

3.8
#4 Alternative to Act!
SugarCRM is a Social CRM tool that includes full sales, marketing and support automation, email integration, reporting,...

Reviews

Overall rating

3.7 /5
(682)
Value for Money
3.7/5
Features
3.7/5
Ease of Use
3.7/5
Customer Support Software
3.3/5

Already have Act!?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 682
Thomas
Overall rating
  • Industry: Pharmaceuticals
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Love the ease of use for both entering data and retrieving info

Reviewed on 07/05/2018

I use it to track my clients and prospects and I can tell anyone the last time I made contact, what...

I use it to track my clients and prospects and I can tell anyone the last time I made contact, what that was - letter, Email, Phone Call, etc. and it allows me to connect important info to any of my clients, prospects, friends and family.

Pros

The fact that I was able to use the product immediately with no instruction was a great pro. Entering data and retrieving info about a client is easy, and building history of calls, Email messages, letters in a record is great.

Cons

I am not happy with support as all they do is provide a fix when there is a problem, but not direction in how to build reports or use other functionality. I have had to fix the same problem with direction from their service group several times. If I ask for help with reports they tell me I need to find a consultant for that.

Paul
Overall rating
  • Industry: Electrical/Electronic Manufacturing
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

A GOOD STABLE BASE FOR CRM ... JUST WISH ENHANCING WAS A LITTLE EASIER

Reviewed on 31/10/2019

We need ACT, and it is the core of what we do. We would like to see ways that we can add depth and...

We need ACT, and it is the core of what we do. We would like to see ways that we can add depth and richness to a good platfrom

Pros

I like the fact that a team of 5 can share effectively in real time, I like the ease of changing layouts and adding fields, and with Seamless the ablity to easily prdcue high quality documenation. It's link to outlook and ODBC is good and it is a stable, which being at the core of our business is a good thing

Cons

There are many things I think we could do to be more productive but can't, and we do see fields being changed or lost "by themselves". The web version was a poor version of the Pro, and we haven't been able to make it available when offline, which is a frustration.

Alternatives Considered

GoldMine Premium Edition and Salesforce Sales Cloud

Reasons for Switching to Act!

Much better value for money, and lower overall overheads meant better for us as a asmall business
Sally
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

Basic CRM that does the job

Reviewed on 18/11/2022

Pros

ACT is easy to use and does what a CRM is supposed to do: manage contacts and contact information. It is easy to create contacts, companies, links and search for them. It can be used offline which makes it extremely convenient when there is no internet access (eg: business trips). The DB will synchronize when you are back online. Another thing is that it is an off the shelf product: it does not require any development to configure.

Cons

The software lacks customizable reports and dashboard. It is extremely complicated to setup a good dashboard with the reports that you need. There is not much options or flexibility, and the display does not always end up being right (missing items). So it is not the best for sales/opportunities management.

Response from Act!

We love hearing from our customers Sally, and appreciate you taking the time to let us know how Act! is helping your business. We understand that you found some limitations around reporting and wanted to be sure you had access to these digital resources to help with your customization needs.

https://www.act.com/resources/

If there are additional features you'd like to see in Act!, we'd love to know and invite you to please submit a feature request by visiting this URL.
https://app.smartsheet.com/b/form/5833907456404e3d99cb5c440433f6a0

Thank you again for your feedback.

Richard
Overall rating
  • Industry: Human Resources
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 1.0 /10

Marketing Automation AWFUL - Zero support

Reviewed on 21/10/2022

Pros

The way it’s supposed to work is ok. Not great. But getting it to work is a very heavy lift. And with inadequate support, it’s totally up to the user to figure it out.

Cons

Where do I start? Bottom line is that setup for marketing automation is nearly impossible. I’ve used successfully ACT! for more than 20 years. But marketing automation is a disaster. The documentation is unhelpful, and in some places, downright incorrect. It has lots of broken links. And their support staff, all offshore, knows nothing about how to help with the marketing automation feature. I had to hire someone who finally figured it out, by trial and error, after several weeks of work.

Response from Act!

Richard, first let us say we're sorry that you're experiencing this problem, we're sure it's frustrating. We want to help and hope you'll reach out to us at [email protected] and provide your contact information so we can contact you directly.

Maud
Overall rating
  • Industry: Financial Services Software
  • Company size: 11-50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

It offers a very comprehensive solution to grow the customer network.

Reviewed on 13/11/2022

Pros

Potential Customer interactions have been a very effective tool for gaining customers, satisfying and retaining customers. It has versatile marketing automations.

Cons

Customer service was not very professional. Their late return suspended the business process, I was not satisfied with it.

Response from Act!

Thank you Maud for taking the time to share that Act! is making your workday a little easier. We love hearing from our customers, so thanks again for sharing - this made our day!

Showing 5 reviews of 682 Read all reviews

Act! FAQs

Below are some frequently asked questions for Act!.

Act! offers the following pricing plans:

  • Starting from: $30.00/month
  • Pricing model: Subscription
  • Free Trial: Available

Act! Premium Cloud - $30/user/mo, billed annually; Act! Premium Desktop - (On-Premises) $37.50/user/mo, billed annually

Act! has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500

Act! supports the following languages:

English, French, German

Act! supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Act! integrates with the following applications:

Dropbox Business, Google Workspace, LinkedIn for Business, Meta for Business, Microsoft 365, Microsoft Outlook, Zapier, iCloud

Act! offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat

Related categories

See all software categories found for Act!.