About Semrush

Semrush is a leading online visibility management software-as-a-service platform.
With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Semrush in numbers:

- Over 800 million unique domains monitored for 142 geo databases
- Over 43 trillion backlinks
- 21 billion keywords
- Over 10 million users who have tried Semrush

Pricing starting from:

$119.95/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Semrush

Key benefits of Semrush

SEE YOUR COMPETITORS’ ORGANIC POSITIONS

SEMrush tracks an immense amount of organic data in Google and Bing SERPs. You can therefore see where your competitors are ranking in the top 20 Google and Bing results for the top 106+ million organic keywords.

STUDY YOUR COMPETITORS’ ADS TEXTS

You can easily review your competitors’ ad data via SEMrush by using our detailed and pin-point accurate ad data. We track ads through Google and Bing with a wide variety of metrics and datasets including CPC, competition score, positions, traffic, ad text, and much more.

FIND GOOD LONG-TAIL KEYWORDS

We have no qualms in stating that we’re proud to be renowned in the realm of highly accurate, abundant, and relevant keyword data. We track the top 106 million keywords by volume in a number of different databases for both local and international versions of Google and Bing.

COMPARE VARIOUS SEO METRICS

Viewing and interpreting something in a visual sense can often reveal informative trends that merely assessing direct numbers never could. We know this extremely well at SEMrush, and this is precisely why we’ve spent a great deal of time perfecting our charting functionality. SEMrush charts allow you to plot numerous metrics on various types of charts.

Typical Customers

  • Freelancers
  • Small Businesses (2-50)
  • Mid-size Companies (51-500)
  • Large enterprises (500 and more)

Deployment

  • Cloud-based
  • On-premise

Markets

Australia, Brazil, Canada, China, Germany , Spain, France, United Kingdom, India, Italy, Japan, Mexico, United States

Supported Languages

Chinese, English, French, German, Italian , Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese

Pricing starting from:

$119.95/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Semrush

Images

Semrush Software - 1
Semrush Software - 2
Semrush Software - 3
Semrush Software - 4
View 5 more
Semrush video
Semrush Software - 1
Semrush Software - 2
Semrush Software - 3
Semrush Software - 4

Features

Total features of Semrush: 102

  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Application Management
  • Audit Management
  • Automated Publishing
  • Automated Scheduling
  • Backlink Management
  • Backlink Monitoring
  • Benchmarking
  • Brand Control
  • Brand Tracking
  • Broken Link Discovery
  • Calendar Management
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Channel Management Software
  • Charting
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitor Monitoring
  • Content Management System (CMS) Software
  • Conversion Tracking
  • Customer Engagement Software
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard Software
  • Data Import/Export
  • Data Visualization Software
  • Editorial Calendar
  • Email Management Software
  • Engagement Tracking
  • For PPC Campaigns
  • For Small Businesses
  • Geolocation
  • Geotargeting
  • Goal Setting / Tracking
  • Google Analytics Integration
  • Keyword Analysis
  • Keyword Discovery
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Lead Generation Software
  • Link Analytics
  • Link Management
  • Localization Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Language
  • Multi-Location
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Post Scheduling
  • Prioritization
  • Project Management Software
  • ROI Tracking
  • Rank Tracking
  • Real Time Analytics
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Audit
  • SEO Management
  • Scheduled / Automated Reports
  • Site Search Tracking
  • Social Media Integration
  • Social Media Monitoring Software
  • Social Performance Management
  • Tagging
  • Task Management Software
  • Template Management
  • Third Party Integrations
  • Time on Site Tracking
  • Trend / Problem Indicators
  • Trend Analysis
  • URL Shortener
  • User Interaction Tracking
  • Visual Analytics
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Monitoring Software

Alternatives

Moz Local

4.3
#1 Alternative to Semrush
Enhance your visibility in local searches. Moz Local helps you maintain accurate business listings and manage your...

Majestic

4.4
#2 Alternative to Semrush
Majestic provides domain metrics and link intelligence to inform and empower SEOs and marketing professionals

SE Ranking

4.7
#3 Alternative to Semrush
SE Ranking is a cloud-based platform for SEO and online marketing professionals

BrightEdge

4.2
#4 Alternative to Semrush
BrightEdge platform combines SEO and business metrics into one-click reports, provides actionable recommendations on...

Reviews

Overall rating

4.7 /5
(1,972)
Value for Money
4.3/5
Features
4.6/5
Ease of Use
4.3/5
Customer Support Software
4.4/5

Already have Semrush?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 1,972
Alfred
Overall rating
  • Industry: Writing & Editing
  • Company size: 2-10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

Commendable Tool for Content Marketing and SEO

Reviewed on 13/10/2022

As a content creator, Semrush has been of help to me. I can use it to research and find the best...

As a content creator, Semrush has been of help to me. I can use it to research and find the best keywords when creating content for my website and for clients. I can also spy on competitors' content strategies, and this helps to find their best-performing content.

Pros

Semrush is a great tool for content marketing and SEO. From Keyword research, and backlink building to your competitor's content research, and many more. You can also audit your website and get recommendations to improve the content. And this improves search rankings.

Cons

The software has many features and can be confusing. You cannot focus on one task at the right time.

Manuel Ángel
Overall rating
  • Industry: Education Management
  • Company size: 201-500 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Semrush is an amazing SEO tool that has helped me improve my website's ranking in search...

Reviewed on 31/10/2022

Overall, I am very pleased with Semrush. They offer a great suite of tools for SEO specialists, and...

Overall, I am very pleased with Semrush. They offer a great suite of tools for SEO specialists, and I have had success using their tools to improve my clients' search engine rankings. In particular, I have found their Keyword Research tool to be very helpful in identifying high-value keywords, and their Site Audit tool to be invaluable in identifying and fixing on-site SEO issues.If you need a reliable seo specialist who can help you make your website popular among search engines, then you can consider hiring Semrush as your seo specialist. The company has been providing its services to many companies and has been successful in increasing the traffic and ranking of these websites. The company is also capable of providing its clients with customized reports so that they can track the progress of their website.

Pros

It is easy to use and has a lot of features that help me track my progress and find new keywords to target. The best part is that it is affordable and has a great customer support team.I use semrush for my SEO projects and I think it is a great tool for research and recommendation. I particularly like the ability to do a side-by-side analysis of multiple domains to see what is working for them and what is not.

Cons

There is very little that I didn't like about Semrush. However, if I had to choose one thing, it would be that the software can be a little overwhelming at first. There is a lot of information and data available, which can make it difficult to know where to start.

Soubhik
Overall rating
  • Industry: Online Media
  • Company size: 51-200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 3.0 /10

Not customer friendly, limited usability

Reviewed on 08/11/2022

Good features, but pathetic policies and robbing people by suspending account when you've already...

Good features, but pathetic policies and robbing people by suspending account when you've already paid for it? Downright cheating.

Pros

Good data insights on keywords and on competitive intelligence. Easy to crawl websites with the SEMRush search crawler and perform site audits as needed, and SEMRush offers considerably more pages per audit to search compared to some of its competitors. Easy to sort out keywords as needed as well, and extra functionality like on-page SEO checkers make this a good on-page SEO tool as well.

Cons

What's the use of offering 500 on-page credits a month, content gap analysis, keyword tracking and so many more features - if you can't use any of them? While SEMRush does tier stacking, and offers more features if you go to their Pro plan or the Guru plan. What it does not? Offer enough time for you to use it.Even if someone logs out from one PC and logs in to the account from another, SEMRush disables your account. It's not possible for a single person to work and access all the features given, and yet, even if you don't have multiple working at the same time, they want you to pay extra for every laptop that gets logged in. It's not like we had multiple people working together. SEMRush doesn't allow even two people at different time slots to log in and work.WOW! And that's not all - they disable the account that you paid for, for policy violations if you dont. Unethical, and corrupt.

Alternatives Considered

WebCEO and Ahrefs

Reasons for Switching to Semrush

Seemed more comprehensive range of features.

Response from Semrush

Hi Soubhik, thanks for your review! We want our software to be accessible to all, which is why we offer the free plan; we're glad you're able to leverage it for your business!
Collecting and filtering the data for all of our tools comes at a high cost to us, especially when we offer the most accurate data on the market! We've competitively priced ourselves in the market based on the accuracy and amount of data across our 55+ tools. Our team would be happy to talk with you more about your options to join our paid plans to increase your limits and tool access!
In our ToS, we state that each account allows limited number of devices and locations for simultaneous login. Otherwise, our security system is triggered since more logins could mean unauthorized access. To prevent third parties from accessing your data, the account is logged out and you will have to restore the password.
Hope this helps!

Khan Md Mohaiuminul Islam
Overall rating
  • Industry: E-Learning
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Keyword research made easy!

Reviewed on 10/09/2022

For my blog i was hesitating with keywords, when i input some ideas, it provides a tons of related...

For my blog i was hesitating with keywords, when i input some ideas, it provides a tons of related keyword and ranked website address plus what they are targeting .

After several day , i get myself in good position of planning.

I can easily find informative and commercial keyword and see the difficulties.
Even i can get full report of some competition websites, by analysis them i can easily made the roadmap for my blog.

Pros

I mainly use semruah for keyword research.
As a blogger picking best keyword is my priority.
Semrush is the top notch app for this work.
With the question keyword i can make tons of new article and provide quality articles to user.
User friendly interface and have lots of tools you can do seo for your blog.

My experiment with other tools ongoing, as soon as i get result i will share.

One thing they improve continuously, they upgrade themselves continuously.

Cons

First time when i login, it gives tons of information to me, as a beginner its hard to follow up.
Luckily they have good customer support, after discussing with them able to solve most of the major problem.

Response from Semrush

This is a fantastic review! Thanks so much for sharing how to use leverage Semrush for your digital strategies.
With over 55 tools, we understand that it is a lot to take in. We have plenty of resources to help make our platform more digestible—we're happy you've found your way around Semrush! :)

Mauricio
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 8.0 /10

The most complete SEO tool on the market right now

Reviewed on 08/11/2022

After using Semrush I've tried a few more similar platforms but really there's nothing like it. One...

After using Semrush I've tried a few more similar platforms but really there's nothing like it. One of the best things of Semrush it's the Keyword Magic Tool, it's very fast, easy to use, easy to understand and above all you got a bigger database of keywords than what other platforms offer.

Pros

Semrush has ALL the data and tools that you need in order to rank your pages, it even helps you with social media or the local packages. Also they're implementing new tools each year and improving the "old" ones.

Cons

The only possible con that Semrush could have is on their pricing, if you want all the tools avaible to you then it's gonna cost you a lot, but in the end thats the price for the most professional and complete SEO/SEM platform, it's worth it if you have the money.

Alternatives Considered

Ahrefs

Reasons for Switching to Semrush

Semrush looks more complete for all the needs of our projects (e.g. it includes the Social Media Marketing tool).
Showing 5 reviews of 1,972 Read all reviews

Semrush FAQs

Below are some frequently asked questions for Semrush.

Semrush offers the following pricing plans:

  • Starting from: $119.95/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Pro: $119.95/month Guru: $229.95/month Business: $449.95/month Enterprise: upon request

Semrush has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

Semrush supports the following languages:

Chinese, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese

Semrush supports the following devices:

Semrush integrates with the following applications:

Databox, Google Ads, Google Analytics 360, Google Docs, Google Search Console, HubSpot Marketing Hub, Majestic, TapClicks, Trello, WordPress, Yext

Semrush offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat

Related categories

See all software categories found for Semrush.